Real Talk with Real Fit Pros

When it comes to business, there’s no lack of shiny object syndrome. Around every corner is a guru selling you on their latest, greatest client getting technique that’s sooooo easy.    Much like exercise, if it’s easy and require minimal work, it probably doesn’t work that well.    In this episode Jon & Marc share why these gimmicks may work for a short time, but they’re ne...

Every compelling story you probably remember follows the “hero’s journey”. Sure people love the victory, but people also love the stories of overcoming adversity and earning what is achieved.    In this episode, Jon & Marc discuss why YOUR story is so important to tell, and why it’s crucial to show up and you, no matter what stage of the game you’re in.    Enjoy!! Join hund...

No matter what stage of life you’re currently occupying, there’s never a better investment than the one you make in yourself.    This doesn’t mean buying up every course or consuming content non-stop, but it does mean being strategic with your time, efforts, and energy to make sure you’re progressing in life the way you desire.    Tune in as Jon & Marc discuss getting out o...

Shakespeare once said “All the world’s a stage, and all the men and women merely players.”   That man was SPITTIN’!!  As a fit pro, we live in the greatest era alive where our stage is all around us. From social media to podcasts to literally training your clients, we have a rare opportunity to repeatedly speak to a captive audience and make a tremendous impact that wasn’t possible for t...

There are a myriad of things to think about as a fitness professional. Oftentimes, one of the most important pieces to the puzzle…your significant other…gets left out of the equation.    In this episode, Jon and Marc discuss an important question recently brought up by a fellow fit pro in regards to insecurities from his significant other. They look at things from all sides and share a p...

Have you ever had a problem that you needed to fix, but didn’t even know where to start? Perhaps you hit the Googles, asked your bestie, or maybe you just threw your hands up and said screw it!   On the other hand, when you build your circle of influence and invest in the right communities of people, the answer can often be one simple message away.  In this episode, Jon and Marc discuss...

The subtleties between good and great coaches can often go unnoticed, but can pay tremendous dividends for those who are aware.    One of the most effective long term strategies of attracting the right clients to your business is showing up with your unique energy!   In this episode, Jon & Marc discuss the importance of consistently showing up excited to serve others, regardless...

The Fit Pro Bros recently launched a 75-Day business building challenge for fitness professionals, and the results have been phenomenal.    What it has brought to the forefront…something we KNOW, but often need reminding…is that consistency breeds results.   In this episode, Jon & Marc dive into the impact these fit pros are making, WHY it’s so meaningful, and the mindset that m...

The statistics on new businesses succeeded are dismal, and I would venture to say they may be even worse for the fitness industry. While there is not a lack of need in this world, far too often there IS a lack of commitment to follow thru with the mission.  In this episode, Jon & Marc share some lessons learned from their partnership over the last two years, and how being aligned from the...

The fitness industry is tough nut to crack for many coaches, and even harder when building after 30 years in the corporate sector of different industries. However, that’s exactly what Certified Personal Trainer and Nutrition Specialist David Rohland, owner of Today’s Warrior Coaching has done.    Fitness has always been a part of David’s life, and after retiring from the corporate world,...

As the first quarter of the year comes to a close, it’s a great time to review the last 90 days. What went wrong? What went right? Are you on target to hit all the goals you set for yourself for the year?   In this episode, Jon & Marc discuss some of the things you should be analyzing in your coaching business to know whether or not you’re making the progress you desire, and how to determ...

As fitness professionals, we’re all very familiar with what a well timed challenge can do for our clients. Well, the same applies to your business!   In this episode, Jon & Marc unveil an upcoming challenge, modeled after the infamous 75Hard program, that for those who choose to tackle it head on will undoubtedly experience growth in both their businesses and their lives.   Enjoy the...

