Business Casual

Get my newsletter 👉 https://giovanisci.com . I built reusable custom animations for our videos so editing is faster and everything looks like one brand.

Sign up for my newsletter 👉 https://giovanisci.com . I built a public change log for our pool care app with short demo videos to promote new features and re-engage users.

Get my newsletter 👉 https://giovanisci.com . Sometimes I include exclusive videos where I can show you what I'm talking about. I spent $1300 on a new microphone to fix room noise only to discover it was all about placement.

Subscribe to my newsletter 👉 https://giovanisci.com . I share things visually that I can't in the podcast. I switched from collecting testimonials to collecting reviews and it doubled our response rate while connecting everything to Google and YouTube.

Get my newsletter 👉 https://giovanisci.com . I share exclusive videos and screen recordings you won't find anywhere else. I track revenue year-over-year instead of month-to-month and use two simple spreadsheets to stay profitable.

Subscribe to my newsletter 👉 https://giovanisci.com . Sometimes I include exclusive videos where I can show you what I'm talking about. I had my most productive day in a year by focusing on my two highest leverage tasks: creating emails and recording videos.

Get my FREE newsletter 👉 https://giovanisci.com . I often share videos with screen recordings of the things I mention here. I spend one hour monthly categorizing expenses in QuickBooks myself because accounting is a core business fundamental alongside product, customer service, and marketing.

Subscribe to my newsletter 👉 https://giovanisci.com . I share things visually that I can't in the podcast. If I lost my business tomorrow I wouldn't become a consultant because I'm a builder, and I'd focus on Brew Cabin instead of chasing money in the overcrowded business guru space.

Get my newsletter 👉 https://giovanisci.com . I include videos showing what I'm talking about. I'm rebuilding my pool care course from scratch because it hasn't been updated in 10 years, and I think courses still work for my audience unlike the fatigued business world.

Subscribe to my newsletter 👉 https://giovanisci.com . I share things visually that I can't in the podcast. I'm trying to get to one phrase: just hit record. I'm removing scripting and heavy editing from my video process so I can focus on my highest leverage activity—being on camera.

Sign up for my FREE newsletter 👉 https://giovanisci.com . I often share videos with screen recordings of the things I mention here. I update my progress on six tasks and explain why I killed the social story posting experiment after learning our audience doesn't behave like typical social media followers.

Sign up for my FREE newsletter 👉 https://giovanisci.com . I often share videos with screen recordings of the things I mention here. I process six overwhelming tasks out loud and figure out which ones actually matter and which can wait.

Subscribe to my newsletter 👉 https://giovanisci.com . I share things visually that I can't in the podcast. I explain why constant small improvements beat dramatic overhauls and how making boring tasks better benefits both you and your audience.

Get my newsletter 👉 https://giovanisci.com . I often share videos with screen recordings of the things I mention here. I explore why customer service is the easiest competitive advantage nobody takes and how basic human acknowledgment compounds into business success.

Subscribe to my newsletter 👉 https://giovanisci.com . Sometimes I include exclusive videos where I can show you what I'm talking about. I brainstorm creative sales offers that don't rely on discounting and explore what actually works when you refuse to train customers to wait for deals.

Subscribe to my newsletter 👉 https://giovanisci.com . I share things visually that I can't in the podcast. I break down my entire business model and explain how I plan to hit $1M revenue without adding team members or working more hours.

Get my newsletter 👉 https://giovanisci.com . I often share videos with screen recordings of the things I mention here. I explore why focusing on one skill creates more impact than spreading yourself across everything you can do.

Get my newsletter 👉 https://giovanisci.com . I share videos there that I can't do in audio. I'm testing a real microphone instead of my phone to improve sound quality and make the show feel more on-brand.

Get my newsletter 👉 https://giovanisci.com . I share exclusive videos and insights you won't hear on the podcast. I explore why we pile on too many goals and how cutting down to just one or two can eliminate stress.

Get my newsletter 👉 https://giovanisci.com . I explore why great advice doesn't always fit your business and how to know when to ignore it.

Subscribe to my newsletter 👉 https://giovanisci.com . I break down how I'm simplifying our email system by eliminating design decisions and reducing complexity.

Get my newsletter 👉 https://giovanisci.com . I explore how branded frameworks like the 3 Cs of pool care become teaching tools that stick in people's minds.

Subscribe to my newsletter 👉 https://giovanisci.com . I share how I manage seasonal cash flow through spreadsheets and the unglamorous decisions that keep my business profitable.

Subscribe to my newsletter 👉 https://giovanisci.com . I ditch WordPress and build my entire personal brand using just two platforms in one afternoon.

Get my newsletter 👉 https://giovanisci.com . I rethink what websites are actually for and whether we even need navigation anymore when everyone lives in apps.