Management Blueprint | Steve Preda

https://youtu.be/bohMQ4yRp6Q Cary Lawrence , CEO of Decile , is driven by a passion for decoding human behavior to help businesses market to AI-generated avatars, build loyalty, and drive growth through data. We discuss Cary’s four-step framework for customer engagement: collecting first-party data, identifying high-value customers, tailoring customer journeys, and tracking behaviors over time. Sh...

https://youtu.be/5BYS4BIBBk0 Christian Espinosa , Founder and CEO of Blue Goat Cyber , is driven by a mission to ensure medical device security while helping his team drive project efficiency through innovative compensation structures. We learn about Christian’s journey from overcoming a life-threatening health scare to founding Blue Goat Cyber, focusing on medical device cybersecurity. He explain...

https://youtu.be/jjgNbq0UbPA Janet Metzger , Business Strategist and Network Marketing Expert, is driven by her desire to help others achieve success by focusing on simplicity and consistency, and by always getting your head right first to stay motivated and clear. We learn about Janet’s journey from corporate executive to expert in network marketing, where she now mentors others in achieving thei...

https://youtu.be/NJrdj5UTu98 Jeff Berkowitz , co-founder and CEO of Delve Deep Learning , is driven by his passion to help businesses clone themselves into an AI, enabling them to navigate complexities and create prosperity through innovation. We learn about Jeff’s journey from politics and public affairs to launching Delve Deep Learning, an AI-native company revolutionizing public affairs intelli...

https://youtu.be/UYCjT5YBTHs Ryan Kauth , Business Coach, Facilitator, and Coleman Chair in Entrepreneurship at Marquette University , is driven by his mission to rekindle growth in family enterprises and serial founder-led businesses by helping owners develop strategic leadership. We learn about Ryan’s journey from educator to business coach, working with family business owners and serial entrepr...

https://youtu.be/QR9oaNhtxyg Peter Santry , Summit OS Guide and Value Builder Licensee, is driven by a mission to help leadership teams execute like hell in 45 days, aligning their core business strategies to achieve rapid growth and profitability. We discuss the Core Business Lens™ tool, which helps companies identify their key strengths, most profitable customers, and core competencies. Peter ex...

https://youtu.be/PNqjNp2YGFA David Achata , Founder of Achata Coaching, Inc. , is driven by his mission to help leaders multiply the best of who they are by fostering self-awareness and intentional growth. We learn about David’s journey from high-energy workaholic to leadership coach, shaped by personal challenges and a deep desire to help others become healthier, more effective leaders. The guest...

https://youtu.be/sIyideof-rw Reggie James , Founder of Digital Clarity , is driven by his passion to accelerate tech growth by sharing his experiences—both successes and failures—to help technology leaders achieve sustainable business growth. We discuss the Revenue Acceleration Framework, which includes four key steps: Diagnose, Workshop, Strategize, and Execute. Reggie explains how this framework...

https://youtu.be/9Oxw0Qr6LXI Christian Boucousis , CEO of Afterburner , is driven by a mission to bring the fighter pilot mindset into business, helping leaders debrief daily and achieve high-impact performance through structured reflection and action. We discuss the ORCA Debrief framework, which consists of Objective, Result, Cause, and Action. This framework allows teams to expand their comfort...

https://youtu.be/-hT2KboO_Gw Sayre Darling , a business coach and strategic advisor, is driven by her passion to help leaders converse expertly to connect and foster meaningful relationships. We learn about the difference between transactional business communications and true conversations, emphasizing how the latter fosters stronger connections, builds trust, and creates energy. Sayre introduces...

https://youtu.be/kpZMVdbBZ7U Bo Abrams , Co-Founder of Kommu , is passionate about creating solutions that empower people to develop a startup and share their homes with trusted friends and communities. We discuss his Marketplace Blueprint framework, which includes recognizing a personal problem, evaluating its impact on others, researching competitors, identifying gaps, and developing a viable bu...

https://youtu.be/7HzvVqXWJ6g Michele DeFilippo , Founder of 1106 Design , is driven by a passion to help authors publish their books like a pro by correcting misinformation about self-publishing and offering professional guidance. We learn about Michele’s Professional Publishing Blueprint, which includes structural editing, copyediting, cover design, typesetting, proofreading, and the final...

https://youtu.be/hTWe0UiBLfk Lenny Giller , Principal and Visionary Leader of Reliable Technology Services, Inc. , is driven by a passion for helping businesses make IT their bi*ch by achieving their goals and enhancing their success through technology. We learn about Lenny’s RTS Account Management Framework, which helps clients by setting communication expectations, understanding their goal...

