Katy Ursta
Direct Sales Done Right
The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way. With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy. Each week, you’ll walk away with relatable stories, real-life strategies, and...
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Episode 301: The Power Of The Long Game Mentality 21.11.2024 25:27
On this week of The Direct Sales Done Right podcast, Katy and Melanie explore the theme of embracing new opportunities and provide actionable suggestions for business leaders who are making changes but haven’t yet seen the desired sales results. We delve into the concept of adopting a long-game mentality, discussing its significance for sustainable growth and success in your business. Additionally...
Episode 300: The Pivot 14.11.2024 24:31
Katy and Melanie dive into the transformative journey of navigating pivots, whether they're forced or self-chosen. They share their personal experiences, including Katy’s insights from her network marketing days, illustrating how to embrace change with resilience. This episode offers practical tips and strategies for anyone facing a significant shift, emphasizing the power of showing up auth...
Episode 299: How To Boost Your Holiday Sales 07.11.2024 29:31
Discussing all things holiday sales! Katy and Melanie believe the final two months of the year can be a significant opportunity for your business. In today’s episode of the Direct Sales Done Right Podcast, Katy and Melanie share tips, tools, and specific strategies to help you maximize this holiday season in your direct sales business. HIGHLIGHTS: 3:30 Importance of time blocking in your calendar...
Episode 298: No Brand, No Business! The Personal Brand Advice you need NOW! 31.10.2024 18:42
In this week's solo episode of The Direct Sales Done Right Podcast, Katy shares her personal journey and insights on the evolving nature of branding and messaging in direct sales. She delves into the importance of understanding the current season of your business and how it can shape your approach to content creation. HIGHLIGHTS: 3:02- Discovering the significance of curiosity and reflection...
Episode 297: The Juicy Story, Higher Sales Strategy 24.10.2024 24:00
Join Katy for a solo episode where she dives deep into her proven strategies for driving sales in your business. Katy will explore the transformative power of storytelling and how it serves as the bridge connecting you to your customers. Discover the one key factor that distinguishes those who consistently make sales from those who struggle to reach their goals. It’s not just about having a great...
Episode 296: Recruiting Business Builders In 2024: What's Working Now! 17.10.2024 32:11
On this episode of the Direct Sales Done Right podcast, Katy and Melanie explore effective strategies for recruiting in 2024 through social media. The ladies discuss how to uniquely position yourself online as an expert, making it clear that your business is open while showcasing your strengths as a mentor. You’ll learn four specific strategies to elevate your presence and attract the right audie...
Episode 295 The Journey To Building A Downline Of Over 30k Team Members 10.10.2024 28:45
In this episode of the Direct Sales Done Right Podcast, Katy put Melanie in the hot seat. Melanie shares her insights on building a top-performing network marketing team within one of the industry's leading companies. She reflects on her initial goals and the strategies that propelled her success, including the importance of adapting to current trends and fostering a strong team culture. Mela...
Bonus Episode: State Of Network Marketing 07.10.2024 45:52
Katy Ursta and Melanie Mitro of Chic Influencer address the current state of Network Marketing and how to navigate through the news of BODi announcing that they will no longer be a Network Marketing Company (NWM) and will transition to an Affiliate business model. Follow Melanie and Katy here: Melanie Mitro Instagram Katy Ursta Instagram Direct Sales Done Right Instagram
Episode 294: Increasing Engagement & Community As A Direct Seller, The Strategy You Might Be Missing! 03.10.2024 32:14
On this episode of the Direct Sales Done Right Podcast, Katy and Melanie shine a light on the often-overlooked aspects of business engagement and community building. Join Katy and Melanie as they explore practical strategies to enhance your social platforms while seamlessly integrating your personal life—without making it all about you. Discover common challenges direct sellers face, such as a lac...
Episode 293: Simple Strategies For Onboarding New Team Members Successfully 26.09.2024 31:49
This week on the Direct Sales Done Right Podcast, Melanie and Katy share examples of onboarding challenges they've faced, illustrating the importance of setting clear expectations and providing proper support for new distributors. They emphasize that mindset plays a crucial role in the onboarding process; a positive and open attitude can significantly enhance the experience for newcomers. Kat...
Episode 292: Your Morning Leadership Routine For Sanity and Success 19.09.2024 25:00
In this week's episode of The Direct Sales Done Right Podcast, Katy and Melanie dive into The Leadership Journal created by Melanie. They discuss how reflection is essential for visionary CEOs and the importance of forward-thinking in daily leadership. Katy puts Melanie in the hot seat, asking her why she developed the journal, what it entails, and how it stands out from other journals. HIGHL...
Episode 291: What's The Difference Between Six and Seven Figure Direct Sales Leaders 12.09.2024 29:35
In this episode of The Direct Sales Done Right Podcast, part of our leadership series, Melanie and Katy walk you through the essential mindset shifts and skill set upgrades needed to scale your network marketing business from six to seven figures. The ladies cover how to effectively position yourself on social media and dive into two of the seven pillars crucial for growth: the Visionary CEO minds...
