Mandi Ellefson
Hands-Off Growth
Hands-Off Growth is for B2B service firm CEOs who are already winning, and ready to grow without the business depending on them. If your revenue is climbing but the weight of running it is climbing with it, this show is for you. Each episode covers the real decisions behind scaling past $3M: how to reprice your offer around outcomes, remove yourself from delivery, and build a team that drives growth without you in every room. Hosted by Mandi Ellefson - consultant, investor, and author of The Hands-Off CEO - with 17+ years and 400+ firms. Mandi has helped service firm CEOs add over $10M of grow...
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This firm 2.7X'd Revenue in 18 Months Without Losing a Single Client 23.06.2026 36:10
A marketing service firm went from $5K projects to $144K per client per year. Revenue more than doubled in 18 months. Not one of their high end growth clients were lost. And the founders finally got out of the business long enough to see it clearly. In this episode, the co-founder walks through exactly what changed, what they tried that didn't work, and why he thinks the window to make this result...
Why Your Second-in-Command Is Your Most Valuable Hire with Cameron Herold 15.04.2026 36:30
In this episode, Mandi Ellefson sits down with Cameron Herold, founder of COO Alliance and the operational force behind scaling 1-800-GOT-JUNK from $2M to $106M in six years, to uncover how business owners can scale faster, build stronger teams, and remove themselves from the day-to-day without losing momentum. Cameron shares how he's helped hundreds of CEOs and their second-in-commands close the...
Stop chasing clients: How to turn your network into a referral machine with Dan Englander 03.03.2026 30:31
In this episode, Mandi Ellefson sits down with Dan Englander, founder of Sales Schema, to uncover how service business owners can scale their pipeline through referrals, strategic partnerships, and trust-based outreach without burning out or chasing cold prospects. Dan shares how he's helped agencies and B2B service firms shift away from mass outbound tactics toward a more intentional, relationshi...
Why Smart Founders Get Stuck Selling to Enterprise and How to Scale Revenue with Amanda Freick 27.01.2026 1:19:36
In this episode, Mandi Ellefson sits down with Amanda Freick , founder of Creative Intelligence Group , to unpack what it really takes to sell into complex, high-stakes industries and why mindset, confidence, and execution matter just as much as strategy. Amanda shares how her firm helps companies selling into electric utilities and other complex organizations navigate 18–24+ month sales cycles, b...
Why Most Marketing Data Is Wrong (And How to Prove What Actually Drives Revenue) with Jeff Greenfield 20.01.2026 35:09
In this episode, Mandi Ellefson sits down with Jeff Greenfield, CEO and founder of Provalytics, to unpack why most marketing measurement is broken and how brands, agencies, and CMOs can finally prove what actually drives revenue. Jeff shares nearly two decades of experience building and exiting one of the first multi-touch attribution platforms, explaining how privacy changes, click-based analytic...
Use Speaking to Scale Influence, Authority, and High-Value Clients with Cam Beaudoin 13.01.2026 56:19
In this episode, Mandi Ellefson talks with Cam Beaudoin, a speaker strategist who helps founders, consultants, and service-based business owners leverage speaking to build authority, attract high-value clients, and scale influence without chasing big stages or flashy keynotes. Cam shares how he has helped experts turn speaking into a strategic growth engine, utilizing stages, breakout rooms, and r...
How Mid-Market Companies Scale Sales Predictably with Shaun Alger 09.01.2026 52:29
In this episode, Mandi Ellefson talks with Shaun Alger, a sales strategist and advisor to mid-market companies, about how businesses can build repeatable sales systems that scale without relying on luck, superstar hires, or constant firefighting. Shaun shares how he’s helped mid-market companies overcome the “complexity ceiling,” turn client relationships into growth engines, and create structured...
