More Gooder

Once your business runs without you, the job changes: it's no longer about doing the work, it's about deciding what's worth doing at all. Most of what you could do today isn't worth your time as CEO — and knowing the difference is the whole game. In this episode:• Why most of your to-do list isn't worth your time as CEO• Building a road map so every decision has a clear next st...

Daniel walks Andy through his actual career path — the messy version that doesn't fit on LinkedIn. Criminal justice degree. 90+ scores on the NYPD test. A Wolf of Wall Street-style boiler room where managers literally stood on desks and screamed at him to sell. Selling life insurance. An MBA in finance. Financial advising until the company was bought out and laid off every single employee. He...

Should you automate your small business — and where do you even start? Andy and Daniel break down the exact playbook, from $0 tools to custom apps. In this episode of More Gooder, Andy shares why he finally bought into automation after pushing back for months — and the custom app he and Daniel are now building for his 9-truck mobile grooming business to handle inventory, onboarding, and compliance...

Nobody wants to talk about cutting their Netflix and eating less takeout. But if you're trying to get into small business without a full-blown financial meltdown, it might be the most important thing you do first. In this episode, Daniel and Andy get into the unsexy but genuinely useful stuff: how they cut their own expenses before going all in, how to build a framework for figuring out what actua...

Welcome to More Gooder. In our first episode, we're digging into a question every new business owner wrestles with: when should you actually start running ads? Andy's early experience was hiring a third-party agency to run Google Ads for his service business — a setup a lot of founders default to, with mixed results. Daniel came at it from a different angle, learning Meta ads hands-on while runnin...