The Poodle to Pitbull Pet Business Podcast

Are worried what your pet business will look like after the corona-crisis has passed? You should be ducky, cos things WILL be different for a very long time. Even post vaccine (which is many months away) there will be a 'fear factor' that stops dog owners investing in services like yours. So, how can you overcome that and prepare for 'life after lockdown'? Well, I have the short answer in this wee...

If I've learned anything during lockdown it's that I have a small group of personal and business pals who I simply can't live without. The wonders of technology mean I've been able to connect with my clients and enjoy some screen-time with my family  AND nearest and dearest business pals. Top of that list is my business bestie (and book writing genius) Vicky Fraser, and in today's episode we (me,...

What did the 'elite' pet business owners do when the lockdown struck??? You can find out in part 3 of the 'Pandemic Podcast Mini-series' cos today I'm talking to my Platinum Private Coaching Clients, who all leaped into action when the corona-crisis hit their businesses. Find out how Carol Clark, Claire Lawrence, Carrie Stuthridge and Katie Guastapaglia wrote books, created groups, challenges and...

Has lockdown left you feeling lost, listless and lacking motivation? Fear ye not, because in part two of the 'Pandemic Pet Biz Podcasts' I'm catching up with my good mate Alex the video guy, who, just like you and me, has felt all those emotions in the last six weeks. However, we share the germ of our plan that will get your head back in the game, and get your pet business through shutdown. Need m...

To help with the stress and sleepless nights that the lockdown is bringing pet business owners, this week I'm kicking off a brand new mini-series 'the 'Pandemic Pet Biz Podcasts'. And in todays show I share how I leaped into action when everyone else shutdown. I wrote a book, created a program for my members, reached out and reassured my clients, but didn't take good enough care of myself... For m...

Today I'm talking to Harriet Goodhall who runs Pawstastic Gundog Adventures, a niched premium, solo dog walking service in Croyden. Harriet quickly went from being a pissed off vets receptionist to a busy put time and cash poor pet business owner... then she discovered how to market her business and her fortunes changed dramatically. Discover how this self-conscious poodle turned into a pitbull of...

Today I'm talking to Australias Leading puppy trainer, inventor of the Sound Proof Puppy App, and IMPACT keynote speaker Amy Smith. Amy is a dog trainer whose had a rollercoaster of a career. We yack about how she got into training, why she niched to puppies, and how a bunch of dog loving, hardhat wearing workmen planted the seed that grew into the Sound Proof Puppy App.  If you area dog trainer y...

If you are a pet business owners whose had your world turned upside down since the Coronavirus arrived, and you don't know how your business will survive the lockdown then today is your lucky day because in todays episode I am laying out a simple 'Pet Business Owners self-isolation survival plan'. I'll show you how to 'protect' your existing business AND 'position' yourself as a local 'expert' so...

This a special episode LIVE from Crufts 2020! Toby and I hit the road to the NEC and you get the lowdown on all the marketing mistakes that pet business owners make at the worlds biggest dog show. I also catch up with PBIC Pitbulls Carrie Stuthridge and Sarah Bartlett, and I visit my old friend Jane Arden as she promotes her new Smartpup subscription box. For more pet business marketing tips and a...

Happy Birthday to us, happy birthday to us, happy birthday dear podcast, happy birthday to us! This is a jam packed 100th episode, Alex and I share why I started the podcast, how it helps my business grow, our favourite episodes, AND how we come up with ideas to keep the listener entertained and engaged, and why stories are so integral to your podcast. For more pet business tips and advice go to w...

Today I'm talking to the main man from Milton Keynes, recall expert,  Dog Trainer of the year in 2018 (and fellow ginge) Adam Delderfield of 'Delders Dogs'. Adam has had pretty meteoric rise in the industry and in this episode he shares how screwing up training his puppy took him from working in a bank, to launching an award winning dog training business. To move your business forward check out my...

Are you a dog trainer who is sick and tired of the feast and famine business model?  Do you lack the confidence to put yourself out there and do you consistently fail to get the results and financial rewards your skills deserve? Has your dog training dream become a stressful job that only pays for your seminar habit? Well, fear ye not cos in todays episode I'm sharing the five BIG FAT marketing mi...

