Jonathan Sherman

Biz Builder Spotlight

Business EN ↓ 35 Folgen

Welcome to Biz Builder Spotlight! If you want real stories from founders, CMOs and leaders on the front lines of business, this podcast is for you. Each episode dives into the journeys, challenges, and successes of small and mid-sized businesses. We uncover strategies, lessons learned, and fresh ideas, so whether you're looking to navigate your own challenges or just curious about how great businesses grow, you’ll walk away with inspiration and actionable insights. Let's build something great — together!

Autor

Jonathan Sherman

Kategorie

Business

Podcast-Website

bizmarketingpros.com

Neueste Folge

8. Nov 2025

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Daniel Wilson on AI Sovereignty, Cybersecurity Essentials & The Tech Behind ChatGPT 08.11.2025

Daniel Wilson, CTO of Cyber Intel Training and founder of Info Science AI, unpacks how businesses can implement AI safely and dives deep into the magic behind ChatGPT. Daniel shares: ✅ Why “AI sovereignty” matters and how countries like France and Malaysia are navigating security standards ✅ The biggest cybersecurity risks companies face when using tools like ChatGPT, Copilot, or SharePoint inte...

Serial Software Entrepreneur Unpacks How to Plan, Execute and Scale an AI SaaS Venture 26.10.2025

Yashar Ahmadpour heads Impressive (formerly Notora AI), a fast-emerging software company that’s redefining how teams collaborate by turning meeting insights into action through intelligent AI agents. Drawing from decades of entrepreneurial experience, Yashar shares what it takes to build a successful AI SaaS venture, from idea validation to enterprise readiness and long-term scalability. We cover:...

Jacob Pierce on Pivoting to a Tech-Driven Marketing Agency, AI Hacks and Finding Clients on Craigslist 20.09.2025

Jacob Pierce, founder of Vortex Computation , describes how his custom software shop evolved into a tech-driven marketing agency. Jacob shares practical lessons and surprising strategies, including: ✅ Why most businesses fail at the “second conversion” and how to fix it ✅ How AI tools—from chatbots to prompt-engineering hacks—are reshaping marketing efficiency ✅ The unconventional way his agenc...

Adam Latts on Coaching Leaders, Story Pathing & Transforming Sales Teams 05.09.2025

Adam Latts, founder of Live Larj Coaching & Consulting , goes through how leaders and organizations can unlock breakthrough performance. Adam shares: ✅ Why effective leadership coaching starts with turning “soft skills” into measurable, actionable behaviors ✅ How Story Pathing helps leaders build authentic narratives that connect, inspire, and drive trust ✅ His STARS model for transforming...

Gina R. Smith on Beating Burnout, Reclaiming Time & Growing Through Speaking 23.08.2025

Today we sit down with Gina R. Smith , peak performance coach and former sales leader, to explore how high achievers can reset their relationship with work and find lasting success without burning out. We cover: ✅ Why reclaiming your calendar is the first step to reducing stress and regaining control ✅ How mindset shifts and boundaries can restore balance without sacrificing achievement ✅ Why s...

Management Consultant Steve Whitehead on Breaking the Busy Beta Mindset and Building Cultures of Innovation 03.08.2025

In this episode, we sit down with Steve Whitehead, founder of 5th Hammer Innovation, to explore how organizations can move beyond rigid conformity and rediscover creativity as a strategic advantage. Steve shares: ✅ How to break out of the "Busy Beta" mindset and create space for meaningful innovation ✅ Practical tools like Rose-Bud-Thorn and Lego Serious Play for team alignment and cre...

Franchising Expert Careyann Golliver on Franchise Myths, Career Freedom and Making the Right Match 22.07.2025

Careyann Golliver—founder of franchise consultancy FranchiseLogic and former franchisor behind the multimillion-dollar brand now known as Ace Handyman Services—shares how she helps professionals transition from corporate careers into business ownership by matching them with the right franchise opportunities. We cover: ✅ Why buying a franchise isn’t just about food chains (and what most people get...

