Kasey Brown | Teal Hat Communications
Mic Hype Launch Squad
The Mic Hype Launch Squad is a 12-week immersive weekly group program that will teach how to create a marketing podcast that earns trust. Using my 4P’s framework, you’ll create a bespoke podcast with purpose, production, promotion and partnerships. Geared for creative, heart-led, small-business owners, this will take away the overwhelm of creating a podcast and streamline your entire marketing strategy. Together, we’ll work on strategic bite-sized pieces, and members will sharpen their ideas by creating alongside a small, intimate community of other badass business owners.
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Week 5 | Voice Work 29.05.2026 59:18
We dive into three major areas of voice work this week, including: Deeper voice work, and how shame and imposter syndrome can try to keep us off the mic. Practical breath and work vocal techniques to sound healthy and supported. Microphone best practices, so it picks up your voice well. Also, you're not crazy, week 4 was a Q&A/catch-up week!
Week 6 | Show format and storytelling 201 29.05.2026 38:20
This week we go over creating a content menu, and then use the Decide Once principle for 3-6 months. We go over solid options for: Hook to immediately grab attention Recorded intro over music Episode starter Calls to action Body of interview or solo topic Show standard question(s) Calls to action Outro with music Bloopers
Week 3 | Tech recs and training 25.05.2026 43:28
This week we go over equipment recommendations and how to use them, including: The difference between a dynamic and a condenser mic Dynamic mic recommendations Mixer options What to do if you have a condenser mic
Week 2 | How to design cover art and select music 29.04.2026 55:07
This week we discuss creating our podcast's vibes, i.e. show art and music! For cover art, we discussed: Where to find inspiration 3 ways to create your cover art Actual design specs you need for the show Alignment considerations How to incorporate episode art Legal considerations Where art assets can be used For music, we discussed: What genre do you prefer to listen to most? What instrumen...
Week 1 | How to decide your podcast's purpose 22.04.2026 46:46
Your podcast needs a job. In this first session, we go over things to think about to set the strongest foundation for your show, so it actually supports your business. Questions to sit with: How do you get clients/leads in your business? Do you want listeners to buy products, book a discovery call, something else? Who do you want to listen to your podcast? Can you describe your podcast in two se...
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