The Book That Sells for You: Turning Your Knowledge into a Lead-Generating Machine with Steve Gordon 20.12.2025 35:04
n this episode, Mandi Ellefson sits down with Steve Gordon, founder of Million Dollar Author, to uncover how business owners can scale, attract clients, and generate referrals without constantly chasing prospects. Steve shares how he’s helped founders use books as powerful business development tools, position themselves as a “category of one,” and leverage their expertise along with AI to grow rev...
How to Scale Your Agency | Pricing, Positioning & Profit Models with Eli Rubel 27.11.2025 36:07
In this episode, Mandi Ellefson talks with Eli Rubel, founder of Profit Labs, about how agency owners can scale profitably without adding unnecessary headcount, chaos, or complexity. Eli shares how he’s helped agencies increase net profit, position themselves as the “chosen path” for premium clients, and build lean, profit-first operations that run smoothly without the founder at the center. Inste...
How the Top 1% of Agencies Scale Profitably Without Burning Out with Gray MacKenzie 08.11.2025 54:07
In this episode, Mandi Ellefson talks with Gray MacKenzie , co-founder of ZenPilot , about how agency owners can build scalable, self-managing operations that run smoothly, without adding more people, tools, or chaos. Gray shares how he’s helped hundreds of agencies streamline their systems, eliminate operational bottlenecks, and build clarity into every level of their business. Instead of growing...
How to Build Authority and Win Clients Through Podcasting with Jeremy Weisz 01.11.2025 48:06
In this episode, Mandi talks with Jeremy Weisz, co-founder of Rise 25, about how service firm owners can use podcasting as a powerful tool to build authority, deepen relationships, and consistently attract high-value clients without spending a cent on ads. Jeremy shares how he’s helped hundreds of agencies and consultants create “relationship engines” through podcasting systems that generate partn...
Here’s How the Top 5% of Firms Raise Prices (and Win Bigger Deals) 21.10.2025 40:30
In this episode, Mandi shares how one firm went from charging a few hundred dollars an hour to closing million-dollar contracts, simply by redefining the category they played in. Instead of selling services like engineering or surveying, they positioned themselves around solving the high-stakes problems that keep executives up at night, saving companies hundreds of thousands in lost profits and de...
The #1 Advantage the Top 5% of Firms Have (& How To Build It In 30 Days) 15.10.2025 40:54
In this solo episode, Mandi reveals the single biggest advantage that sets the top 5% of consulting and agency firms apart and how you can start building it in your business in just 30 days. While most agencies are busy optimizing operations, chasing leads, or cutting costs, the best firms are doing something entirely different: they’re optimizing for client profit and proof of results . Mandi sha...
From Zero to Booked Out: Build a High-Converting B2B Webinar Strategy w/ Logan Lyles 08.10.2025 40:05
In this episode of the Hands-Off CEO Podcast , Mandi Ellefson talks with Logan Lyles, founder of Demand Shift. Logan helps B2B agencies and brands turn simple marketing into predictable growth using webinars that actually convert and authentic outreach that builds trust. Together, they unpack how Logan went from launching his agency to booking dozens of sales calls in just weeks, all without compl...
Clients Say “Why Are Your Prices Going Up?” And You Say… 03.10.2025 10:29
In this episode of the Hands-Off CEO Podcast, Mandi Ellefson unpacks one of the biggest fears firm owners face, raising prices. For many, it feels risky, even dangerous, because losing a single client can feel like a step backward. But as Mandi reveals, the real danger isn’t in raising your rates, it’s in how you position the increase. You’ll discover why most firms trigger pushback the moment the...
How to Simplify Your Agency Marketing and Attract Better Clients w/ Kristie Plantinga 02.10.2025 39:45
In this episode of the Hands-Off CEO Podcast, Mandi Ellefson talks with Kristie Plantinga, founder of Place Digital . Kristie helps agencies and service providers simplify their marketing and attract clients with content that actually converts. Together, they dig into why so many agencies struggle with marketing that feels scattered and how to build a simple, repeatable system that brings in the r...
