Agency Rocket
Agency Rocket Show
We love talking creative. We love talking business. So we’re putting them all together into one show about the business of running a creative agency. Take a listen. We hope you’ll find some insights through our experiences.
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Ep 28: Fake It ‘Til You Make It: Unmasking Imposter Syndrome with Keaton Haines 24.04.2024 43:06
In this episode of the Agency Rocket Show, join hosts Liz and Chelsea as they welcome Keaton, Marketing Coordinator at DayCloud Studios, for a deep dive into the pervasive challenge of imposter syndrome. This phenomenon often leaves talented individuals doubting their accomplishments and fearing exposure as frauds, despite clear evidence of their capabilities. Our discussion explores personal stor...
Ep 27: Local Love: How Des Moines Girl is Rocking the Community with Morgan Chicchelly 17.04.2024 37:01
What happens when a marketer rediscovers her hometown? In this episode of the Agency Rocket Show, Liz and Chelsea are joined by Morgan Chicchelly, digital marketer and PR expert. After moving back to Des Moines from the big city, Morgan identified a gap in her locale and launched Des Moines Girl. Beginning as a small platform designed to uplift local businesses, communities, and events, Des Moines...
Ep 26: Rhymes with Odd: Life Through the Lens with Video Marketer Ryan Snaadt 10.04.2024 38:17
This week on the Agency Rocket Show: the red hot chili explosion that changed the trajectory of an entrepreneur’s life. In this episode, Liz and Chelsea are joined by Ryan Snaadt, owner of video marketing agency Snaadt Media Group and host of the Rhymes with Odd podcast. The trio discusses Ryan’s journey from freelancer to full-time business owner, dishing out sage advice on all things entrepreneu...
Ep 25: The Baggage That Built Us: Family, Forgiveness, and Finding Success 03.04.2024 38:06
Take a stroll down memory lane in this week’s episode of the Agency Rocket Show, where hosts Liz and Chelsea turn back the clock to examine childhood and its critical role in laying the foundation for success. Join us as we navigate the complexities of family, emphasizing the power of understanding, forgiveness, and the importance of difficult conversations to foster personal growth and resilience...
Ep 24: Perfect Partnerships: The Art of Influencer Marketing With Elizabeth Petersen 27.03.2024 28:01
Ever wonder what’s really behind those glossy influencer posts and paid partnerships popping up on your feed? On this episode of the Agency Rocket Show, hosts Liz and Chelsea are joined by industry expert and longtime friend Elizabeth Petersen. As Associate Director of Account Management at Influential, Elizabeth pulls back the curtain to reveal the magnetic world of influencer marketing. What are...
Ep 23: WordPress Wizardry: The Business of Web Development With Cameron Ramaekers 20.03.2024 36:26
In this week’s episode of The Agency Rocket Show, hosts Liz and Chelsea chat with Cameron Ramaekers, founder of Open Caret and longstanding custom WordPress developer for DayCloud. Sharing his evolution from MySpace user to entrepreneurial powerhouse, Cameron unpacks the transformation of web development practices over the years, shedding light on shifting trends, practices, and user perception. W...
Ep 22: Women in Business: A Copywriting Career Unfolded with Molly Garriott 13.03.2024 31:11
In this week’s episode of The Agency Rocket Show, hosts Liz and Chelsea welcome DayCloud's seasoned copywriter, Molly Garriott, for an in-depth exploration into the evolution of her career. As a wordsmith whose journey began in the world of academia, Molly spills the beans on what makes the pen mightier than… well, almost everything. Together, Liz and Molly reflect on their enduring working relati...
Ep 21: Future-Focused: AI, Productivity, and Wisdom with Jeremiah O'Brian 06.03.2024 40:52
This week on the Agency Rocket Show, hosts Liz and Chelsea plug into the future of business with special guest Jeremiah O’Brian. As a professor at USC, TED Talk coach, NIL consultant, and AI enthusiast, Jeremiah wears many hats and is driven by a relentless thirst for knowledge. He’s an academic through and through… but make no mistake, you won’t be nodding off in this episode; Jeremiah is a goldm...
Ep 20: What is Branding? 28.02.2024 32:39
What’s in a brand? Is it a name? A logo? In this episode of the Agency Rocket Show, hosts Liz and Chelsea unpack the essence of branding, revealing that the brands we love are far more complex below the surface. As veterans of the marketing industry, we take you behind the curtain and explore the multi-faceted traits that make up a brand… and how we facilitate the discovery of those traits within...
Ep 19: Clients That Don’t Make the Cut 21.02.2024 38:15
In the world of entrepreneurship, the convergence of personal values and business endeavors is what shapes the essence of true success. Join hosts Liz and Chelsea this week on the Agency Rocket Show as we tackle the minefield of client selection. From navigating the ethics of casinos and alcohol to the messy potential of politics, we carefully consider each industry, assessing how our principles a...
Ep 18: Numbers Game: Navigating Agency Growth with Andrew Hunt Our CFO 14.02.2024 43:28
In this episode of The Agency Rocket Show, Liz and Chelsea sit down with an extra special guest: Liz’s husband and CFP extraordinaire, Andrew Hunt! As CFO of DayCloud and partner at financial advisory firm Hiley Hunt Wealth Management, Andrew brings a wealth of valuable insights to the table. Join us as we delve into Andrew’s pivotal role in the formative days of DayCloud, reminiscing on the agenc...
