Media Roundtable

“When we're creating sonic identity systems, [the] people we're dealing with are experts in absolutely everything in their job except this.” Joel Beckerman, Founder of Made Music The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 3 - "Branding with your Eyes Closed." Host Stew Redwine (Oxford Road’s VP of Creative Services)...

The Media Roundtable is back, and we’re tackling all the nuances of one of the thorniest, most misunderstood, and most rewarding parts of audio advertising: B2B. This deep dive was inspired by the excellent recent report by Pierre Bouvard (Chief Insights Officer, Cumulus Media | Westwood One) on reaching B2B decision-makers through audio. “You can't just say, ‘hey, let's give audio a shot–we're ju...

“It's really about consistently showing people you care and just relentlessly reinforcing that the product or service you provide is getting better too.” Jason Calacanis, Entrepreneur and Podcaster In this episode of the Media Roundtable, we’re bringing you a very special fireside chat direct from our recent Chief Audio Officer event in SF. Oxford Road founder and CEO Dan Granger sat down with the...

CAOs, did you miss out on Podcast Movement Evolutions? We have the cure for your FOMO right here–an all-new Industry Edition of the Media Roundtable recapping the biggest moments and distilling days of insights into bite-sized chunks with no travel. Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow attendees and agents of influence Stew Redwine (Oxford Road...

AI translation seems all the rage, but it’s so yesterday. At Oxford Road, we're on to bigger and better things. In partnership with GoLocalise, we’re able to offer this week’s Media Roundtable podcast in your native tongue, whatever that may be. While everyone else is hyping up translating podcasts into foreign languages, we're breaking boundaries by making podcasts accessible to animals too! That...

C.A.Os you are in luck–we have a new Industry Edition of the Media Roundtable for you and it will not disappoint. Dan Granger (Oxford Road founder and CEO) is hosting again, joined by fellow agents of influence Kristen Duenas, (Associate Media Director, Oxford Road), Giles Martin, (EVP of Strategy & Insights, Oxford Road), and Ricardo Martinez, (VP of Client Services, Oxford Road). And we’re beyon...

The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 2 - "Hosts are People Too." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of advertisers keeping in mind the hosts' humanity on the other end of those talking points they’re sending over. He welcomes a real host and real person who’s at t...

If you're looking for them to make a great impression with your ad, first, you need to make a great impression on the host.” - Dan Granger (Oxford Road founder and CEO) Chief Audio Officers, it’s time for an all-new Industry Edition of the Media Roundtable. Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow agents of influence Kyle Jelinek (Oxford Road VP of...

“[What’s] fascinating about podcasts… is the idea of intimacy that it creates because people so often listen to podcasts while they're doing something else… and so then you become this friend in their ear.” - Joanna Robinson, Podcaster, Author It’s a brand new episode of the Media Roundtable, and for all our Chief Audio Officers, today we’re focusing on the other side of the microphone. That’s rig...

“If you are an advertiser who tried podcasting in the last two years, and it wasn't all that you ever dreamed it would be, it might be time to revisit it soon... because the performance has gotten better.” Pete Birsinger, CEO & Founder of Podscribe It’s a brand new episode of the Media Roundtable, and we’re going DEEP on data with Podscribe’s Q4 2024 Benchmark report. There’s a treasure trove of i...

“Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.” Mark Pollard, Author of “Strategy is Your Words” The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy." Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of strategy...

“I trusted what [the press] were telling me for the most part… and then social media comes along and says ‘Not so fast democracy!’ and it really just pulls everybody into their corners to never emerge.” Evan Shapiro, Media Cartographer, CEO of ESHAP In this episode of the Media Roundtable, we’re blowing things up and getting back to our roots–talking with a giant who’s making a ruckus about topics...

“You get to a size where there’s a lot more downside in taking on a risk of switching partners than upside.” - Dan Granger, Oxford Road founder and CEO Attention Chief Audio Officers! We’re back with a very special episode of the Media Roundtable. Dan Granger (Oxford Road founder and CEO) is hosting, joined by audio heavyweight Bryan Barletta, (Partner and Founder at Sounds Profitable) and Oxford...

Chief Audio Officers, welcome back to another raucous episode of the Media Roundtable! Dan Granger (Oxford Road founder and CEO) is back to host, joined by fellow agents of influence Kristen Duenas (Associate Media Director, Oxford Road), Stew Redwine (VP of Creative Services, Oxford Road), and everyone’s favorite radio futurologist, James Cridland (Podnews, Podcast Business Journal). We’re talkin...