The Entrepreneur Operating System (EOS) Won't Work Without This 27.09.2025 3:47
If you’ve tried EOS but growth still feels flat, exhausting, or like you’re just spinning your wheels, this podcast explains why. EOS is a powerful framework, but it’s not designed to fix weak positioning, underpriced offers, or a sales process that drags. And until those pieces are solved, no amount of L10s or accountability charts will create real scale. In this episode, you’ll see why firms pla...
How to Simplify Agency Growth and Win Better Clients w/ Jody Sutter 25.09.2025 30:03
In this episode of the Hands-Off CEO Podcast, Mandi Ellefson talks with Jody Sutter, founder of The Sutter Company. Jody has helped agencies of all sizes simplify their business development and win clients without burning out or chasing the wrong opportunities. Together, they dig into why most agencies overcomplicate growth and how to make business development simple, repeatable, and effective. Fr...
How to Protect Your Agency, Get Paid, and Grow with Sharon Toerek 20.09.2025 31:52
In this episode of the Hands-Off CEO Podcast, Mandi Ellefson talks with Sharon Toerek, founder of Toerek Law and host of The Innovative Agency . Sharon is an attorney who’s spent years helping agencies protect their businesses, get paid faster, and turn their ideas into valuable assets. Together, they dive into the hidden risks that hold agencies back and the simple legal moves that can unlock mor...
AI, Uncertainty & Consulting in 2025: How to Stay Ahead w/ Michael Zipursky 17.09.2025 29:56
In this episode of the Hands-Off CEO Podcast , Mandi Ellefson welcomes back Michael Zipursky, CEO of Consulting Success. Michael has worked with thousands of consultants worldwide, helping them build more profitable, scalable, and freedom-filled businesses. Together, they dive into the radical shifts happening in the consulting space. From AI disruption to global uncertainty and how these changes...
Copy This Strategy to 6X Your Profit — Without Hiring a Big Team 10.07.2025 6:13
If you're stuck at capacity, pricing too low, and feel like growth means burnout — this video shows you a smarter path to scale. In this episode, Mandi Ellefson shares how two consulting firms 2X’d their prices and 6X’d their profits without hiring or hustling harder. They didn’t need a bigger team — they needed a better offer. This strategy helped them reposition around outcomes, simplify deliver...
Copy This Process to Save 20 Hours a Week in Your Company 08.07.2025 2:52
Are you the one holding your agency together — and holding it back? If you’ve hired a team, built some systems, and delegated tasks… but you still can’t step away without things stalling — you're not scaling, you're surviving. In this video, Mandi Ellefson breaks down why founders become the bottleneck in their agency’s growth — even when it looks like they’re doing everything right — and how to f...
Why Clients Say No to Your $20K Offer — and Yes to Your $100K One 28.06.2025 3:43
Your $20K proposal isn’t failing because of the price — it’s failing because your consulting firm’s value proposition isn’t landing. And ironically? The same clients who ghost your $20K pitch might eagerly say “yes” to $100K — if you position it the right way. In this video, Mandi Ellefson shares the agency positioning strategy that helped one firm move from stalled $30K deals to consistently clos...
High-Paying Clients Keep Passing You Over — Here’s Why (And How to Stop It) 26.06.2025 3:14
Still stuck trying to sell $20K projects… while your competitors are landing $100K+ deals? In this video, Mandi Ellefson breaks down the 4 strategic shifts consulting agency CEOs are using to close premium, high-trust engagements — without chasing leads, discounting your fees, or getting stuck in the weeds of delivery. If you’re delivering great results but getting ghosted, undercut, or passed ove...
Struggling to Sell $20K? These 4 Shifts Close $100K Deals Instead 24.06.2025 4:27
Trying to sell $20K projects — but clients keep ghosting, lowballing, or dragging their feet? This video breaks down 4 powerful shifts that will help you close $100K+ consulting deals with confidence — without chasing leads, discounting your fees, or working more hours. Mandi Ellefson (founder of Hands-Off CEO) shares the exact mindset, offer, and positioning strategies top consulting and agency o...
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