Let's Talk Marketing w/NDUB

Does your personal brand feel like a disorganized mess? In this episode of Let's Talk Marketing with NDUB, Nathan breaks down why a CRM (Customer Relationship Management) is no longer "optional" for creators and entrepreneurs heading into 2026. If you want to scale your influence and actually own your audience data, you need to stop relying on spreadsheets and start automating your workflow. Refer...

How does a global giant like Amazon justify spending $14 Billion on advertising? In this episode of Let's Talk Marketing with NDUB, I'm telling why they say "Content is King." More importantly, you can apply these same principles to grow your small business or personal brand. You're not stuck. https://youtu.be/alxUGK0Jxyg Marketing isn't just about spending money; it's about understanding customer...

"You need to stop being a nice guy." That was the wake-up call I got from CJ (CEO of  @etthehiphoppreacher  ), and it changed everything. In this episode of Let's Talk Marketing, I share the 5 reasons why entrepreneurs are stuck in a death trap- and I just got out of mine. Trying to be "polished" and "nice" is actually a marketing trap that keeps you stuck in a small pond. If you've been copying s...

In this LTM Podcast w/NDUB, Nathan breaks down the exact framework for creating 100 pieces of content in just 30 days without burning out. He gives 3 tips and a BONUS to build the skills needed to create content as a content creator, leading to significant personal growth. The mindset shifts and success habits that come with consistently creating content will ultimately foster discipline and motiv...

In this podcast, I reflect on the significant personal growth I've experienced over the past year, largely due to my journey as a content creator on YouTube (and social media). It's truly amazing how much creating content changed my life, pushing me to embrace new challenges and opportunities. I discuss the impact of this journey and how it has contributed to my self-improvement and overall YouTub...

EP 303 - Market evolution and AI impact on finance In this insightful conversation, we dive deep into the world of personal finance, emphasizing the crucial difference between being sold investments and actively engaging in how to invest. Learn why a proactive approach to your financial planning, guided by a trusted investment advisor, is far more beneficial than passively accepting what's offered...

Nathan shares the difference between going viral and having a strategy. Learning how to leverage viral success for authority and growth is just as important as SEO and social proof in branding. As a brand, you'll have plenty of opportunities to manage this, since content repurposing and asset management never end. Ever wonder why ranking matters for your online presence? It's the same essence of w...

What happens when a police officer, author, and coach decides she no longer wants to "suffer in silence"? In this episode of Let's Talk Marketing with NDUB, Nathan Webster sits down with Rashida Saunders, author of Permission to Break: A Memoir of Strength, Silence, and Softness. They explore the heavy reality of living in the Pacific Northwest as people of color, the mask we wear in our professio...

300 Milestones. 1,000+ Downloads. 10 Years of non-stop content. In this landmark 300th episode of Let's Talk Marketing with NDUB, Nathan shares his decade-long journey from the early days of "Social Entrepreneur Nathan A Webster" to building a marketing powerhouse. Nathan breaks down the "unfiltered" side of the industry, including why most people fail to monetize and why taking the wrong advice c...

EP 299 - Stop Getting Bamboozled: 5 Psychology Secrets for Authentic Marketing Are you tired of "snake oil" tactics and manipulative marketing shortcuts? In a world drowning in AI-generated noise, your greatest competitive advantage isn't a better prompt- it's you. In this AI era, where the digital landscape can be noisy and cluttered, it's more important than ever for your brand to stand out. You...

In this raw and unfiltered "diary session," of The Diary of a CFO & CMO: Why We're Afraid to Ask for Help... Nathan (CMO) and Crystal (CFO) pull back the curtain on the internal battles that every entrepreneur faces, but few talk about. From "Self-Care Sundays" spent crying in a parking lot to the struggle of letting go of the "doer" role to become a true business owner, this conversation explores...

EP 297 - Don't FEAR keep you from your Destiny Nathan Webster discusses the concept of fear, particularly in relation to personal growth and marketing. He shares his own experiences of fear while traveling to Kenya, illustrating how fear can paralyze and prevent individuals from seizing opportunities. Through his journey, he emphasizes the importance of facing fears to unlock blessings and persona...

Is AI coming for your marketing job? In this episode of Let's Talk Marketing with NDUB, Nathan Webster sits down with the "PDX Godfather of Marketing," Kent Lewis, to discuss the seismic shifts happening in the industry. After selling his agency and transitioning into a contract CMO role, Kent shares his unique perspective on why the "billable hour" is dying and how low-code apps and AI force mult...

