DeepBrief Podcast

What makes people fall in love with a brand? In this episode of DeepBrief , I had a conversation with brand leader Linda Appie to explore the art of brand stewardship: how great brands earn trust, develop a personality, remain relevant, and create lasting connections with the people they serve. From FMCG to banking and financial services, Linda reflects on what she's learned about building brands...

How well do you really know your values? In this episode of DeepBrief, I sit down with Nolwazi Mwabi , Director: Communications, Marketing & Events in the Department of Institutional Advancement at UNISA, to explore the role values play in shaping our careers, leadership and lives. Together, we unpack how to identify your personal values, recognise when they align or no longer align with those...

When Crisis Comes: Preparing to Communicate Under Pressure What happens when a crisis arrives before an organisation is prepared for it? In this episode of DeepBrief, Khuthalani Khumalo sits down with Motalatale Samuel Modiba, Senior Manager: Media and Public Relations and spokesperson at the South African Local Government Association (SALGA). Prior to joining SALGA, Motalatale served as Head of C...

In this inaugural episode of DeepBrief, communications strategist and coach Khuthalani Khumalo unpacks the thinking behind the platform and why meaningful conversations about the communications sector matter now more than ever. As media cycles accelerate and attention spans shrink, DeepBrief creates space for deeper reflection on the ideas, challenges and decisions that shape organisations, indust...