GYC Vegas
Get Your Chat on with GYC Vegas
Join Gina Yager, founder and director of Las Vegas-based, award-winning PR and marketing agency GYC Vegas, as she sits down with local professionals to explore the stories behind their businesses. At GYC Vegas, we believe every company has a unique tale to tell, and we’re passionate about helping businesses get the recognition they deserve. On Get Your Chat on with GYC Vegas, we’ll dive into the insights and perspectives of a variety of Las Vegas-based organizations - from their origin and mission to the realities of operating in this dynamic market. Whether you’re an entrepreneur, small busin...
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GYC Vegas
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2 жов 2026
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Епізоди
Get Your Tune On – A Conversation with Pete Radd of RaddTunes.com 17.10.2025 30:57
Time to strike the right chord! Gina Yager sits down with Pete Radd, the versatile musician who’s been turning melodies into memorable marketing magic for over 30 years. From his early days, knowing at age 4 that piano would be his life’s calling to creating the unforgettable Lerner and Rowe jingle that’s stuck in everyone’s head across 20 states, Pete’s journey is a perfect harmony of passion and...
Get Your Rock On – A Conversation with William Bower Jr of 2 Rock Guys 03.10.2025 35:08
Ready to dig deep into entrepreneurship? Gina Yager connects with Will Bower, the Las Vegas native and disabled veteran who’s turned his passion for mining into a thriving community-centered business. From his Army National Guard service (2000-2009) to channeling his IT expertise into owning an actual amethyst mine, Will’s journey proves that sometimes the most unexpected paths lead to pure gold. ...
Get Your Network On – A Conversation with Brandy Newman of We Elevate Marketing & the Las Vegas Host Committee 19.09.2025 33:52
Time to connect and elevate! Gina Yager sits down with Brandy Newman, the dynamic force behind We Elevate Marketing and the visionary founder of the Las Vegas Host Committee. From her powerhouse days as Market President of Clear Channel Radio to pioneering digital marketing strategies at Lotus Communications, Brandy’s 20+ year journey through media and marketing is a masterclass in strategic trans...
Get Your Healthcare On – A Conversation with Sam Kaufman of Henderson Hospital 05.09.2025 25:20
Ready to dive deep into Southern Nevada’s healthcare landscape? Gina Yager sits down with Sam Kaufman, the visionary leader who’s been shaping The Valley Health System since 1991 and spearheaded the launch of the state-of-the-art Henderson Hospital in 2016. From his early days at the National Institutes of Health to earning the prestigious Eagle Award—Universal Health Services’ highest CEO honor—S...
Get Your Venture Capital On – A Conversation with Len Jessup of Desert Forge Ventures 22.08.2025 31:23
Time to talk innovation and investment! Gina connects with Len Jessup, the two-time university president turned venture capitalist who’s building Las Vegas’ entrepreneurial ecosystem from the ground up. From transforming UNLV into a Carnegie R1 research institution to now raising capital and investing in promising local startups, Len’s journey from academia to venture capital is driven by his pass...
Get Your Community On – A Conversation with Jill Rowland-Lagan of Boulder City Chamber of Commerce 08.08.2025 36:34
Let’s talk community building! Gina sits down with Jill Rowland-Lagan, the natural-born leader who’s been transforming the Boulder City Chamber of Commerce into a thriving hub for local business growth for over 24 years. This proud Boulder City High School graduate and Brigham Young University alumna has deep community roots that fuel her passionate commitment to economic development. Get the rea...
Get Your Enterprise On – A Conversation with Kristi Staab, Entrepreneur & Business Owner 25.07.2025 30:05
Time to talk serious business! Gina connects with Kristi Staab, the dynamic entrepreneur behind Kristi Staab Enterprises, for an in-depth look at what it takes to build and sustain a thriving business. From that pivotal moment when she knew entrepreneurship was her calling to the mission that fuels her daily grind, Kristi shares the unfiltered truth about business ownership. Get ready for real t...