Ben Kinning on Building Scalable Sales Teams for Small Businesses, Sales Training That Sticks & the Sales-Marketing Gap 14.07.2025

In this episode, we sit down with Ben Kinning—fractional sales leader, trainer, and owner of Sales Geek Denver/Northeast—to explore what it takes to grow a high-performing sales team without burning out the founder. Ben shares: ✅ How to build and train a sales team that can scale without losing your voice or values ✅ 70% of salespeople—and over 90% of business owners—have never received formal s...

Federal Contracts Expert Karl Walinskas on Finding Hidden Federal Revenue, Selling to the Government, and Why Patience Pays 04.07.2025

In this episode, we sit down with Karl Walinskas, founder and CEO of FedTrax , to provide insight on how small and midsize tech companies can win federal contracts—even without prior government experience. Karl shares his practical, no-fluff approach to business development in the public sector, built on years of helping firms break into elusive government markets in the USA. We cover: ✅ Why the...

B2B Marketer Nathaniel Smathers on How to Win at SEO in Today's AI-Driven Search Landscape 24.06.2025

In this episode, we sit down with Nathaniel Smathers, VP of Marketing at Data Matrix Medical, to explore how a team of one can drive big results by staying focused, process-driven, and strategic with content. We cover: ✅ Why fewer, higher-quality content pieces are now outperforming volume-based strategies in the AI-driven SEO landscape ✅ How Nathaniel uses AI agents to streamline content workfl...

Adam Birnbaum on Executive Coaching, Inner Critics & the Role of AI in Leadership 14.06.2025

In this episode, we sit down with Adam Birnbaum, founder of Clearpath Group , a leadership development firm, to explore how high-performing leaders can grow through thoughtful coaching, mindset shifts, and smart use of AI. We cover: ✅ The surprising power of the “inner critic” framework and how it helps leaders perform better ✅ How executive coaching differs from therapy—and why it’s often the m...

Tech Entrepreneur and Business Mentor Daniel Theobald on Bootstrapping Smart, Avoiding VC Traps & Building Passion-Driven Companies 06.06.2025

In this episode, Daniel Theobald, founder of MassRobotics , Vecna Robotics, Mekable and other ventures, lays out what really drives startup success. Daniel shares sharp, experience-based insights, including: ✅ Why bootstrapping generally leads to better founder outcomes than venture capital ✅ How early-stage entrepreneurs can avoid common traps and get on the right path to profitable growth ✅ W...

HPC Expert Baris Guler on AI’s Role in Drug Discovery and His Building a Future-Ready Community Workspace 28.05.2025

In this episode, we sit down with Baris Guler, High Performance Computing (HPC) Practice Manager at Clovertex and co-founder of Green Sprout Hub , for a unique look at how artificial intelligence is reshaping both biotech and the future of work. We explore: ✅ How AI is accelerating drug discovery by powering custom-built HPC environments for biotech and pharma ✅ Why AI poses both opportunity and...

Erin Harrigan on Coaching Christian Women in Business and Serving with Purpose for Personal Growth and Impact 21.05.2025

In this episode, we sit down with Erin Harrigan, faith-based business coach and author of Pursuing Success God’s Way, to explore how high-achieving women can thrive in business without compromising their faith and happiness. Erin shares: ✅ Her closed-loop system for navigating faith-led success: Define, Direct, Discipline, Develop ✅ How her Rooted coaching group creates deep connection and faith...

Tiffany Odutoye on Restoring Humanity to the Workplace & Shortening the Leadership Runway for Women 14.05.2025

In this episode, we sit down with Tiffany Odutoye, founder and CEO of Virtual Partner LLC , to explore how workplaces can be rehumanized through principled leadership, inclusive collaboration, and proactive talent development. Tiffany shares why traditional DEI efforts fall short, how her firm uncovers unseen organizational challenges, and the powerful mission behind How She Rises—a global podcast...

Software Founder Aamir Siddiqui on Agentic AI, Smarter Software Testing, and AI Startup Opportunities 09.05.2025

In this episode, Aamir Siddiqui, co-founder and CEO of orangepro.ai, shares how his team is transforming software testing using agentic AI. With experience at Salesforce, ServiceNow, and Oracle, Aamir brings deep insight into the future of software development, the limitations of current SaaS quality assurance tools, and the promise of new AI-native platforms. We dive into: ✅ Where entrepreneurs...

