Growth Guidance

In this episode of Growth Guidance , host Kathleen breaks down the 5 essential Local SEO tools every small business should be using in 2025 . From managing Google Business Profiles to tracking local rankings and optimizing citations, these tools are the real game-changers behind successful local marketing campaigns. Kathleen shares the exact platforms she uses daily as an SEO professional—giving y...

Welcome to this exciting episode of  Growth Guidance ! I’m your host, Kathleen Parisien, and today is a special one—I’m thrilled to welcome my very first guest! Joining me is my friend and valued client, Christian, a lifelong entrepreneur with a wealth of experience. In this conversation, Christian shares invaluable tips on what it truly takes to succeed as an entrepreneur. It’s an inspiring discu...

Grow Your Business with These Local SEO Tips For any business with a physical location, appearing in local search results is essential for growth. In a recent episode of the Growth Guidance podcast, host Kathleen Parisien shared powerful, practical tips to help you dominate your local online market. This summary breaks down the actionable steps you can take today. Your Google Business Profile (GBP...

YouTube SEO Made Simple: 5 Tips to Boost Your Video Rankings YouTube is more than just a place to watch cat videos; it's the second-largest search engine in the world, right after its parent company, Google. Millions of users search for everything from "how to bake sourdough bread" to "advanced quantum physics explained." If you're a content creator, this presents a massive opportunity. But with o...

Welcome to Growth Guidance with Kathleen Parisien—the podcast where we turn anxieties about business into opportunities for growth. Here, we dive into the challenges of entrepreneurship, explore the power of trying new things, and focus on the process—not just the end result. This is your space for real conversations with entrepreneurs who’ve walked in your shoes and are now running successful bus...