Episode 290: How Leaders Build A Social That Creates Authority & Expert Positioning 05.09.2024 28:09
In the upcoming episodes of The Direct Sales Done Right Podcast, Melanie and Katy will focus on engaging with individuals in direct sales who aspire to become leaders, current leaders aiming to expand their organizations, and those looking to scale their teams. Their motivation for this series stems from observing a common challenge: the significant fear and difficulty in bridging the gap between...
Episode 289: Belief and Energy: Keys to Direct Sales Growth 29.08.2024 31:48
Have you thought about what could the The Direct Sales Done Right Collective do for you and your business? Today on The Direct Sales Done Right podcast, Melanie and Katy are talking to you about two collective members and how the tactical training inside the membership can help them in building their direct sales business. These two women who are featured are regular women who wanted to work in a...
Episode 288: Direct Sales Leader, Beth Kohler On Motivating Your Team To Reach Their Goals 22.08.2024 51:22
Ready to be inspired? In this episode of the Direct Sales Done Right Podcast, Melanie is interviewing one of her previous Rockstar Recruitment Course students, Beth! Today, Melanie is talking with Beth, who took a bold leap from the corporate world to become a powerhouse in network marketing. Tune in to hear how Beth navigated the challenges of balancing family life with career ambitions and foun...
Episode 287: Is Now The Right Time To Push For My Big Year End Goals? 15.08.2024 23:54
Since you've been doing the work, are you thinking will your momentum ever start to catch on? Today on the Direct Sales Done Right Podcast, the ladies share real experiences from when they were in the beginning of their business and how they reached goals that they set. Melanie and Katy talk through some of the questions and mindsets you can walking yourself through to check in with the goal...
Episode 286: GRWM A Day In The Life Of A 6-Figure NWM 08.08.2024 29:44
In this episode, we dive into the inspiring journey of both Katy and Melanie, successful network marketers who transitioned from a full-time teaching job and being a stay-a-home mom to building a thriving six-figure business. Katy and Melanie share their personal story of starting out in network marketing, revealing the strategies and routines that helped them balance both life and business which...
Episode 285: August Marketing Strategies For Direct Sales Growth & Momentum 01.08.2024 21:15
Do you feel that life gets busier at the end of the summer? Melanie and Katy want you to know that they understand and this year can be a record breaking August for you and your direct sales success. On this episode of the Direct Sales Done Right Podcast, Melanie and Katy walk you through the strategies they have created and implemented over the last 13 years in the direct sales space to be able...
Episode 284: 7 Tips To Reimagine Your Social Media Presence As A Direct Seller! 25.07.2024 28:33
Are you evolving with the times? Is something holding you back from evolving? Today, the ladies are taking a walk down memory lane. They are speaking to those who are in rebuilding phase of your business, but noticed that social media has changed over the years. On this weeks episode of The Direct Sales Done Right podcast, Katy and Melanie chat through the evolution of social media and ways you ca...
Episode 283: 6 Strategies For Making Meaningful Money in Direct Sales (Bookversary) 18.07.2024 30:53
Happy 1 Year to Katy's book: Direct Sales Done Right! Katy and Melanie are talking about the reasons behind Katys purpose for the book, the importance of the sections of the book, how you can incorporate each of the sections into your own direct sales business, and examples of real life from Melanie and Katy on how you can implement what you are learning from the book! Get your copy of the...
Episode 282: Cultivating Main Character Energy in Social Media 11.07.2024 31:11
Katy is hosting this week of the Direct Sales Done Right podcast solo! She spends todays episode talking about a topic that she has been ruminating on for some time now. She always is thinking about this because she finds one of the biggest struggles her clients have on social media is the idea of how can I show up authentically as myself, serve other people real, and have the confidence and ener...
Episode 281: Is Micro-Niche Really That Effective? 04.07.2024 30:30
Katy is in the hot seat today to talk about her favorite thing ever, branding! Melanie is asking Katy the most asked questions she has received lately about niching down your content. She gives you the best way to go about niching down and how to build your content and business through the new lease you put on your business. Katy gives examples, a framework for more reach, and crucial mindsets to...
Episode 280: Building Community On Social Media In 2024 with Kristina Bartold 27.06.2024 40:52
Katy and Melanie having a special guest on this weeks episode of The Direct Sales Done Right! Kristina speaks to 3 pain points that she sees most commonly with her clients on social media. Specifically, Kristina dives into trends, posting, and algorithm as well as the mindset to have when posting on social media. Kristina Bartold-Sorgota is the co-founder and CEO of The Social Snippet. She loves...
Episode 279: 5 Summer Proof Strategies to Hitting Your Revenue AND Enjoying Your Summer 20.06.2024 26:28
Have you heard of the summer slide? Katy and Melanie are helping you avoid that on this week of The Direct Sales Done Right! The ladies are chatting essential strategies for success, starting with the importance of time management, time blocking, and establishing an effective morning routine. Katy and Melanie expand on the concept of time blocking for the entire week and underscore the significa...
Episode 278: Maximizing Convention Visibility To Increase Sales + Sign-Ups For Your Direct Sales Business 13.06.2024 25:09
The biggest mistake Katy and Melanie see direct sellers make is that they go to their annual company convention and they don’t post the entire time they are there! They see convention as an opportunity to hang with friends, party, and have a good time but they forget that convention is a HUGE opportunity to build your business. On this week of The Direct Sales Done Right Podcast, Katy and Melanie...
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