Social Media Decoded

Instagram is a great tool for generating leads. In this episode, host Michelle Thames shares how you can take advantage of the community you've created on Instagram to grow your online business and generate more income.  —— Follow Michelle on Instagram In this episode, Michelle shares some amazing tools that she has been using to help her grow her online business check them out here: Stan Store -...

Do you need a personal brand? Host Michelle Thames and guest Katie Zeppieri say yes.  In this episode, Katie Zeppieri shares why you need a personal brand and how having one helps you build trust with your audience, increase your digital footprint, attract new business, and stand out to your ideal clients. She shares five core tips to create a personal brand as well as some crucial dos and don'ts...

Making good content on social media isn't complicated. In this episode, host Michelle Thames shares how to make good social media content. Follow these four tips and watch your community and online business grow! —— Follow Michelle on Instagram Join The Newsletter - We send weekly tips to grow and market your online business the easy way Leave a review for Social Media Decoded Support the Show. Ho...

Pinterest is an often overlooked social media platform that can be an essential part of growing your business. In this episode, host Michelle Thames speaks with Presh Rodgers about using Pinterest to attract your ideal clients and grow your online community.  Presh Rodgers is a Pinterest Marketing Expert and Ads Specialist (or Pinterest Badass for short) and the CEO of The Pinning Oasis - a boutiq...

Grow your online business not by chasing followers, but by building and nurturing your community. Host Michelle Thames explains why you shouldn't chase followers on social media and shares what you should do instead.  —— Follow Michelle on Instagram Join The Newsletter - We send weekly tips to grow and market your online business the easy way Leave a review for Social Media Decoded Support the Sho...

You can use social media to create a successful side hustle. Host Michelle Thames speaks with Hala Taha about how to start a side hustle using social media, and Hala shares her secrets on how to turn a side hustle into your main gig. Hala is an expert on networking, personal branding, leadership, social media, side hustles, entrepreneurship, and podcasting. With the success in growing and monetizi...

Learn Alessandro Diruscio's two-step method to make your marketing strategy simple. In this episode, host Michelle Thames speaks with Alessandro Diruscio about leaving the 9 to 5 life and venturing on your own as a consultant, coach, or content creator. Tune in to learn how to bring in clients and grow your business while keeping your strategy simple.  Alessandro Diruscio helps consultants, coache...

It is possible to make money using social media. Host Michelle Thames has been using social media to generate income for over a decade. In this episode, Michelle shares how you can monetize your social media accounts. Tune in to start leveraging your social media for passive income.  —— Follow Michelle on Instagram In this episode, Michelle shares some amazing tools that she has been using to help...

As an online business owner, you need to focus on growing your community, not just an audience. Host Michelle Thames speaks with Kim Johnson about why you should join and build communities and how communities differ from audiences.  Tune in to learn how to build a community for your business, so you can continue to scale your business and service your ideal clients.  Kim is the Head of Community a...

Grow your business into a multi-million dollar e-commerce business with help from Kim Lewis. In this episode, Kim Lewis shares how social media fits into an e-commerce strategy and creative ways you can leverage your marketing efforts through social media. She also shares the dos and don'ts of social media and e-commerce.  As CEO and Co-Founder of Listener Brands, which carries CurlMix & 4C ONLY a...

There are certain tools every online business owner needs to scale their business. In this episode, host Michelle Thames shares what these tools are as well as her favorite platform for each one. Tune in to learn what resources you need to keep your business organized and scaling.  —— Follow Michelle on Instagram In this episode, Michelle shares some amazing tools that she has been using to help h...

SEO can be intimidating, but once you determine the right acquisition channel for your business, you can start utilizing SEO to grow your online business. Host Michelle Thames speaks with Farzad Rashidi about why business owners should care about SEO, how to develop an SEO strategy online, and some important dos and don'ts of SEO on social media.  Farzad Rashidi is the lead innovator at Respona, t...

