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Fast Break
A daily podcast covering the latest trends in sports marketing, sponsorships, media deals, and brand strategies shaping the industry. From the impact of celebrity endorsements to major financial moves in the sports business, this podcast keeps professionals and enthusiasts informed.
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Sport Marketing Daily Brief - 26th February 26.02.2025 2:52
Taylor Swift's relationship with NFL player Travis Kelce has generated nearly $1 billion in publicity for the NFL, significantly boosting ticket and merchandise sales, particularly among female fans, according to pagesix.com. Meanwhile, Texas Attorney General Ken Paxton has sued the NCAA, calling for sex screenings for student-athletes or the removal of gendered terms from its consumer materials,...
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