GROW by Design

In this episode of Grow By Design, we dive deep into Alex Hormozi’s latest insights from the Modern Wisdom podcast and explore five game-changing business principles that every entrepreneur needs to understand. If you’re a business owner struggling with direction, perfectionism, or leadership confidence, this episode will shift your perspective on what really matters in business and life. We break...

In today's episode I break down how we just sold our first six-figure project in Florida and what made this client our absolute ideal customer to work with. First, I explain the concept of identifying your ideal client by looking back at the five people you've most enjoyed working with in your business - those clients where everything just clicked, communication was easy, they didn't question ever...

Facing fear in business? You’re not alone. In this episode of Grow By Design, we break down the mindset shift every entrepreneur must make to overcome fear and grow with confidence. Whether you’re just starting or scaling your business, you’ll learn why fear (False Expectations Appearing Real) is holding you back—and how to stop letting it. From hiring your first employee to pushing through platea...

In this episode of Grow By Design, I break down the three essential elements you absolutely must master to make money in your business. First, I dive deep into removing the "head trash" - all the mental roadblocks, limiting beliefs, and guilt around charging what you're worth that keep business owners selling out of their own pockets. I share personal stories about overcoming negative voices and w...

In this episode, I dive into the four key focus areas driving our landscape business forward right now. I share our renewed emphasis on client satisfaction through consistent training, automated follow-ups, and what I call "minding the gap" between sale and production. I explain our exciting expansion into Naples, Florida as a strategic move to increase our geographical reach without overextending...

In this episode, I dive deep into the critical aspects of effective business management, sharing insights from my own journey growing a 50+ employee company with plans for expansion. I break down three key elements every leader must master: becoming a leader worth following with a vision so compelling others want to be part of it, cultivating high-energy leadership that pulls people forward instea...

In this episode, I sit down with marketing expert Jaime Longoria to explore how landscape and service businesses can leverage AI tools like ChatGPT and Claude to save time and improve operations. Jaime shares insider tips from his recent industry conference, explaining how to "train" AI with your business information for better results, use AI to analyze competitors' websites for SEO advantages, c...

In this episode, I share a powerful message about the importance of attitude and mindset in achieving success. Recording from my car on a Monday morning, I explain why I embrace the "Thank God It's Monday" mentality instead of dreading the work week. I dive into how positivity is a choice that requires tremendous effort - just like building wealth, maintaining fitness, or nurturing relationships -...

In this episode, I explore the profound similarities between endurance running and building a successful business. Drawing from my own journey as both a business owner and runner over the past three years, I break down three key parallels: how building an aerobic base through boring, consistent Zone 2 training mirrors the slow, unglamorous daily work required in business; how proper nutrition for...

In this episode, I share a critical realization I had while running around putting out fires during our busy spring season. I explain how easy it is to get caught up in the chaos of daily emergencies and lose sight of what truly matters in your business. Drawing from my own experience of being too busy to sell work and ending up with no jobs in August, I break down why business owners must identif...

In this episode, I break down why knowing your numbers is absolutely critical to business success. I've learned through growing my landscaping company that setting a detailed budget isn't just about tracking expenses—it's about calculating exactly what we need to charge per hour to cover all overhead, equipment costs, and still generate profit. I compare business budgeting to calorie counting beca...

In this focused episode of Grow by Design, we tackle the challenges service businesses face during the spring rush. Learn three actionable strategies to manage the seasonal influx without compromising quality or burning out: keeping the main thing the main thing, controlling growth through strategic pricing, and automating redundant tasks. Discover how to identify your true priorities, use price m...

Ben Boss, a physical therapist and financial professional who bridges two seemingly different worlds with a common purpose: helping people recover and grow stronger. Ben shares his journey from University of Kentucky to becoming passionate about innovative physical therapy techniques like NewFit direct electrical stimulation while simultaneously entering the business financing industry through Blu...

Join us for an inspiring conversation with Tyler Pedersen, founder of Endurance Dad Life, as he shares his journey from struggling with alcoholism to becoming a dedicated triathlete and father. Tyler opens up about his 648 days of sobriety, how endurance sports became his pathway to recovery, and his mission to build a supportive community for fathers balancing family responsibilities with athleti...

Every business owner faces difficult clients, but few talk about when to cut ties. In this episode, I share honest insights about balancing customer satisfaction with business sustainability. Learn how to evaluate problematic client relationships, identify patterns versus one-off situations, and handle termination conversations professionally. Discover why documentation is crucial, how to create o...

Join us for an insightful conversation with Bob Turner, founder of Summit Coaching & Consulting and experienced contractor turned business coach. Discover how Bob helps contractors overcome cash flow challenges, build stronger teams, and create sustainable growth strategies. Learn why leadership development is crucial for business success, how to maintain focus on what truly matters, and why a...

In this episode of Grow by Design, we sit down with landscape industry veteran Caleb Almond, founder of Almond Landscape and Hardscape Academy. Caleb shares how he's scaling to $2.2 million in 2025 by investing in key hires and creating boutique client experiences. From selling high-end landscape design services to managing work-life balance, Caleb offers honest insights about his journey from "ki...

The single most critical metric that could make or break your service business in 2025 is Labor to Revenue ratio. This crucial number directly impacts your profitability, and even small improvements can double your net profit. Learn exactly how to track, measure, and fix labor efficiency issues before they become major problems. Understand how to calculate and monitor your labor revenue properly,...

Join us for an in-depth conversation with Zoe, our office manager and cake pop entrepreneur, as we explore how company values drive business success. Learn why accountability matters more than skill, how to build a high-performance culture, and why 'common sense' isn't enough to run a successful operation. Perfect for business owners and leaders looking to improve their team's efficiency while mai...

Join us for an in-depth conversation with marketing expert Michael Tandridge about business growth strategies for 2025. From the psychology behind marketing decisions to practical tips on YouTube SEO, Google Local Service Ads, and building a strong digital presence. Learn how to generate more leads, understand the power of process implementation, and discover why traditional marketing methods stil...

In this episode Jacob chats with longtime friend and fellow business owner, Matthew Pennell. Together, they reflect on their entrepreneurial journeys, lessons learned in 2024, and how to stay focused while balancing family, business, and personal growth. They dive into the power of narrowing your focus, scaling your business effectively, and exploring exciting new ventures like fitness, nutrition,...

In this episode, I’m recapping our incredible Training Day event! From kicking things off with an unforgettable dinner (yes, I overdid it on the Tomahawk steak) to a full day packed with actionable business strategies and powerful insights for 2025.We dove into marketing, financial lessons, team accountability, and building a strong company culture—all with clear takeaways to drive real growth. If...

Take control of your schedule and learn how to win the day! In this episode, Jacob shares strategies to master your calendar, prioritize tasks, and stay focused amid life’s chaos. Discover how to plan your day effectively, back-work your goals into actionable steps, and adapt to challenges as they arise. Whether you’re managing a business, juggling family responsibilities, or striving for personal...

In this episode, I share my personal strategy for making 2025 a year of growth, gratitude, and success. Reflecting on the challenges of 2024, I’ve identified three guiding principles—being grateful, being healthy, and being consistent—that will shape my decisions and actions this year. Learn how these simple yet powerful statements can help you achieve your goals and make continuous progress in yo...

the life-changing lessons I learned from running 100 miles in the Daytona 100 Ultra Marathon. From battling intense knee pain to overcoming mental barriers, I share my raw, unfiltered experience of this grueling challenge. Dive into the highs and lows of ultra running, the mindset needed to push through adversity, and the profound insights that come with achieving the seemingly impossible. Whether...