Business Consultant Clarence Bongalos on Aligning Leadership, Marketing & Strategy for Business Growth 06.05.2025

In this episode, we sit down with Clarence Bongalos, founder and CEO of The Maur Company , to unpack why misalignment between leadership, marketing, and strategy is the root cause of stagnation in many businesses—and what to do about it. Clarence shares: ✅ How his “outsider advantage” helps uncover hidden problems in small to mid-size companies ✅ Why alignment—not just KPIs—is the real driver of...

How Marketer John Goddard Is Transforming Patient Engagement and Employee Training with AI Automation 29.04.2025

In this episode, John Goddard, founder and CEO of Goddard Strategies , explains how he's helping healthcare providers and service businesses streamline operations with cutting-edge AI voice and training solutions. We cover: ✅ How his HIPAA-compliant AI voice assistant "Grace" slashes no-show rates and handles patient appointment reminder calls at scale ✅ Why John’s team built a smart internal ch...

How Nick Gonzales Scaled Pop-A-Shot Marketing by Setting Goals for his Lean Team and Pushing Steady Progress 23.04.2025

Nick Gonzales, VP of Marketing at Pop-A-Shot , shares how he's helping grow the iconic arcade basketball brand with just a small in-house team and a customer-centric strategy. In this episode, we cover: ✅ How Nick identifies where to focus marketing efforts with limited resources ✅ His processes for growing a brand having both consumers and businesses as customers ✅ How he uses AI as a crea...

Marketing and Sales VP Fernando Leon on Helping MSPs and B2B Service Firms Position Themselves for Success 22.04.2025

Fernando Leon, VP of Sales & Marketing at Single Point of Contact and founder of MSP Corner, joins us to share what IT service firms and any niche B2B service company needs to do today to win business and grow. In this episode, Fernando breaks down: ✅ Why many small MSPs fail to sell value and struggle because of it ✅ The content mindset that made his company rank #1 in Google for key search...

Nate Burke on Building a Cybersecurity Brand Around Agentic AI 18.04.2025

Nate Burke, Chief Marketing Officer of startup 7AI , shares how his small team is pioneering the first Agentic AI Security Platform in cybersecurity. In this episode we go over: ✅ Why startups must focus on their positioning before scaling demand gen ✅ How AI agents can handle sensitive tasks without the "black box" risk ✅ The power of emotional storytelling in branding, from Olympian...

How Emod Vafa Built a Scalable In-House Marketing Team for a Venture Capital Firm's Portfolio Companies 14.04.2025

Emod Vafa, Marketing Director at Intercap , a Canadian venture capital firm, reveals how he built an in-house marketing team from scratch to support a selection of Intercap’s portfolio companies. He shares: ✅ How he uses lean teams with deep specialization for scaling omnichannel campaigns ✅ How he uses UTMs and platforms like Microsoft Clarity and Mixpanel to track the customer journey ✅ Ways...

Paulette Rigo Uncovers How Her Successful Divorce Consulting Business Works 10.04.2025

Today we sit down with Paulette Rigo, founder of Better Divorce Academy , bestselling author, and host of The Better Divorce Podcast. Paulette shares how her grueling 8.5 year legal battle became the catalyst for a high-impact business that’s helping people navigate divorce better. In this episode, we look at how she created her success: ✅ How publicity from her own divorce created early demand...

Growing Brands with Smart Marketing Through an Approach Called Stratecution with Michael Baer 07.04.2025

In this episode we sit down with Michael Baer, a seasoned fractional CMO who’s worked with both Fortune 500 companies and early-stage enterprises. Michael shares how his unique concept of "stratecution" — a holistic approach to marketing that aligns big brand strategy with effective, powerful activation and execution to stimulate growth. You'll hear how he helped drive growth early on for My Diabe...

Marketing Agency Owner Melih Oztalay on Staying Adaptable to Succeed in B2B Marketing 04.04.2025

Melih Oztalay, founder and CEO of Smart Finds Marketing , talks about navigating disruption in marketing technology and tactics for success in B2B marketing. With nearly four decades of experience, Melih shares battle-tested strategies — from guiding companies through Google algorithm shocks to deploying AI-powered orchestrated funnels. He unpacks powerful case studies, including how his team drov...

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