Get Your Marketing On – A Conversation with Ben Laifsky, Founder of Hunter Marketing 11.07.2025 17:34
Time to talk strategy! Gina sits down with Ben Laifsky, the entrepreneurial brain behind Hunter Marketing, to talk shop about building a successful agency in the competitive Las Vegas market. From his “aha” moment in marketing to the pivotal milestones that shaped his business journey, Ben keeps it 100% real. Learn what drives him to innovate daily, how he’s giving back to the community, and get...
Get Your Speed On – A Conversation with Lori Nelson-Kraft, Senior Vice President of Corporate Affairs, Formula 1 Las Vegas Grand Prix 27.06.2025 33:34
Shift into high gear with this adrenaline-packed episode! Gina chats with Lori Nelson-Kraft, the strategic mastermind keeping Formula 1 Las Vegas Grand Prix running like a well-oiled machine. From her hospitality roots at LVCVA and Station Casinos to navigating the complex world of international motorsports, Lori’s journey is anything but ordinary. Get exclusive insights into coordinating with g...
Get Your Fiction On – A Conversation with Dawn Ramos, Author & Professional Storyteller 13.06.2025 30:34
Kicking off season 2 with a bang! Gina Yager sits down with Dawn Ramos, the creative force behind compelling contemporary women’s fiction who lives by the motto “Life is Better in Fiction.” Hot off the release of her latest novel Emma’s Gift, Dawn gets real about balancing her writing passion with a full-time business development career while raising two kids in Southern Nevada. Discover how Daw...
Get Your Luxury On – A Conversation with Santo Diliberto of Ferrari of Las Vegas 30.05.2025 42:46
In the final episode of season 1, Gina Yager gets her chat on with Santo Diliberto, the only Ferrari salesperson in Las Vegas. Drawing from six years of expertise at Towbin Motorcars dealing with ultra high-end luxury and supercars, Santo offers a fascinating glimpse into selling one of the world's most exclusive automotive brands. The conversation explores his career journey, day-to-day experienc...
Get Your Leadership On – A Conversation with Nada Nasserdeen of Rise Up For You 16.05.2025 38:15
Gina Yager gets her chat on with Nada Lena Nasserdeen, a #1 best-selling author, two-time TEDx speaker, and leadership coach making waves in career development. Nada discusses founding Rise Up For You, a Certified Women's Owned Small Business that empowers individuals through soft skills training and coaching programs. The conversation explores her journey from early career milestones to working w...
Get Your Photography On – A Conversation with Mikel Conrad of Mikel's Photography & Design 02.05.2025 33:12
Gina Yager gets her chat on with Mikel Conrad of Mikel's Photography & Design, also known as "Henderson's Photographer." A lifetime Henderson resident and Eagle Scout with three Eagle Scout sons, Mikel discusses his journey building a premier photography studio on Water Street since 2004. The conversation explores his passion for capturing timeless portraits and preserving legacies through var...
Get Your Preservation On – A Conversation with Amy Raymer of Nevada Preservation Foundation 18.04.2025 45:51
Gina Yager gets her chat on with Amy Raymer, who joined Nevada Preservation Foundation after 25 years with Clark County School District. Amy shares her passion for historical architecture, including her experience restoring two historic Las Vegas homes to their original eras. The conversation highlights NPF's upcoming Home and History Las Vegas festival celebrating its 10th anniversary on May 1-4,...
Get Your Entertainment On – A Conversation with Jeff Civillico, Las Vegas Headliner, Host Personality, Keynote Speaker and Philanthropist 04.04.2025 43:00
Gina Yager gets her chat on with Jeff Civillico, an acclaimed entertainer who connects with audiences through joy and laughter. As a former Strip headliner who won "Entertainer of the Year" and "Best of Las Vegas" three times, Jeff discusses his transition to hosting, speaking, and philanthropy. He shares insights from his induction into the National Speakers Association's Speaker Hall of Fame and...
Get Your Water Filtration On – A Conversation with Zac Rice of Multipure 21.03.2025 50:52
Gina Yager gets her chat on with Zac Rice, President of Multipure, the leading water filtration manufacturer based in Las Vegas. Zac discusses advancing the technologies pioneered by his father and uncle over 50 years ago and the company becoming the industry's most NSF-certified manufacturer. The USC graduate shares insights on taking over the family business, Multipure's mission, their Clean Wat...
