BRX Pro Tips

BRX Pro Tip: Why You Should Reverse Engineer a Successful Sale Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you, Lee, I'm accustomed to, I don't know, kind of doing an autopsy and trying to think through why a sale didn't work out. And I don't know that […] The post BRX Pro Tip: Why You Should Reverse Engineer a Successful Sale appeared first on Busine...

BRX Pro Tip: Enthusiastic Referrals the BRX Way Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, if you would, please share kind of a BRX, Business RadioX primer perspective methodology approach to this whole business of leveraging referrals as a key part of business growth. Lee […] The post BRX Pro Tip: Enthusiastic Referrals the BRX Way appeare...

BRX Pro Tip: Flywheel or Funnel Stone Payton: And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, for years, as long back as I can remember in a sales career, the mental image for moving a prospective client all the way through to someone who does decide to […] The post BRX Pro Tip: Flywheel or Funnel appeared first on Business RadioX ®.

BRX Pro Tip: Networking for Introverts Stone Payton : Welcome back to Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, today's topic is for people like you, introverts, and people like me, people who just hate traditional networking. Lee Kantor: Yeah, the Business RadioX model was built for me, an introvert, […] The post BRX Pro Tip: Networking for Introverts appeared first o...

BRX Pro Tip: Sales Technology vs Human Nature Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, let's visit or revisit for a moment, sales technology versus human nature. Lee Kantor: Yeah, I don't know if this is because I'm old, but it's just that there's […] The post BRX Pro Tip: Sales Technology vs Human Nature appeared first on Business Ra...

BRX Pro Tip: Selling by Solving Problems Stone Payton : And we are back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, let's talk about selling by solving problems, not pitching. Lee Kantor: Yeah, I think there's so much pitching going on nowadays, especially with social media and on LinkedIn. […] The post BRX Pro Tip: Selling by Solving Problems appeared first on Busi...

BRX Pro Tip: Smarter Objection Handling Stone Payton: Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, what is your take on handling objections? Lee Kantor: I think handling objections is super important, especially for a new person in business, a new business coach, or a new person who's […] The post BRX Pro Tip: Smarter Objection Handling appeared first on B...

BRX Pro Tip: The Moneyball Approach Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, I really enjoyed the movie Moneyball, and you've kind of made some sort of connection between that and how it might apply to business. Lee Kantor: Yeah, absolutely. So Moneyball, for […] The post BRX Pro Tip: The Moneyball Approach appeared first on Business...

BRX Pro Tip: Why Customers Leave Stone Payton: And we're back with Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you. Lee, what is the – I don't know, I guess, the right word is psychology. What's happening? What's behind customers leaving, you think? Lee Kantor: Yeah. There is just – businesses are […] The post BRX Pro Tip: Why Customers Leave appeared first on Business RadioX ®.

BRX Pro Tip: You vs Your Calendar Stone Payton : And we're back with Business RadioX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, I feel like you created this pro tip with a Stone intervention in mind: you versus your calendar. Lee Kantor: Yeah, I think an interesting exercise for people to […] The post BRX Pro Tip: You vs Your Calendar appeared first on Business RadioX ®.

BRX Pro Tip: Building Mini Communities Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, there's a great deal of emphasis in our world on building community, but there's also some wisdom in thinking about creating these mini community. Lee Kantor: Yeah, I mean, creating communities […] The post BRX Pro Tip: Building Mini Communities appeared fi...

BRX Pro Tip: Everyday Rapid Experimentation Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, one of my favorite topics, and I'd like to dive into it a little bit, experimentation. Lee Kantor: Yeah, I think that this is critical for any business, especially a small […] The post BRX Pro Tip: Everyday Rapid Experimentation appeared first on Busin...

BRX Pro Tip: Gamifying B2B Partnerships Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, I haven't really looked into this or talked about it in a while, this idea of gamification but with particular respect to the B2B world. Lee Kantor: Yeah, I think there's […] The post BRX Pro Tip: Gamifying B2B Partnerships appeared first on Business Radio...

