DISCOVERED Podcast

In this episode,  Andra Muntean speaks with Jordan Brannon, President and Co-Founder of Coalition Technologies, about how AI and LLMs are changing the way shoppers discover products online. Jordan explains why traditional search isn’t disappearing, but it is becoming more fragmented, less predictable, and harder to measure. The conversation covers what ecommerce brands need to know about AI-driven...

Chuck Haling joins Andra Muntean for a grounded conversation about where Athos Commerce is heading, what he’s learned in his first months as CEO, and why ecommerce teams need to stop chasing noise and start focusing on outcomes. In this episode, they explore what customers and partners need most from Athos right now, how product discovery is expanding beyond the website, why product feeds and conn...

Join Andra Muntean as she talks to Jacob Bennett from Addesu about connecting clicks to real business value. Jacob challenges the industry's reliance on ROAS, explaining why it often tells a limited story that misses complex customer journeys. They discuss why "fire and forget" is a dangerous myth in paid media and why brands must now act as content machines, feeding algorithms with...

Join Andra Muntean, as she talks to Dave Morrissey, a growth and culture consultant and author of Grow Like a Tech Company . Dave brings a sharp perspective from his years working across major platforms like Facebook and TikTok, where he led retail and ecommerce partnerships. Hear how platforms have completely reshaped product discovery, emphasizing that real people buy from real people. Dave expl...

Discovered is back with Season 2! Join Andra Muntean, Senior Marketing Manager at Athos Commerce, as she talks to Howard Sobel, former COO and Systems Integrator at Fifty Flowers. Howard brings a unique perspective from his years working across mass and specialty retail (Walmart, Target, Costco) to the world of Direct-to-Consumer (D2C) e-commerce. Hear how that traditional retail experience inform...