Andrew Bell
RetailPlaybook
RetailPlaybook, hosted by Andrew Bell and provided by ReFiBuy, equips brands with cutting-edge research, original playbooks, and future-proof strategies to optimize for agentic commerce on Amazon's Alexa for Shopping, Walmart's Sparky, Target Shopping Assistant and beyond.
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Alexa for Shopping: the New Playbook for Agentic Commerce Optimization on Amazon 24.06.2026 33:56
Scot Wingo sits down with Andrew Bell, ReFiBuy's new VP of Research and host of the new RetailPlaybook channel, for a deep dive on Alexa for Shopping, Amazon's patent playbook, and what agentic commerce optimization looks like across Amazon, Walmart, and Target. This is a launch episode. We're announcing two things at once: Andrew Bell joining ReFiBuy as VP of Research, and the debut of RetailPlay...
Welcome to RetailPlaybook 15.06.2026 0:55
Welcome to RetailPlaybook, hosted by Andrew Bell and provided by ReFiBuy, equips brands with cutting-edge research, original playbooks, and future-proof strategies to optimize for agentic commerce on Amazon's Alexa for Shopping, Walmart's Sparky, Target Shopping Assistant and beyond. If you’re interested in brand strategies for Agentic Commerce on Amazon, Walmart and beyond, you’re in the right sp...
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