Product Quest Podcast

Today, we welcome our special guest, Dr. Theomora Ziamou. She is a behavioral scientist who has worked for the EU through the European Commission, Ernst & Young,  UNESCO - and today with her own consultancy, Enlexis. Our stated goal on the Product Quest Podcast is to better understand innovation and product strategy. A real mystery that most product managers and leaders face - is the uncertain...

Today we’ll be chatting to Greg Larking who calls himself a business punk. From what I can see the emphasis is on both: business and punk. He predicted the subprime financial crisis in 2006 and worked as a director of product innovation at Bloomberg. Now he advises companies such as Google, PWC, Uber, Sky and other Fortune 500 companies to launch transformative products and empower entrepreneurs....

In this episode, Jonathan Edwards, Yann Vermuth, and Scott Burleson talk to Professors Daniel Trabucchi and Tommaso Buganza from the School of Management at Politecnico di Milano about their book "Platform Thinking" (more at: https://platformthinking.eu/ ). They talk about the different kinds of platforms and how platform thinking can be used to think about businesses and foster innovation. You wi...

Many listeners will know that this podcast has a JTBD affection to put it mildly. In this episode we will do something very Un-JTBD like: We will talk about a solution! It’s a solution that everyone is talking about right now: Artificial intelligence. What we want to do today is look at AI from two perspectives. The first one is how AI is or might be useful in the context of the Jobs-to-be-done ph...

Our guest today, Eckhart Boehme, is a strategy consultant and the developer of the Customer Progress Design method. He is the co-creator of the Wheel of Progress, a canvas based on JTBD and inspired by Bob Moesta's 4 forces model. More recently Eckhart has been experimenting with AI tools and has developed an AI-based app that helps with analyzing customer interviews and processing the data. Eckha...

Wermuth and Jonathan Edwards.  Today, we welcome our special guest, Dan Adams. Dan is the founder and president of The AIM Institute and is author of New Product Blueprinting: The Handbook for B2B Organic Growth.  He’s a chemical engineer by training and the holder of many patents, including a listing in the National Inventor’s Hall of Fame.  He has also recently published another book, “Business...

Today we will dive into the challenges of becoming and being a Product manager with Dr. Bart Jaworski. Bart is a Senior Product Manager at StepStone, he has worked as a Senior Product Manager at Microsoft and is a LinkedIn Top Product Management Voice. Through his online courses on https://drbartpm.com/ he has trained over 18.000 people in various aspects of Product Management – from how to land a...

In our podcast we often talk about innovation frameworks, models, theories and so on. While these topics are important, innovation success also depends A LOT on people and how they collaborate – or not. With our guest Sebastian Hamers of human insight, we want to talk about people and how they are best put together to achieve high innovation performance teams. Sebastian has worked in and studied i...

Today, we welcome our special guest….and our first repeat guest, Leah Tharin. And, well well well, where to begin?  Last January, I was captivated by Leah’s writing on a topic that I knew nothing about, Product Led Growth even as I myself lead Product for The AIM Institute..  In getting up to speed, I found Leah’s writing to be concise, educational, entertaining, sometimes irreverent, often funny,...

Today we welcome Prof. Dr. Frank Piller of the RWTH Aachen University. Dr. Piller is considered one of the leading German experts for innovation management, open innovation, customer co-creation and product individualization. His research has received numerous awards, like the PDMA Co-Creation Award or the nomination for the “Innovating Innovation” award from Harvard Business Review and McKinsey....

This is episode number 50 and we’re thrilled to have Hannah Keartland as a guest for this milestone episode. No pressure Hannah! Hannah is an award-winning strategic thinker with 20+ years of extensive and varied leadership experience as a director and on the board level. She has worked in finance, in for-purpose businesses, charities and as an innovation consultant. Today she’s all in on impact f...

Today, we welcome our special guest, Patrick McGowan.  is the CEO and founder of The Service Design Group, a firm that specializes in service innovation. It should be no surprise then, that Patrick is an expert in service design.  He has well over two decades of experience, first with IBM before launching his own firm. Patrick has a really interesting background though, having graduated from desig...

