Game of SERPs podcast

In the fourth part of my digital marketing post for orthodontists we’re going to focus on:  Optimizing the GMB page for Clear Advantage Orthodontics  Improving information architecture on the homepage Talk about design and how it improves credibility 

We’re now in part 3 of our five-part series for Orthodontists. My goal is to democratize marketing so that you can see exactly what a successful campaign will look like from bottom up. In this post, we’ll talk about a content strategy/calendar, go over examples of links we can acquire and wireframe our Invisalign service page.

In part one for our case study, we went over researching our keywords, SEO, learning about the clinic through surveys/interviews and benchmarking our rankings. In part two, we’ll study our competitors. We’ll look at: The backlink profile of our competitors Quickly go over a backlink gap analysis Predictive organic traffic analysis Look at their copy Credibility factors Human factors

In part one for our case study, we’ll focus on researching our keywords, SEO, learning about the clinic we’ll be working with, running surveys, and benchmarking where our hypothetical client is before we start working on their project.

In my latest podcast, I focus on backlink gap audits and how you can use it to your advantage. With the right plan, you can be sure to leave your competitors in the dust. This podcast will explain how.

Find out how a local hair transplant clinic can beat all their competitors in the Vancouver area by running advanced digital marketing strategies. I don't work with generic content. The topics we'll go over will pleasantly surprise you since it's all actionable work you or your marketing team can do to beat your own competitors.

I've decided to update my first gold royalty and streaming podcast. Our data during the lockdown was skewed. My new data will showcase what's happening within the precious metal industry and gold prices at $1,800+.

In part 4 we’re going to go over a possible CRM strategy (with examples), email marketing campaign, automating the marketing process, and a paid placement strategy. All these parts are interlinked and will be mentioned sporadically throughout this post and my podcast.

Now that we’ve done our research and analysis in part 1 and 2, we can start handing off our results to the team to start working on the copy, content strategy and wireframing of each individual page for O2 Dental.  I am not going to leave anything behind. This podcast and its corresponding post will have everything a dental clinic will need to increase digital visibility and credibility.

In part 2 of our case study, we’re going to create a strategy for: Optimizing the Google My Business page for O2 Dental The website architecture and user interface design strategy Finding out how long it would take to apply the SEO changes Studying how many high authority links are required to achieve our goals (with examples)

In my latest podcast, I go over how a dental office can increase their digital footprint by addressing user intent, SEO, information architecture, user research, copywriting etc.  This is a four-part series and for intermediate-advanced marketers.

In my latest podcast, I go over marketing strategies you can apply to your business to either sustain or thrive during the COVID-19 pandemic.  Specifically, I go over ways to offer an online ordering system, delivering your products to your customers, your messaging and more.

In this podcast, we're going to try to dig deep into how we can understand, rank and increase patient conversion numbers for the breast augmentation page. This one is detailed so strap on.

In this post, I am going to focus on advanced marketing strategies you can apply to your practice area. This post is not generic like the others so strap on. There is a learning curve and because we work with serious clients, it’s crucial to understand my digital marketing process. You don’t have to understand everything perfectly but you need to know how the work is done. We'll go everything from...

In this post and podcast, I'll be looking at how a gold company can take their digital marketing to a whole new level. We'll look at keyword research, user analysis, SEO and more.

In this post and podcast, we'll discuss how you can rank for your primary and secondary keywords within Google in the city of Toronto. These tactics can be replicated for other cities.  We'll go over SEO, user analysis and more.

In this podcast and post, we look at the top-ranked websites for the keyphrase(s) Botox Toronto. I'll explain how they rank and what you can do to beat them for the top 5 positions on search.

In this podcast, I am going to go over why it's very important to stay on top of your Google My Business page for your clinic. In this episode, I'll go over how you can optimize your Google My Business page, data on what works, Google's machine learning, managing your reviews and technical information about images uploaded.