Stephen Semple and David Young
The Empire Builders Podcast
Reverse engineering the success of established business empires.
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Stephen Semple and David Young
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8 лип 2026
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#188: Walmart – Big Dreams for Small Towns 15.01.2025 17:55
Sam Walton left JC Penny and realized that people in rural America had to travel to shop in department stores. He changed all that. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’...
#187: Willy Wonka – More Than A Movie! 08.01.2025 15:50
Stephen and Dave stroll down memory lane to discover just how the Willy Wonka bar came to be. Dave was a little disappointed. But you won’t be. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I̵...
#186: Rolex – How To Promote a Premium Brand 01.01.2025 21:02
Affinity marketing at it’s very, very finest. Rolex has made Mariners, Aviators, Drivers, etc, seek out and own a luxury time piece. Dave Young:  Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m S...
#185: Dirty Dough (part 2) – No Money? Invest Time. 26.12.2024 25:18
Bennett Maxwell continues by explaining how, when you are starting out, it is critically important to invest time and win peoples hearts. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen&#...
#184: Dirty Dough (Part 1) – A Chairman’s Story 20.12.2024 19:38
Bennett Maxwell understood that to run a successful company he needed to know the business and be the least important person in it. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’...
#183: Talking A.I. – Terminator or Jetsons 11.12.2024 15:06
Stephen talks about how embracing AI is the best way for the world to head into the future. It will be brighter and more creative. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s...
#182: Twitter – Not “X” 04.12.2024 22:44
Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and business partner Dave Young. Before we get into today’s episode, a word from our sponsor, which is… Well,...
#181: Rebecca Cassel – Part 2 – Partnerships Take Work 27.11.2024 27:50
Rebecca and Lon build out a coaching empire that takes full use of the manuals and techniques they developed building successful home service companies. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I...
#180: Rebecca Cassel – Part 1 – Helping Contractors Succeed 20.11.2024 26:43
Rebecca meets Lon and they build an empire of home services companies that lead to the best Contractor Coaching Program. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick...
#179: Banana Ball – Frictionless Baseball 13.11.2024 21:43
The Banana’s asked one fundamental question to revive a defunct minor ball team. What do fans hate about going to a game? Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s si...
#178: Spin Master – Yep, The Toy Company 06.11.2024 19:17
Going from public domain toys to Spin Master Originals was a must. How did Harari, Rabi and Verity do it? It wasn’t with the devil sticks. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Simple is a marketing consultant, story collector, and storyteller. I’m S...
#177: Lip Bar – All Natural Happy Place 30.10.2024 23:08
This is how you go from not wanting to be unhappy to working your passion to Shark Tank to Lipstick Empire. Way to go, Melissa Butler. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m StephenR...
#176: Mars – Part 2 – The Best Chocolate Union 23.10.2024 16:01
When you need the chocolate you find creative ways to make the deal work. See the best of both worlds. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from Mom and Pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen’s sidekick and business partne...
#175: Mars – Part1 – Like Father Unlike Son 16.10.2024 14:19
Franklyn Mars bails his son Forrest out of jail. Then Forrest decides to build a bigger company. Mars is an absolute empire. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidek...
#174: Daniel Whittington – The Chancellor, The Myth, The Legend 09.10.2024 21:30
Daniel Whittington spent 7 months crafting the perfect message and a mere 10 minutes on the the plan of attack. How did it turn out? Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen’...
#173: Scrabble – Strategic Crossword Empire 02.10.2024 16:43
Alfred Butts worked on this game from 1938 until 1949 and then gave up the rights to James Brunot for royalties. Dave Young: Welcome to The Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and busi...
#172: Marriott – Creating the Future of Hotels 25.09.2024 17:28
J.W. Marriott had a gift for seeing what the public needed and made sure to give it to them. Marriott is the epitome of Entrepreneur to Empire. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m St...
#171: Teenage Mutant Ninja Turtles – Cowabunga, Dude 18.09.2024 18:35
A one point more TMNT action figures where sold than Snickers chocolate bars. Instantly qualifies as an Empire. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and busin...
#170: Connect 4 – Tic Tac Checkers 11.09.2024 17:34
Dave Dave Young had no recollection of this game. Really, he didn’t know. But after hearing this story he applauds Howard Wexler for knowing himself. Dave Young: Welcome to the Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I...
#169: Hilton – Unlucky??? 04.09.2024 20:15
Conrad Hilton, despite being unlucky, created what we now know to be the hotel experience. Always improving customer experience. Dave Young: Welcome to The Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s s...
#168: Uno – Say My Name, Say My Name 28.08.2024 16:09
Would you remortgaging the house, driving around the country and put your home address in the public for Millions? Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Sample is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and bu...
#167: Clue – When Murder Becomes a Game 21.08.2024 14:26
Anthony Pratt wanted to elevate playing board games from games of chance to thinking games. His wife was responsible for keeping it random. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen...
#166: Rocky – Not Just Another Bum in the Neighborhood 14.08.2024 16:21
Sylvester Stallone was not making it, trying to be an actor. So, instead of giving up, he tried a different path. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not so secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s sidekick and bus...
#165: Costco – 900 Stores vs 10,000 07.08.2024 19:18
Sol Price had and idea that he was not going to let go of. No matter how many times others tried to take it away. Dave Young: Welcome to The Empire Builders podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom and pop to major brands. Stephen Semple is a marketing consultant, story collector and storyteller. I’m Stephen’s sidekick and busi...
#164: Howard Johnson’s – He Saw The Future 31.07.2024 20:18
Seeing that the world was getting faster and smaller, Howard Johnson started a hospitality empire. The first restaurant franchise. Dave Young: Welcome to the Empire Builders Podcast, teaching business owners the not-so-secret techniques that took famous businesses from mom-and-pop to major brands. Stephen Semple is a marketing consultant, story collector, and storyteller. I’m Stephen’s...
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