PR Safari

Discover intriguing PR perspectives in this episode of PR Safari by CPR. Our guest, Joel Chacha, Director at Portland Communication, shares his unique experiences as the first Kenyan judge of PR Week Awards. Join us as we explore Joel's valuable lessons learned from the awards, the distinctions between Portland Communication and other agencies he has worked for, and how brands are capitalizin...

Join Elizabeth Cook, Managing Director of Tell-Em Public Relations, as she shares invaluable insights on the foundations of PR, the balance between academia and practical experience, her professional relationship with Mutahi Kagwe, a comparison of PR practices in Kenya and the UK, the next key focus area for PR in Kenya, and the challenges of market rates and costing among agencies. Tune in to gai...

In this episode, we are joined by Eddie Wanyonyi, Team Leader at Camera Africa Consultants Ltd, who brings his expertise in achieving excellence in communication. Together, we delve into the major gaps among communication professionals and the importance of prioritizing knowledge over rank. Eddie provides valuable insights on redefining the accessibility of communication and the significance of ov...

Discover the power of storytelling in corporate settings on PR Safari. In this episode, our guest Agatha Juma, Director, Coach, and Curator at Engage Kenya Ltd, shares her expertise on harnessing the art of storytelling to elevate communication strategies. Join us as we explore how to craft unique stories as communicators, the significance of crisis management, the intersection of storytelling and...

In this episode of PR Safari, we're joined by Irene Chelimo, Head of Marketing and Production, and Enock Mokaya, Head of Operations and Business Development at Reel Analytics. We discuss the dynamics of measuring PR impact, both old and new. We talk about the difference between PR Value and PR Index, and how to combine communication and program research to get a more complete picture of PR im...

In this episode, we discuss the uncertain future of legacy media with David Omwoyo, Chief Executive Officer of the Media Council of Kenya. We explore a number of challenges facing legacy media, including the rise of big tech, the decline of advertising revenue, and the rise of citizen journalism. We also discuss potential solutions to these challenges, including government support, regulation of b...

Join Tabitha Mutemi, OGW , the former Head of Communication at IEBC, as we explore managing communication for high-stakes elections. In this episode of PR Safari, we'll learn about the challenges of communication during general and presidential elections, referendums, boundaries, delimitation, and by-elections. Join us for expert insights on containing emotions during high-pressure situations...

In this episode of PR Safari, we sit down with Alex Owiti, founder of Alexander PR and Communication Network, to discuss the issues driving modern-day PR. Alex shares his extensive experience in the industry, highlighting the shifts in PR strategies and the importance of having a multi-dimensional approach.

In this episode, Ann Gichuhi, a communication consultant and immediate former lead of CIPR at the University of Nairobi, shares her experience in the industry. Topics discussed include the entry of CIPR into Kenya, strategic partnerships, the importance of a strategic approach to crisis management, and the growing concern about AI taking away PR jobs. This episode is a must-listen for communicatio...

This podcast episode features Dr. Wilfred Marube, outgoing CEO of the Kenya Export Promotion and Branding Agency and former President of the Public Relations Society of Kenya. Dr. Marube shares his inspiring journey and pays school fees for three to study PR. He defines what an excellent communicator is and discusses the crucial relationship between CEOs and communicators. Dr. Marube sheds light o...

Wavi Mung'ala, Head of Corporate Communication & Customer Experience at HELB, explores diverse topics in PR: PR people only make a bad things look great” Customer experience and the banking inconvenience of early 2000s Sustainability communication, with examples Most PR practitioners still stuck at CSR Sexism, profiling and male privilege in PR and work places Shielding junior employees:...

In this episode of PR Safari, Naomi Mutua, Lead Brand and Executive Communications at Ideologie, shares valuable insights into the world of online communication. She discusses the evolution of influencer dynamics, the importance of back-end metrics like Netflix, and the difference between social media vanity metrics and perception. Naomi also highlights how brands are chasing clout on social media...

On this episode of PR Safari, we're joined by brand designer Joe Satia to explore the power of visual design in PR. Joe shares valuable tips, strategies, and best practices for using visual design to ignite audience engagement, sell cultures, and create effective branding guidelines. You'll also hear the fascinating story of how Samburu's Ushanga Initiative's beads made it onto...

In this episode, we're joined by Rehema Kahurananga, a Regional Communications and Constituency Manager at IUCN. We explore storytelling on a budget and the power of communication for less exciting industries. Rehema shares insights on building a case for investing in an agency, client-agency matchmaking, and how to use storytelling to support an organization's work. Whether you're...

In this episode, we're joined by Gilbert Wangalwa, the Deputy Country Director at Amref Health Africa - Kenya, to discuss the importance of going beyond the Barcelona Principles in monitoring and evaluation (M&E) in communication. Gilbert shares his expertise on how M&E can help organizations to not only measure the effectiveness of their communication strategies, but also to understa...

A recording of a conversation hosted by Alex Owiti, founder of Alexandar PR featuring Joel Chacha, General Manager at Tell-Em and Cosmas Butunyi, Client Director at Hudson Sandler.  They discuss Crisis Communications Management with a focus on the crisis at KFC in Kenya in 2022.

Join Vivienne Atieno, Assistant Secretary at the Public Relations Society of Kenya and a Young PRSK Award Winner, as she shares her insights on dealing with criticism in PRSK leadership, the NSE rebrand, and differentiating CSR, CSI, and sustainability in this episode. Gain valuable advice and insights into the public relations field and the trends shaping the industry today.

Join us for an engaging podcast episode as we explore the fascinating world of change management with Henry Ndirangu, Regional Communications Director at Aga Khan University. In this episode, Henry draws on his wealth of experience and expertise to offer insights into the crucial role that effective communication and PR play in navigating change, both in organizations and society at large. With a...

This podcast episode features Jane Gitau, a former president of The Public Relations Society of Kenya (PRSK), and explores the inner workings and challenges faced by PRSK in the public relations industry in Kenya. With never-before-told stories and insights, Jane takes us on a journey through the evolution of PRSK and its role in shaping the industry, providing a unique perspective on the organiza...

In this episode, we explore the ongoing debate in the world of public relations about the merits of working for a specialized or general agency, and whether to prioritize a local or global agency. Our guest Cosmas Butunyi, a seasoned PR and comms practitioner who has worked for both local and international agencies, provides valuable insights into the pros and cons of each option.

In this episode of our podcast, we host a discussion with Peter Wakaba, a senior journalist, on the crucial topic of event journalism and the thin line between gaining access and crossing the line of excess. As PR and communications professionals, understanding the ethical implications of event reporting is essential, and Peter draws from his extensive experience in the industry to share his insig...

Former president of Public Relations Society of Kenya indulges in enjoyable recollection of her past events as a practitioner, from working as a Dean of Students to joining the PR industry accidentally, to a PRSK President of PRSK. She gives her take on media relations.