Jon Loomer
The Pubcast with Jon Loomer
Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
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PUBCAST: Return of the Mack: Review, Resolutions and Tools 09.01.2015 41:18
Dan Jost, who edits my Pubcasts, insisted on the "Return of the Mack" title -- a 90s R&B reference. I figured... why not?? Here's what was covered... Review of 2014: AMAZING! Insane growth. Email list from 10k to 50k. Consistent revenue growth. Building a team — now have "backup CEO" John Robinson Wrote less — averaged once per week vs. 3-5/week Still set traffic records Personally — Baseball was...
An Experiment: Facebook Ads Don't Have to Suck 06.01.2015 8:51
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-exclusive-content/
How Brands Can Maximize Facebook Organic Post Targeting by Interest 11.12.2014 8:52
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-organic-post-targeting-interest/
The Ideal Naming Convention for Facebook Advertising Campaigns 08.12.2014 10:15
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-campaign-naming-convention/
Checklist: 19 Custom Ad Report Tasks for Advanced Facebook Advertisers 08.12.2014 17:52
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ad-reports-checklist/
Facebook Remarketing: 8 Effective Website Custom Audience Strategies 05.12.2014 13:47
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-website-custom-audience-strategies/
Facebook Ads Reporting: Not All Website Clicks Are Created Equal 02.12.2014 10:35
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-reporting-clicks-quality/
Happy Holidays: The Season of Failing with Facebook Ads 01.12.2014 6:15
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-ads-holidays/
The Value of a Facebook Post [Experiment] 25.11.2014 11:40
This is the audio version of the blog post found at https://www.jonloomer.com/facebook-post-value/
It May Be Time for You to Quit Marketing on Facebook 19.11.2014 18:55
This is the audio version of the blog post found at https://www.jonloomer.com/quit-facebook-marketing/
No More Promotional Posts: Facebook Will Penalize More Brand Content 17.11.2014 12:46
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-promotional-posts/
Facebook Doesn't Care About Your Reach — And Neither Do Users 12.11.2014 10:24
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-unfollow/
Daily Unique Reach: Limit Frequency of Facebook Ads to Once Per Day 05.11.2014 5:00
This is the audio version for the blog post found at https://www.jonloomer.com/daily-unique-reach-facebook/
How Using Facebook URL Tags Can Help Measure Viral Impact of Posts 27.10.2014 7:02
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-url-tags/
What Copyblogger Could Have Done With Its Facebook Page 20.10.2014 21:57
This is the audio version for the blog post found at https://www.jonloomer.com/copyblogger-facebook-page/
How to Drive More Website Traffic with Facebook Ads 08.10.2014 11:15
This is the audio version for the blog post found at https://www.jonloomer.com/website-traffic-facebook-ads/
Facebook Power Editor: Track and Optimize for Multiple Conversions 01.10.2014 12:45
This is the audio version of the blog post found at https://www.jonloomer.com/track-optimize-multiple-facebook-conversions/
My Story: How a Business Was Built in Three Years 29.09.2014 19:50
This is the audio version for the blog post found at https://www.jonloomer.com/business-build/
PUBCAST: Lowest Common Denominator 25.09.2014 34:07
This post is a plea to entrepreneurs to stop appealing to the lowest common denominator. Produce for your target audience -- a very tight niche -- and you will see results.
Facebook Updates Custom Audiences TOS: No Scraping UIDs 17.09.2014 9:13
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-custom-audiences-no-scraping-uids/
How to Create Facebook Website Custom Audiences for Multiple Websites 01.09.2014 7:05
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-website-custom-audiences-multiple-websites/
No More Click Bait: Facebook Explains How to Share Links 26.08.2014 9:30
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-links-click-bait/
Facebook Updates Campaign Structure Again: New Ad Sets and Ads 19.08.2014 6:27
This is the audio version for the blog post found at https://www.jonloomer.com/new-facebook-campaign-structure/
PUBCAST: So You Wanna Be a Blogger? 14.08.2014 31:11
JR puts Jon on the spot this week as he breaks down his process for blogging and what it takes to find success with content. Jon also has a special message for a small friend who could use some positive thoughts.
No More Facebook Like-Gating: What It Means and Why You Should Care 11.08.2014 9:29
This is the audio version for the blog post found at https://www.jonloomer.com/facebook-like-gating/
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