MicroConf On Air

TinySeed, MicroConf's venture fund and SaaS accelerator, is launching their Fall 2021 accelerator batch this week.

Should you bootstrap your business or get venture capital? If you're a bootstrapping startup and things get tight, you may consider vc funding for startups instead. But is it the right move? Or maybe you did get venture capital, and now you're wishing you hadn't. In today's video, I'll help you understand both options so you can make the best decision for your SaaS business or startup. What to Wat...

We need your help!  The 2022 State of Independent SaaS Survey is now live and we need as many eligible founders of B2B SaaS businesses to complete the survey.  This survey will be used to create our third annual State of Independent SaaS report, offering recommendations, insights, and pitfalls critical to planning for a future in B2B SaaS.    Venture funded businesses have a wealth of research and...

Sujan is the founder of Mailshake and knows a few things about outbound sales. Sales shouldn't be scary. He covers 3 different strategies for leading sales as a founder, and offers some tips on how to maximize your conversions without burdening your in house resources. Fill out the State of Independent SaaS report now at stateofindependentsaas.co m and be entered into a drawing for a VIP MicroConf...

Platforms like Quora, Stack Overflow and Clarify.fm let you becoming the wisest, most sage advisor across the land. In this conversation between Mike and Rob, Mike will share how he tapped into authority building platforms to reach their earliest customers by providing insights and solutions to potential customers.

You know that you need product documentation to help your users level up their XP and get the most out of your SaaS. But did you know that you could also evolve your documentation to work harder as a lead magnet? Natalie will take you on an expert mode journey in converting these somewhat boring, mandatory pieces of copy into a content marketing strategy that makes it easier for your customer to f...

It always helps to have a team behind you as you begin your next mission. Creating a partnership program with likeminded organizations and communities is a great way to get your product in front of potential customers and critical users. Leonardo will focus on his experience working with Start-Up Chile, 500 Startups México and others to help drive most of Lexgo’s early stage revenue.

A conversation between Ruben Gamez and Rob Walling. Learn how Ruben maxed out the benefits of his AppSumo offer, what customizations are needed to improve your posts, and the points to back up these recommendations.

Living at the #2 Spot on ProductHunt for January 2021, Derrick will take you on a look behind the success of his launch with SavvyCal.

An overview on early stage SaaS and software marketing strategies that can help you find your first customers. https://microconfremote.com MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail ➡️ support@microconf.com MicroConf Remote 2.0 Technology Sponsor Quietlight Brokerage https://quietlight.com/ Captioning Made Possible By: Balsamiq https://balsamiq...

Coming to you in the last 24 hours to apply for TinySeed! Learn what joining a remote startup accelerator is like from Tony Chan, co-founder of CloudForecast.io, who was accepted into the Spring 2021 batch of TinySeed, the MicroConf Startup Accelerator and Fund.   https://microconfonair.com Tony is a member of the MicroConf Connect community from launch and has been building CloudForecast, an AWS...

Featured in this week's episode are two of our Attendee Talks, which were selected by the audience at MicroConf Europe: How to Survive Building a Business and a Family at the Same Time Jeppe Liisberg "I am a father of three. I have a startup that is almost break-even and has been so for years. I have a job to make ends meet. I'm struggling but coping. I'll be talking about creating and maintaining...

The application for TinySeed’s Fall 2021 SaaS accelerator batch of startups will open for two weeks starting on August 9th, 2021.   Watch the video recording of the Fall 2021 Batch Info Session here: https://youtu.be/6dqTClonO2Y   Interested in applying? Join us for an info session with the TinySeed team to talk about the application process, what to expect as a member of TinySeed, and some of the...

Watch the video recording at https://youtu.be/eRbQOuuW-FQ MicroConf has been around for a decade now and do we have some stories.   If you've ever had any questions about what it takes to produce MicroConf, how we pivoted from an in person event to a digital community, or any other random question you have about MicroConf in general, we'll get those answered for you.     https://microconfonair.com...

In this talk at MicroConf Europe 2019, Rob Walling (TinySeed, previously founder at Drip) covers five specific marketing tactics that are working for SaaS companies today. https://microconf.com #microconf #microconfeurope2019 Check out Rob’s MicroConf speakers page for more talks: https://microconf.com/speakers/rob-wa... Rob's homepage → https://robwalling.com MicroConf Connect → http://microconfc...

Build a SaaS app!" they said... "It'll be great!" they said...it turns out, running an online service Is a big pain in the SaaS. In this talk I will tell you all about designing, building, selling, scaling, maintaining and supporting balsamiq.cloud, the online version of Balsamiq Wireframes. I'll focus on 'the things they don't tell you' and even give you the dirt about a massive data-loss inciden...

When Sabba Keynejad started VEED, he knew that he wanted to build the company as a bootstrapped business. Founded in 2018, the business has been growing steadily over the past 3 years, and with the boom in video content over the past year and a half, the impact was palpable. https://microconfonair.com MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twitter.com/MicroConf E-mail...

When you find yourself consulting on number of client projects, as a solo consultant, you might run into bandwidth issues that can slow your growth. Learn how Molly took her experience marketing for Real Estate Agencies and applied a subscription based SaaS model to that framework, allowing her to erase the boundaries and limits time placed on her.  https://microconfonair.com Molly Wolchansky is t...

In this recording, Irina Nica (Senior Marketing Manager at HubSpot) goes over how to build buzz and backlinks on a bootstrapped budget. Irina is in charge of the Hubspot's off-site SEO Strategy, including content promotion, influencer outreach, and link building. Prior to joining HubSpot, Irina was the Marketing Manager of SEOmonitor.com – an award-winning SEO tool for agencies. MicroConf Europe 2...

Competition online is getting increasingly fierce, how do you stand out from the crowd in a marketplace dominated by industry giants? In this talk we’ll explore the ways to win organic clicks and sales away from the big players in your industry whilst working with budgets a fraction of theirs. Key takeaways include: • How to develop SEO strategies to outrank the industry giants • Standing out in t...

Andy Ayim talks about how mental models can help us to make different types of decisions. And how, by using specific frameworks, we can focus on solutions that aren’t immediately obvious. https://microconf.com #microconf #microconfeurope 2019 MicroConf Europe 2019 Join our exclusive community for SaaS founderss → http://microconfconnect.com Twitter → https://twitter.com/MicroConf E-mail → support@...

Bootstrapping V. Venture Capital. This is an ongoing discussion in the SaaS startup community for the last decade . The question is less about the how, and more often about the why and when. MicroConf has always advocated for self-funding and customer centered entrepreneurship, while venture capital can be a chase for profit. We're chatting this week with Hana Mohan, founder of MagicBell.io (https...

Entrepreneurship is moving at a breakneck speed to keep ahead of the curve and create without getting overtaken by your nearest competitor.   If you aren't learning the market your business serves and the intricacies of it's consumers quickly, then you'll never keep up with their needs.   Anders Thue Pedersen experienced that outpacing while he was building his last business, TimeBlock.   Learn ho...

We’re fortunate to be continuously amazed by the quality and number of applicants for TinySeed’s annual accelerator program: https://tinyseed.com #tinyseed In total, we’ve received nearly 2,000 applications across our three accelerator batches. And with each successive batch, the quality of applications has grown alongside the percentage of companies with higher revenue. This round’s batch is also...

Finding product market fit is not an overnight process.   It's almost impossible to strike that sweet spot at the onset of your product idea - even if you have some degree of validation.   https://microconfonair.com This episode is sponsored by  Rewardful , turning your biggest fans into your best marketers.  Get 30% off your first 3 months by heading to  getRewardful.com/startups . Offer expires...