Ep 17: Managing the Mayhem: How to Cope with Stress 08.02.2024 36:28
Running a creative business is tough; resilience, stress management, and self-care are crucial to survive and thrive in the industry. This week on the Agency Rocket Show, Liz and Chelsea dig deep into their own methods of conquering the chaos. From faith, journaling, and exercise to travel, spending time with loved ones, and being of service to others, we explore a diverse range of coping mechanis...
Ep 16: Women In Business: Two Hawks 31.01.2024 45:42
Welcome to the latest episode of the Agency Rocket Show! This week hosts Liz and Chelsea are joined by special guests Katie Kemerling and Heidi Mausbach, business partners and powerhouse executive duo at Two Hawks. Join the conversation as these fantastic four dive into all things entrepreneurship: how to get started, the paths a new business owner can take, and the profound impact of self-belief...
Ep 15: Freelance Vs. Agency - Who Wins? 24.01.2024 34:02
This week on the Agency Rocket Show, join Liz and Chelsea as they tackle an important question for any growing business: should you utilize an agency or a freelancer for your projects? Uncover the benefits and drawbacks of each as we discuss cost, timeline, deliverables, and overall value, plus bonus anecdotes about basketball coaching and Liz’s old business partner, Bill. Don’t miss out– our aim...
Ep 14: How to Keep Clients Coming Back 17.01.2024 22:38
This week on the Agency Rocket Show, hosts Liz and Chelsea discuss client retention strategies– how do you ensure they stick around for more? Spoiler alert: it’s not just about the final product. Join us as we reflect on our own experiences and discover how excellent customer service, tailored experiences, and effective communication throughout the design process can create lasting client relation...
Ep 13: Expectations for Women in Leadership 04.01.2024 27:31
Get ready for a stellar start to the new year with 2024’s first episode of the Agency Rocket Show! This week, Liz is joined by Megan and Kaitlyn, art director and executive admin at DayCloud. These accomplished colleagues and businesswomen dive into candid conversations about the expectations women face in leadership roles. From navigating the labyrinth of bias to dismantling stereotypes, the trio...
Ep 12: Brand Reveal with Guest Brett Clarke 27.12.2023 39:31
On this episode of the Agency Rocket Show, Chelsea and Liz host long-time friend Brett Clark, a multi-faceted entrepreneur leading home construction and retail ventures while facilitating independent interior design businesses. The trio delves into Brett’s journey as a repeat branding client at DayCloud Studios, offering personal insights into his experience with the brand discovery process. Tune...
Ep 11: Myth Busting Entrepreneurship 20.12.2023 35:11
In this episode, Liz and Chelsea discuss what it means to be an entrepreneur. With their different backgrounds and experiences, they share what it is and is not when it comes to making it as a business owner. They explore the concept of executing versus ideas and how making customers is what truly makes you an entrepreneur. Lean in. Take a listen. We hope you’ll find some insights from our experie...
Ep 10, Balancing Your Work & Personal Life 13.12.2023 42:38
On this episode of the Agency Rocket Show, Chelsea and Liz fight it out over whether you can really have it all. When balancing life, work, hobbies, family, and friends the tightrope is often high and overwhelming. Chelsea and Liz debate the expectations vs. reality of it all and chat about how society can view women who try to accomplish the perfect balance. Show Notes: https://www.agency-rocket....
Ep 9: Working with People of Different Generations 06.12.2023 44:45
On this episode of the Agency Rocket Show, we talk a little about our team dynamics and demographics. We pride ourselves on the amazing team we have built and want everyone to shine in their own power and strengths. Today’s topic focuses on generational gaps among coworkers. What’s the work environment like when the CEO is younger than their employee? Does life experience count over work experienc...
Ep 8: Handling Client Edits 29.11.2023 44:41
Today on the Agency Rocket Show we tackle Client Edits. Client edits are a necessary push-and-pull part of the creative process. Being on the same page in terms of expectations, reality and expectations are critical. We are going to take on concepts such as too many cooks in the kitchen, gracefully taking feedback, and debriefing on our client edit process to show what we have learned over the pas...
Ep 7: Sports Marketing, the NIL, and Personal Branding for Athletes 22.11.2023 39:49
On today’s episode of the Agency Rocket Show, Liz and Chelsea discuss the N.I.L., or name, image, and likeness. With her years of experience as a professional basketball player in the WNBA and providing captivating color commentary for ESPN, Chelsea shares her passion for cultivating a personal brand for yourself through athletic exposure. We explore putting out authentic, true content while also...
Ep. 6: Branding Series: Discovery Meeting 15.11.2023 57:14
On this episode of the Agency Rocket Show, Liz and Chelsea guide everyone through our agency’s tried and true discovery process. A thorough, but client-loved process that guides dreams into the tangible. Through a 60-question process (and plenty of snacks!) Liz and Chelsea help you to see your brand through fresh eyes and funnel your ingenuity into inspiration. They speak on each step of our disco...
Ep 5, Brand Reveal: One Pearl Coaching 08.11.2023 39:12
On today’s episode of the Agency Rocket Show, Chelsea and Liz host executive coach, Connie Bissen, and discuss her experience as a branding client of DayCloud Studios. Connie will talk us through her step-by-step experience, naming her business with us, branding her business, and now embarking on building her website. Connie is an accomplished life coach with over twenty-five years of experience a...
Ep 4: Ack! Difficult Clients 30.10.2023 38:35
On today’s episode of the Agency Rocket Show, we discuss Difficult Clients and the projects we've had. Whether it’s rescinding control over a client’s vision rather than pursuing your own, navigating hard conversations, or advocating for yourself through unprofessional feedback, Chelsea and Liz give you the tools and tips to not lose your cool while producing cool work. Show Notes: https://www.ag...
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