Goxee

Pricing is moving every day. Your lot is full, days-to-turn is climbing, and “check comps later” quietly erases margin. In this episode we show how dealers can price with same-day market data, re-engage every warm shopper automatically on a drop, and use AI price suggestions with reasons so you know when to move, and when not to. What you’ll take away:  • Why MMR isn’t retail and can be off from m...

In this episode of Dealer Insiders, we break down the real marketing problems costing car dealers time, money, and sales from paying for fake leads to tracking the wrong metrics. We cover how to identify lead quality, fix broken attribution, and make data-driven decisions that actually improve ROI. Whether you’re navigating ad contracts, questioning your marketing spend, or trying to balance time...

AI is everywhere in retail, but the real test for car dealers is whether it actually helps sell cars or just burns trust. In this episode, we break down the fine line between AI that assists and AI that feels like spam. From price-drop automation to appointment scheduling, from personalized follow-ups to dust-covered inventory, the conversation digs into where AI adds value and where it goes too f...

Car dealers are being sold the promise of AI, but are they buying into the wrong parts? In this episode, we dig into the real problems AI should be solving inside a dealership. From aging and acquisitions to marketing waste and misused chatbots. Most vendors are selling chat AI that sounds good but misses the mark. If you’re a GM, owner, or decision-maker who’s tired of hearing “AI” without seeing...