When running your coaching business, it’s easy to get distracted with the “next” thing and forget what got you the success you currently have. Shiny objects are everywhere and if you’re not careful, they’ll have you quickly abandoning your fundamentals and spending your time in the wrong arena.   In this episode, Jon & Marc discuss the 2 to 3 things you NEED to be doing in your business r...

People want ease, and when it’s time to make a decision and take action on their health and fitness goals, you have to make the process simple.    In this episode Jon & Marc share insight on being intentional with the client journey and creating systems that make it easy for people to do business with you, and make it easy for YOU to do what you do best…serve the client.   ...

Our mess is our message, and Kirstin Smith is a prime example of utilizing her experiences to help serve others.    She’s a wife, a mom of 4, and she’s passionate about helping other moms shift their bullshit stories and take control of their health and their life.    Kirstin is also an ardent supporter of freedom and personal responsibility and knows we MUST do our part to kee...

Elizabeth Hampl, like so many, wears a variety of hats. Single mother of two preschool boys, high school volleyball and track coach, hammer thrower (so cool!), contractor for the New Mexico Department of Health, and owner and coach of Hammer Forged Athletics.   On this episode we dive into Elizabeth’s background, and how some really great coaches showed her valuable lessons that have transfer...

When talking to successful people, the theme of resiliency is common, and Amanda Dunn is no exception.   A single mother of twins at an early age, she made a very conscious decision to adopt a winning mindset and simply not quit. She focused on the things she could control and along the way found a love of health and fitness.   In the fall of 2021 she founded One and Dunn Health and Fitn...

Getting clients is great, but keeping them is even greater!  In this episode, Jon & Marc discuss 3 super simple strategies to create raving fan clients and build a long term sustainable business with people you enjoy coaching.  And best of all, you won’t need to be on the hunt for new clients all the time.  Enjoy! P.S. If you're looking for help starting or expanding your fitnes...

As a fitness coach, we often get into the business because we have a passion for helping people. However, if we REALLY want to help, we need to treat it like a business and be willing to do the fundamentals to build a life we desire. In this episode, Jon & Marc discuss 5 key areas that when executed properly and consistently over time, will undoubtedly result in business growth a clientele you...

Being an entrepreneur isn’t for everyone. When you’re the one in charge of EVERYTHING, it can be a daunting task to tackle all the necessary items to grow and scale your business.   The key to conquering this is operating with intention.   In this episode, Jon & Marc discuss some of the finer points of intentionality and how you can utilize your time to make the most of your days. &n...

Join us this week as we break down the three most common things people who are thinking about going into coaching think they need before starting their business, and why you DON'T need these three things to get your business off the ground. If you're looking for guidance starting your fitness business, reach out to us at https://fitprocollective.com/apply !

Jonathan Goodman is bringing the fitness industry together. Since 2011 he's published 11 books, welcomed over 20M visitors to his  website , and sold over 250,000 educational items to health and fitness enthusiasts. Originally from Toronto, Coach Goodman has enjoyed over 1,300 days exploring the world with his young family. Tune in as Coach Goodman discusses some of the inner workings of the...

248.2lbs. That was the weight Victor had allowed himself to get to, and, subsequently, the turning point of his life. Realizing he couldn’t keep living overweight and out of shape, he took action, hired a coach, and began to realize his potential. Then he turned that passion into helping others and became a fitness coach himself! Tune in as Victor shares his personal journey of fitness and busines...

One of the hardest parts of scaling a fitness business is duplicating yourself. Fellow fit pro Josh Riggs has cracked the code! From working 14 hour days doing 1:1 training to owning multiple gyms and working ON the business, not IN the business, Josh has transformed the trajectory of his business and his life. Not only that, he’s able to help more people get in shape, as well as develop other fit...

At an early age, Jesse found a love of fitness thru a desire to fit in. Quickly realizing he had the ability to serve others thru this avenue, he turned it into a career.    Like many fit pros, Jesse also learned success is more than just training people. The skill set necessary to build a sustainable business includes selling, client management, and implementing systems to ensure a stea...