Every online business needs to have social media goals. As a business owner, you need to develop a clear strategy for how to achieve those social media goals if you want to grow your social media.  Host Michelle Thames shares how to set social media goals for your business and walks you through common social media goals that may be helpful for you.  ——— ⭐️ Click HERE to subscribe and get access t...

Social media, and especially Twitter, are great spaces for networking. Networking is an essential step business owners have to take to grow their businesses. In this episode, Brittany Reese discusses the importance of social media for networking, tips on where to network, and the dos and don'ts of networking online.  Brittany Reese earned her bachelor's degree in journalism with an emphasis in pho...

Highly curated Instagram feeds hold back many online business owners because they're waiting to post their content until it is perfect.  Host Michelle Thames shares what you should focus on instead of perfectionism and how to connect with your target audience using social media.  ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and get access...

Social media is an ever-changing landscape, and it's critical that as an online business owner, you adapt to not only the changes to various social media platforms but to the cultural and political environment around you. In this episode, host Michelle Thames speaks with Kikora Mason, the social media and digital strategist for the Mayor of Chicago. Kikora shares the importance of adapting to chan...

Storytelling is an essential part of social media. Host Michelle Thames shares how you can use storytelling to connect with your target audience and create loyal customers.  Listen to learn the key components of storytelling on social media and how to sell through your social media content. ——— ⭐️ Click HERE to subscribe and get access to new podcast episodes every week 💌 Join my email list and...

Instagram reels are essential to any Instagram strategy and are now required if you want to grow your online business. In this episode, host Michelle Thames speaks with Anna Turner about how to leverage reels as well as some dos and don'ts when it comes to reels creation and strategy.  Anna has been at the forefront of digital marketing for over 10 years. She’s worked with and has been sought out...

Let me help you show up on social media with confidence. In this episode, host Michelle Thames shares her struggles with being confident on social media and how she overcame them. Listen to learn how to get in the groove of social media posting, get excited about sharing your business online, and learn how it will help you connect with your ideal client.  ——— ⭐️ Click HERE to subscribe and get ac...

Your personal brand on social media must be authentic if you want to connect with your ideal community. In this episode, Jourdan Guyton shares why it's important to be authentic with your personal brand and how to create a brand that aligns with your goals.  Jourdan began teaching female entrepreneurs her strategy for audience growth and increased revenue in 2020. Less than two years later, Jourda...

Increasing your reach on Instagram means you connect with more potential customers and you build connections with a larger community. Although engagement on Instagram has been down for most people, it is possible to increase your engagement and therefore increase your reach.  Listen for tips on how to increase your engagement on Instagram and get more views from both your audience and new members...

Conducting regular social media and website audits is an essential aspect of having an online presence. In this episode with Kathy Fredrickson, Director of the Wisconsin SBDC Digital Marketing Clinic. We are now officially a state-wide initiative! host Michelle Thames discusses what is a social media audit, why it's important to do a social media audit, and how to do a social media audit.  Listen...

You need a personal brand, and you can use YouTube to create your online personal brand. In this episode, I speak with vlogger and entrepreneur Christina Gwira. We discuss how to find your niche as a YouTuber and use SEO to build your personal brand.  Christina Gwira is a Toronto-based vlogger, entrepreneur, and speaker. As a life-long learner and self-starter, Christina has learned how to build w...

If you need help growing your social media, Michelle Thames' Social Success Group Coaching Accelerator program is for you. Learn how to grow your business through social media, generate more leads, and earn more money.  Get the strategy you need to make your business visible on social media and take it to the next level. Listen to learn more about the Social Success Group Coaching Accelerator prog...

Attraction marketing is essential for your online business. In this episode, I speak with Jen and Meg about overcoming adversity in business, collaborations, and organic growth online. Learn about attraction marketing and how to get your ideal customer to join your online community.  Megan McCann is a #1 Amazon best-selling author, speaker, and business strategy coach. Meg is also the host of the...