We continue our discussion about the relationships between philosophy and Jobs-to-be-done, starting with the causality of action, Aristotle and Jobs-to-be-done and Romeo and Juliet!   The core argument of Jobs-to-be-done Human beings want to achieve certain things, call these things a “Job” To achieve them, they use different means and different means can allow them to achieve the same Job, call t...

This time we are going to try something a little different. There’s no guest and we are going to take a philosophical perspective on Jobs-to-be-done. Some listeners will know that philosophy is dear to Yann's heart and something that he's brought up in the podcast here and there. Today we want to make these comments and hints front and center. It’s also worth noting that Scott and his book Statue...

In today’s episode we welcome Gretchen Goffe. Gretchen is on a mission to make design thinking accessible to everyone. She’s the founder and CEO of the DT-Live-lab that helps companies become customer-centric at scale through teaching and training teams on human-centered approaches to innovation and customer experience. She has 20+ years’ experience in innovation in many industries such as consume...

Today, we welcome our special guest, Büsra Çoskuner . Büsra is an experienced product manager who now as the founder of Producteer. Se coaches, mentors other product managers and helps companies to develop their product management function.  In reading Büsras bios, what I’m immediately attracted to is that she is a practitioner FIRST… and coach/mentor second.  The product manager position is much...

Olaf is a certified trainer in Value Management and Value Analysis, a consultant and a lecturer, who has lectured at numerous universities and business schools in France and Switzerland. He is the former president of the AFAV, the "French Association for Value Analysis", a network of value professionals ( https://www.afav.eu/ ) and the cofounder of the Value University ( http://www.valueuniversity...

Today, we welcome our special guest, Jason Knight.. Jason is a 20-year veteran of B2B technology and product management, with experience in both corporations and startups. He’s a speaker, writer, podcaster, and coach and mentor to product development teams… but especially to product managers; as he feels this is the key role that makes good product development work… and I happen to share this view...

Today we talk about one of those shiny words in business that many talk about, yet few really understand and that word is “Scaling”- So many businesses are looking for business models that can scale, yet very few succeed. Today is all about scaling and New Business Building with our guest Frank Mattes and his approach and company called Lean Scaleup. Before we jump in let me just say that it’s alw...

This is part 2 of our conversation with Eric Eskey. Eric is the managing director of Dark Horse Works. If you’re in innovation, product management or jobs-to-be-done, you’re in for a treat - and listen carefully. Eric is one of the most experienced JTBD practitioners on the planet… and likely across other planets too. Like myself, he was personally trained by JTBD pioneer and creator of Outcome-Dr...

Today, we welcome our special guest, Eric Eskey. Eric is the managing director of Dark Horse Works. If you’re in innovation, product management or jobs-to-be-done, you’re in for a treat - and listen carefully. Eric is one of the most experienced JTBD practitioners on the planet… and likely across other planets too. Like myself, he was personally trained by JTBD pioneer and creator of Outcome-Drive...

Today, we welcome our special guest, Dr. Harvey Castro. Dr. Castro has such a diverse and amazing background, it’s tough to know where to begin. He’s a serial entrepreneur who started his first company selling vitamins at 16. He’s a physician, an executive, an entrepreneur, and product developer - having led teams to create over 30 apps; oh, and also he’s the author of multiple books.  In particul...

Many of you, innovators out there will have been faced with the following question by a senior leader about an early-stage innovation idea: “Yeah, but what’s the ROI?” Of course, sometimes you just don’t know yet and it’s a bad question at a bad moment in time. But then again: Management is there to manage, whether it’s about the core or about new ventures. So how can we measure innovation? Our gu...

One word that comes up often in design and innovation is the word "need". "Goals" are central to Alan Cooper's influential "goal driven design". A famous book in Jobs-to-be-Done theory is called "what customers want". And of course the word "job" is right there in the name "jobs-to-be-done". Chairs, rocks, stories, stars, information, music and countless other things do not have "needs", "goals",...

Today, we welcome our special guest, Dr. Andrew DiMeo. Andrew is a former professor at NC State and UNC in biomedical engineering. He’s an entrepreneur, having built CanvasGT, whiteboard software that was acquired by medtech software firm Greenlight guru.  Andrew is a big thinker in all things innovation and all things relating to medical devices. But more importantly than that, he’s a super dude...