https://youtu.be/O1mkC1OhM6Y Eddie Speed , Owner of Colonial Note Funding Group and Founder and President of NoteSchool , is driven by a passion to help people compress time by teaching them how to invest in mortgage notes effectively. We learn about Eddie’s journey from entering the note investing industry at a young age to becoming a leading expert. He explains his framework for evaluating...

https://youtu.be/fyf-eGIJcfI Ethan Giffin , Founder and CEO of Groove Commerce , is driven by a passion to help businesses scale their eCommerce portal by solving complex challenges through data-driven solutions. Sessions, Orders, Revenue, Average Order Value, and Conversion Rate. This framework helps businesses track their success and optimize their online presence. He also emphasizes the importa...

https://youtu.be/ZI8nMFLWOJQ Thomas Rechtien , President of Nance Steel Sales LLC is driven by a passion to help people become the best versions of themselves and run great meetings that drive impactful results. We learn about Thomas’s framework, which helps leaders foster trust, improve communication, and drive results in their organizations. He emphasizes the importance of well-run meeting...

https://youtu.be/NdMFFzx8SC8 Steve Scanlon , CEO and Co-Founder of Rewire, Inc. , is passionate about helping still your lizard brain and achieve authentic transformation through neuroplasticity. We discuss his REWIRE framework, which includes Rest, Enjoy, Wellness, Integrate, Release, and Execute. Steve emphasizes the importance of stilling the lizard brain, a concept he explores in his book, Sti...

https://youtu.be/OI_-jRvg7sM Jason Barnard , Founder and CEO of Kalicube , is driven by a passion to help “make the machines get you” by controlling how search engines and AI platforms perceive and represent you online. We learn about Jason’s transformation from being known as a cartoon blue dog to becoming a recognized digital marketing expert. He explains his Kalicube Process, a three-phas...

https://youtu.be/6cO_TMCZnXw Mike Begg , Co-Founder and CEO of AMZ Advisers , is passionate about helping you sell your product on Amazon with expert strategies. We discuss his Amazon Funnel Framework, which includes studying the ranking algorithm, building your funnel, and advertising strategically. Mike emphasizes the importance of bottom-of-the-funnel strategies to maximize conversions before e...

https://youtu.be/3vdi8cC2CZM Julie Williamson , CEO of Karrikins Group , is driven by a passion to turn agreements into alignment in organizations. We explore Julie’s journey of transforming businesses by aligning leadership actions with strategic goals. She highlights the importance of moving beyond mere agreement to actual implementation and execution. Julie introduces the Karrikins Diamond Tria...

https://youtu.be/FiWgX9chVDM Brandon Gano , Co-Founder of Whadif , is driven by a desire to fix problems and help business owners get control of their business and time. We learn about Brandon’s journey from being a slave to his business to becoming a true business owner, which inspired him to help others do the same. He introduces his HARMONIOUS Business Architecture framework, designed to...

https://youtu.be/yAsUsyNQs1M Richard Parker , CEO of Diomo Corporation, is driven by a desire to make business ownership attainable for anyone committed to the journey, advocating the principle to invest in what you know best. We learn about Richard’s path from growing up in a lower middle-class neighborhood to becoming a successful business owner and mentor. He explains his 4-step Business...

https://youtu.be/yCAMnaZ41zM Tim Whitmire , Co-Founder of F3 and CXN Advisory , is driven by a desire to plant, grow, and serve groups, harnessing the synergy of people working together to achieve greater things. We learn about Tim’s journey from founding F3, the largest network of workout groups in America, to creating CXN Advisory. He shares how F3, which stands for Fitness, Fellowship, an...

https://youtu.be/FniQ7bnxnJQ Scott Eisenberg , Founder of Franklin Capital Advisors, is driven by a deep desire to help people and solve problems collaboratively, shares his insights on how to sell your business and keep your legacy.  We learn about Scott’s journey as an award-winning investment banker, restructuring and transaction financing specialist, and serial entrepreneur. He expl...

https://youtu.be/e1ZHic5SQqM Andre Laplume , Professor at the Ted Rogers School of Management at Toronto Metropolitan University, is driven by a deep understanding of how employees start a spinout venture. We discuss the key moments that spark employees to leave their corporate roles and start their own ventures. From strategic disagreements and personal conflicts to ethical dilemmas and liquidity...