Get Your Insurance On – A Conversation with Dulcinea Rongavilla of Cragin & Pike 07.03.2025 38:25
Gina Yager gets her chat on with Dulcinea Rongavilla, who brings 25+ years of executive experience to Cragin & Pike, a commercial insurance firm serving Las Vegas for over 115 years. The former President of Boys & Girls Clubs of Las Vegas discusses creating impact in both insurance and community service. Dulcinea shares her extensive involvement with organizations like Girl Scouts and Unit...
Get Your Story On – A Conversation with Kim Treviño-Kiraly of Black Mountain Institute 21.02.2025 40:17
Gina Yager gets her chat on with Kim Treviño-Kiraly, a passionate literary advocate bringing writers and community together through Black Mountain Institute. Originally from Uvalde, Texas, Kim discusses her role in fundraising, relationship-building, and promoting literary activism at UNLV. She shares her experiences leading the Libros & Chisme book club, participating in local StorySlam event...
Get Your Finance On – A Conversation with Frank Tavares, SBA Loan specialist 07.02.2025 25:47
Gina Yager gets her chat on with Frank Tavares, a seasoned financial professional with over 20 years of experience in Southern Nevada's banking industry. Frank discusses his journey from mortgage loan officer to SBA Loan specialist, sharing insights into business development and community engagement. He delves into his roles with the Nevada Hispanic Business Group, Vegas Chamber of Commerce, and H...
Get Your Adventure On – A Conversation with Chad Taylor of Lake Mead Mohave Adventures 24.01.2025 37:43
Gina Yager gets her chat on with Chad Taylor, a dynamic outdoor enthusiast and marketing innovator managing over 100 marketing channels across seven resorts and marinas. With a passion for social impact, Chad discusses his role at Lake Mead Mohave Adventures, his philanthropic company Mentor Empire, and his extensive community involvement. He shares insights into driving revenue growth, promoting...
Get Your Business On – A Conversation with Ricky Navar of Peak Performance Partners 10.01.2025 36:03
Gina Yager gets her chat on with Ricky Navar, an accomplished business strategist specializing in leadership development and team cohesion. With over 20 years of experience, Ricky discusses Peak Performance Partners' approach to helping businesses overcome challenges through improved communication and leveraging individual strengths. He shares insights into his expertise with DISC personality asse...
Get Your Fundraising On – A Conversation with Linda Smith of The Christopher Smith Foundation 27.12.2024 29:55
Gina Yager gets her chat on with Linda Smith, a fundraising icon recognized for her 38 years of leadership at Opportunity Village and her subsequent consulting work. Linda discusses her consulting business, her journey in nonprofit fundraising, and the inspiration behind The Christopher Smith Foundation, which she established in honor of her eldest son. She shares insights into her motivational sp...
Get Your Arts On – A Conversation with Pilita Simpson of Positively Arts 13.12.2024 29:19
Gina Yager gets her chat on with Pilita Simpson, the visionary behind Positively Arts, a Las Vegas nonprofit dedicated to fostering emotional resilience and confidence through innovative arts-based programming. With over 20 years of experience as a performer and a Master's degree in Arts Education from Harvard University, Pilita shares the mission of Positively Arts in providing equal access to ar...
Get Your Advocacy On – A Conversation with Julia Lazareck of Prison Families Alliance 30.11.2024 29:47
Gina Yager gets her chat on with Julia Lazareck, Co-Founder and President of Prison Families Alliance (PFA), an organization dedicated to supporting families affected by the criminal justice system. Julia discusses PFA's range of services, her journey to establishing the organization, and the mission driving their work. She shares insights on what motivates her daily, how PFA pushes boundaries in...
Get Your Creativity On – A Conversation with Charlie 'Jason' Huffer, Digital Designer & Fine Artist 15.11.2024 48:01
Host Gina Yager gets her chat on with Charlie ‘Jason’ Huffer, a seasoned senior digital content designer and founder of 35 Flamingos, a creative services company specializing in digital, photography, film, and marketing design. They explore Jason's journey in the creative arts, from earning his Bachelor of Arts in Graphic Design at UNLV to working with major brands like The Venetian Resort and Aff...
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