Nathan is sharing five key business tips to help you navigate the current economy and achieve long-term success. This is essential business advice for anyone looking to understand how to make money effectively in today's world. Are you famous on social media but broke in the bank? If you have the followers and the aesthetic but your accounts aren't growing, it's time to change what you're measurin...

EP 294 - How I Rebuilt My Business (And Life) In 24 Months "The risk is not taking the risk." Two years ago, I almost lost it all. I took a "dream job" that turned into a 100-hour-a-week nightmare, dried up my sales funnel, and stopped my outbound marketing. I was playing small, and it was killing my business and my health. In this episode, I'm breaking down the 3 scariest high-stakes risks I took...

Nathan Webster sits down for a "Take 2" with  @CrystalHaight  of Northwest Book Pros. Crystal and Nathan dive into why "working harder" is often a trap and how to identify the right kind of "hard" to focus on. They discuss the power of digital transitions, why Nathan pushed Crystal to start her own YouTube channel, and the importance of showing up as your authentic self to build trust with clients...

Are you feeling overwhelmed by the flood of AI-generated content? Nathan Webster breaks down why your authentic voice is more valuable now than ever. As we move deeper into the AI era, the internet is becoming saturated with "garbage" content. Nathan explains why user-generated content (UGC) and human authenticity are the keys to standing out, building trust, and attracting your ideal clients or e...

EP 290 - Sean Combs: The Reckoning - Documentary Review Nathan and Réland tackle the 50 Cent documentary of Diddy: The Reckoning. They asked the question: how did a master of marketing and sales build an empire that effectively shielded his crooked personal life for decades? They discuss Diddy's "God complex," his origins at Uptown Records, his role in the East Coast/West Coast rivalry (allegedly)...

Nathan invites Amanda back on as we approach 2026. The marketing landscape is shifting from traditional linear funnels to a complex, AI-driven "pinball machine" journey. Amanda shares her Pubcon Cyber Week presentation, revealing why even advanced teams are struggling with broken pixels, mismatched attribution, and the challenges of "Legacy Tech." Learn why your first-party data signals are more c...

EP 288 - The First Steps in Creating a Podcast Studio Nathan takes the podcast on the road to  @CrystalHaight  's Northwest Book Pros accounting firm (Vancouver, WA) to build out the podcast studio. He invited Réland to focus on the design, equipment, and budgeting necessary to create a functional and aesthetically pleasing space. We talked about the importance of flexibility in design, audio, typ...

EP 287 - How to Scale when Revenue Goes Flat Nathan welcomes back Don Elliott from Gravitate to drop some absolute diamonds on the reality of running a marketing agency in today's economy. Don gets incredibly transparent about Gravitate hitting a plateau, the struggle of selling high-ticket websites to small businesses, and the major pivot they are making to fix it. We dive deep into "Home Care We...

Nathan invites Laurier back on to discuss premium pricing and positioning for those businesses not leveraging this tactic. Laurier's daily newsletter spurred the conversation because he knows the need for businesses to articulate their unique value proposition clearly. For any good business, understanding your positioning strategy is key. Watch the full video  HERE . Guest Name: Laurier Mandin Tit...

Nathan Webster brings on Jay and Rae talk about last-minute holiday marketing strategies for B2B businesses. Please don't stop creating engaging content! Continue to leverage AI tools and understand client relationships to maximize success during the holiday season. Rae emphasized the priority on making timely offers and maintaining marketing efforts even during slower periods. Watch the full vide...

Nathan invites Walter T Geer III, Chief Creative Officer at VML who shares his extensive career in advertising, a life-altering experience he had with a stroke, diversity in advertising and the need for community support, particularly for Black and Brown talent. LinkedIn: https://www.linkedin.com/in/3rdgeer/ Watch the full episode on YouTube . Watch the  LTM Podcast Shorts playlist.

Feeling stuck? Nathan shares the (3) unexpected places to help you break through the noise. 1. Promotion: Get aggressive! Tweak your approach to push your brand to new heights. 2. Advertisement: Utilize both your time and your money to get noticed in people's feeds. 3. Social Media: Use the free platform data (views, retention, engagement) to measure success and make simple, effective adjustments....