Ecom Experiences

Wayne Kulkin is the Founder of StreetTrend, the parent company of P448, an Italian footwear brand. As an innovative leader, he is experienced in digital, retail, and wholesale channels. Before founding StreetTrend and P448, Wayne was the CEO of Stuart Weitzman, where he helped grow the company into an internationally renowned luxury brand with over 400 retail locations and e-commerce stores in mul...

Ali Kaminetsky is the Founder of Modern Picnic, a DTC brand offering high-end, insulated, vegan leather lunch bags for women. In 2018, she launched the brand to provide women with a chic alternative to the traditional lunch box. Modern Picnic has been featured on Shark Tank, the Today show , and Oprah and in publications, including Forbes and Vogue. In this episode… Shopify stores grew by 201% fro...

Amanda Schreier is the General Manager of Global eCommerce at Sea to Summit, a leading distributor of light, compact, and rugged camping gear for every type of outdoor adventure. In her role, she manages the company's digital sales channels and warranty department. Having spent 10 years at Sea to Summit, Amanda began as a sales coordinator before launching and managing a new business venture in DT...

Chelsea Schulz is the Senior Director of Performance Marketing at ettitude, a fabric innovation company and sustainable home goods brand. With over nine years of experience in analytical marketing, she focuses on paid search and social media marketing. Before ettitude, Chelsea was the Senior Manager of Digital Marketing at LegalZoom and the Manager of Online Marketing at Match.com. In this episode...

Cameron Aroz is the Director of Growth at Fellow, a product design company selling kettles, grinders, french presses, mugs, and specialty coffee. With over a decade of experience managing and scaling successful growth marketing programs, he focuses on user acquisition. Cameron specializes in building frameworks to help brands understand the value of their marketing investments. In this episode… Wi...

Samir Balwani is the CEO of QRY, a media agency helping e-commerce and direct-to-consumer (DTC) brands accelerate their growth and increase revenue. Using a full-funnel advertising approach and experimentation process, QRY optimizes campaigns and identifies new opportunities. Before QRY, Samir was the Senior Manager of Digital Innovation and Brand Strategy at American Express. In this episode… Whe...