“[Sonic strategy] is the blending of sound science with sound art in order to help us make sound decisions.” Steve Keller, Sonic Strategy Director, SXM Media’s Studio Resonate Ad Infitium, the world’s only podcast solely dedicated to audio ads is back with a very special Season 1 Finale. Presenting Episode 7 - "It's All in the Execution." Host Stew Redwine (Oxford Road’s VP of Creative Services) w...

We're chasing something that's easier to transact, but not nearly as valuable as what they could be selling.” Dan Granger, Oxford Road founder and CEO Chief Audio Officers, the Media Roundtable’s back with a roundup of all the industry news you need to know–up this week, preserving and celebrating audio’s quirks. On the host microphone again is Oxford Road founder and CEO, Dan Granger. Joining him...

“[Audio] is the last kitchen table conversation that exists in this country.” - Dan Granger, Founder and CEO of Oxford Roadn Chief Audio Officers, as we plan for 2024, it’s the perfect time to go back and see how well we predicted audio in 2023. Because as Churchill said, “Those that fail to learn from history are doomed to repeat it.” So how did Oxford Road do on our 2023 predictions? TL;DR, scar...

Welcome to 2024, Chief Audio Officers! Podcasting is now old enough to order a beer. And of course, the Media Roundtable is back to prepare you for what looks to be a very eventful year in audio. Back as host is Oxford Road founder and CEO, Dan Granger. And by popular demand, we’ve brought back the Wizard of NYU, Steve Goldstein (founder and CEO at Amplifi Media). We’re talking about the big money...

“To… refer to videos of podcasts as podcasts–every time that happens, a little piece of me dies.” - Skye Pillsbury, Author of The Squeeze It’s almost 2024! So with one ear to the past and one to the future, we’ve assembled an unparalleled group of audio journalists and industry experts. And what’s more, we’ve gotten them to take strong positions on the trends of 2024 that we 100% will hold them to...

We hope you’re stocking up on holiday cheer and doing your last minute shopping because the season’s almost over! Why are we inciting panic? Because it’s time to talk about ads and scarcity. That’s right, the world’s only podcast solely dedicated to audio ads is back with a special edition–a very limited-time offer! We’re covering the Audiolytics™ key components of offer, scarcity, and path. Prese...

"Audio is its own unique language. It has shades of digital, shades of influencer, shades of traditional media–it is all of them and it is none of them." - Dan Granger, Oxford Road Founder & CEO So much happened for audio in 2023 that the Media Roundtable needed to take an inside look at the stories and trends that shaped the soundwaves. Back on the host microphone is Oxford Road founder and CEO,...

With 2023 almost over, it’s time for the Media Roundtable to look back at the big shifts we’ve seen in the industry. Hosting is Oxford Road founder and CEO, Dan Granger with special guest, Steven Goldstein, an internationally recognized executive and leader in the audio space. Steven is the Founder and CEO of Amplifi Media, an audio innovation firm that’s been shaping soundwaves since the early da...

“Don't think you have to solve these problems yourselves–there's 130 years of experiments into how to persuade people more effectively.” Richard Shotton, author of “The Choice Factory” The world’s only podcast solely dedicated to audio ads is back with an all-timer of an episode. Presenting Ad Infinitum Episode 5 - “Trust Factories, or Illusions of Credibility.” Host Stew Redwine (Oxford Road’s VP...

Happy Thanksgiving to all our Chief Audio Officers–we’ve got a lot to be thankful for, including an all-new episode of Media Roundtable: Industry Edition! Hosting this auditory feast is Oxford Road Founder and CEO, Dan Granger, with fellow Oxford Road celebrants, Jennifer Laine, Spencer Semonson, and Stew Redwine. We’re talking brands and politics, Spotify’s surprising podcast trend report, and th...

We’re back with an all-new episode of Media Roundtable: Industry Edition! Back on the host microphone is Oxford Road Founder and CEO, Dan Granger. Joining him are fellow Oxford Road luminaries, Neal Lucey, Julia Palermo, and Kyle Jelinek. We’re talking big brand bucks, Bill Gates’ AI podcast picker, podcasting from behind bars, and streaming audio–the quiet juggernaut. Let’s dig in. See Privacy Po...