BRX Pro Tip: Improv for Business Agility Stone Payton: And we are back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, share with us a little bit about your insight, your perspective on the value of improv as it relates to business agility. Lee Kantor: Yeah, I've been around […] The post BRX Pro Tip: Improv for Business Agility appeared first on Business RadioX ®.

BRX Pro Tip: Radical Transparency Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, let's explore for a moment the role of transparency in achieving sustainable growth. Lee Kantor: Yeah, I think that in today's day and age, people are so hungry for authenticity and honesty. […] The post BRX Pro Tip: Radical Transparency appeared first on Busine...

BRX Pro Tip: Subscription vs Ownership Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I know at Business RadioX we have a bit of a mix of business models, depending on what we believe will generate the most productive outcome for our clients. A […] The post BRX Pro Tip: Subscription vs Ownership appeared first on Business RadioX ®.

BRX Pro Tip: The Un-Converence Stone Payton: And we are back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I've come across this term before, but I want to hear more about your perspective and what you're learning about this idea of the unconference. Lee Kantor: Yeah, the unconference. […] The post BRX Pro Tip: The Un-Converence appeared first on Business RadioX ®.

BRX Pro Tip: Unbundling Your Brand Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, you have some thoughts on unbundling your brand. Lee Kantor: Yeah, I think a lot of times what happens in professional services or business coaching specifically is you just have […] The post BRX Pro Tip: Unbundling Your Brand appeared first on Business Rad...

BRX Pro Tip: Why Podcasts Are So Popular Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, I am not complaining even a little bit, but why do you suppose podcasting has become – and podcasts – are so popular these days? Lee Kantor: I […] The post BRX Pro Tip: Why Podcasts Are So Popular appeared first on Business RadioX ®.

BRX Pro Tip: 3 Ways to Cut Costs Stone Payton: And we're back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, I recognize that cost cutting is not a first move for the leadership team at Business RadioX. But when you do decide to take a look at cutting […] The post BRX Pro Tip: 3 Ways to Cut Costs appeared first on Business RadioX ®.

BRX Pro Tip: BRX For the Recently Retired Person Stone Payton: And we are back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, there are so many practical and productive use cases for joining the Business RadioX team and serving your local community. What about the application of a […] The post BRX Pro Tip: BRX For the Recently Retired Person appeared first on Busine...

BRX Pro Tip: BRX Pilot – What if it Doesn't Work? Stone Payton: And we are back with Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, you know we have the pilot program for candidates who are applying to become a studio partner, but simple, straightforward question here, what if […] The post BRX Pro Tip: BRX Pilot – What if it Doesn't Work? appeared first on Business Radio...

BRX Pro Tip: Building a Business You Could Sell Tomorrow, But Won't Want To Stone Payton: And we're back with Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, what's your take on building a business that you can sell? Lee Kantor: I think that whenever an entrepreneur starts out on […] The post BRX Pro Tip: Building a Business You Could Sell Tomorrow, But Won't Want To appe...

BRX Pro Tip: Creating an Actionable Checklist for Educating Your Market Stone Payton: Welcome back to Business RadioX Pro Tips, Stone Payton and Lee Kantor here with you. Lee, you have created a repeatable, transferable process, a checklist for educating your market. Can you kind of walk us through it? Lee Kantor: Sure. I think […] The post BRX Pro Tip: Creating an Actionable Checklist for Educati...

BRX Pro Tip: Do You Want to Build an Audience or a Network? Stone Payton: Welcome back to Business RadioX Pro Tips, Lee Kantor and Stone Payton here with you. Lee, a question or consideration that I think a lot of people who begin to set up a radio program, a podcast, a question, I […] The post BRX Pro Tip: Do You Want to Build an Audience or a Network? appeared first on Business RadioX ®.