Who are the easiest people to sell your pet services too?  Hint: the answer isn't dog owners, or friends of dog owners, or dog owners who have badly behaved dogs. It's actually your current and past clients. And in today stellar episode Dom shares how you can effortlessly sell more of your services to your current and past clients. For more marketing advice that will transform your pet business gr...

Most pet business owners struggle to make any money because they create services no-one wants to buy. Do you really think a new dog owner who has a puppy hanging off her arm is saying 'I really wish there was a life-skills class I could attend!' Of course not! So, in this weeks episode I share the secret to creating services that dog owners in your town actually want to buy. If you want more marke...

Alex video guy is back and we are talking books, booze and how to boost your pet business. Have you ever read the first book in a series, immediately been hooked, and straight away you knew you were going to buy not just the next book in the series, but EVERY book in the series, and maybe every book the author ever writes. What if you could do that with your pet services? Well, guess what you can!...

Are you a dog trainer who is tired of the feast and famine business model? Well you are in luck because today I'm speaking to award winning dog trainer Karen Boyce of Beastly Thoughts Dog Training. Karen has turned around her dog training business and now runs the most popular puppy training classes in Wales. She shares how she upped her marketing game (and her prices) to achieve this. For more ma...

Today I'm joined by my two favourite gingers, Derek the Dogue de Bordeaux and...Alex 'the Video guy' Wardle. Yes, he's back and we have a new years catch up. You'll also learn why 'feeding the Facebook BEAST' will stop you achieving your goals this year. Don't worry though, in this episode Dom has the answer to your productivity problems. To enroll in the Profit Kickstarter Program go to www.growy...

Tim Jackson went from being a vet-nurse, to a pet sitter, to a dog walker, to a dog trainer, to a groomer to running Pets2Impress a doggydaycare in his hometown of South Shields. Despite offering a bazillion services he still had a part-job to help bring in extra cash. Now, he runs a premium operation, with a positive cash flow, his first book is almost finished and the future is looking bright! D...

This is a bonus birthday podcast (I'm 43 since you asked, please send any presents care of Town Farm....) and I have a special birthday invitation for you dear listener, because next week I'm doing the first ever Pet Business Booster Challenge and you can take part, for FREE. If you want to achieve more marketing and business breakthroughs in five days than you have in the last five months then go...

Today I'm talking to one of my star PBIC Diamond members, the Canine Family Planner, Sara Lamont. Sara transitioned from being a home-breeder to champion breeder, bulldog show judge and last year turned her hobby, into a side-hustle to a full time business. Now she's written a book, created an online membership that helps home-breeders all over the world, and positioned herself as a true industry...

How did a little dog walker from Sunderland become a published author and industry leader...Well, I didn't do it alone and one of my key helpers was Bill Goss of Elite Publishing. Bill helped me with the technical and printing side of the process and he's my go-to man for all things publishing. Check out Bills rollercoaster business story and discover why publishing a book is the number one way yo...

In this 'New Year' Bonus edition of the podcast Dom shares his personal business plan for 2020, and shows you how you can protect your pet business from the gathering economic storm clouds. You'll discover how to make your business 'recession proof' so you can remain premium and profitable, even if you have lots of competition in your area. To grab a copy of the Ultimate Pet Business Plan go to ww...

Could you grow your pet business with a podcast? Nick Benger went from being a skint and struggling dog walker to successful dog trainer and podcast host by, in his own words 'getting his shit together with marketing'. Discover how Nick transformed his pet business and positioned himself as an industry leader on episode 87 of the show. To start improving your business grab a copy of The Ultimate P...

Could you write a business book in 2020? Well, you are about to find out cos this weeks guest is my business bestie Vicky Fraser who helped me write my first book back in 2016. Vicky speaks at all my events about book writing (she's coming to IMPACT 2020 too) and she also helps out inside my private coaching groups. Vicky is a book writing genius and in episode 86 she will show you how yo can writ...

Today I'm talking to Suzanne Gould of Edinburgh Holistic dogs. Suzanne's story is an inspirational tale of why you need to embrace change IF you want to move your business and your life forward. She was struggling to pay the bills and constantly checking her Facebook feed and gumtree adverts for leads, until she finally got serious with her marketing. Now she has a staff member, has increased pric...