The Morgan Snyder Show

“This doesn’t read as cheeky or kind. There’s still time to pull it down.” That was a comment from a recent post. It racked up twenty-seven reactions. A thread of replies debating whether I’d crossed a line. I kept asking the person questions, they kept coming back and bopping me over the head with their moral compass. More people jumped into the fray. The post stayed up and performed beautifully....

Tyler Denk noticed it first. The beehiiv founder, scrolling job boards with the pattern recognition of someone who spots market shifts before they announce themselves, saw something emerging. He called it “storymaxxing”, corporate America’s sudden scramble for narrative control. What can you do in this gold rush for storytelling supremacy? The answer might surprise you... - Come and say hi at www....

I talked with Anya Cheng, CEO of Taelor.ai: an AI-powered styling service that’s revolutionizing how busy professionals look good without thinking about fashion. Before Taelor, Anya spent 15 years at companies like Meta, eBay, and McDonald’s launching new products and entire departments. And her career almost didn’t happen at all. She graduated from Northwestern in 2008, right in the middle of the...

My client had sent over his LinkedIn analytics from the past 30 days, and I couldn’t stop looking at it. * Five hundred new followers * 181,000 impressions * Eight posts * One month I leaned back in my chair, let out a satisfied sigh and thought: “Another day playing the game…” You're going to want to read this case study. This is a public episode. If you'd like to discuss this with other subscrib...

Nine behavioral economics principles from Rory Sutherland that explain why CEO visibility and thought leadership actually work—beyond the fluffy "personal brand" stuff. About Rory Sutherland Vice-Chairman of Ogilvy UK Author of Alchemy: The Surprising Power of Ideas That Don't Make Sense TED speaker with millions of views Spectator columnist Core insight: Most business problems are problems of per...

Today we're tackling cringe on LinkedIn. Let's jump into it! 👇 You have the War Room stories. You have the access. But you might not know how to package them. You might be sitting there thinking: “Morgan, I know what happened in the board meeting, but I don’t know how to turn that into a 300-word post that stops the scroll.” You have the gold buried in your head. You just need a miner to get it o...

Many people think it's not important to be well-known on LinkedIn. You know what I think? That's a bunch of phooey. This episode will hopefully bring you over to my side. .. Come and say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

Let’s start with a confession—a safe space, just between us. You probably hate LinkedIn. Honestly? I don’t blame you. If you are a serious executive—someone running a Series B startup, a Private Equity firm, or a Fortune 500 division—opening the app probably feels like walking into a cafeteria where everyone is screaming for attention. So, let's not be cringe. I've outlined 3 things in this episod...

Today, I'm talking about playing the game of social media in 2026. The basic philosophy:Goals make us play 'not to lose.' We become risk-averse. Games make us play to win. We take big swings because the cost of missing is low. Which is what I want you to do with your social content. .. Come say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this wit...

What we're covering today... Why You’re Hearing Crickets: Why writing like a brochure is killing your engagement (and why 22-year-old life coaches are beating you). The Tyson Williamson Case Study: A post-by-post deconstruction of the 5-post formula that hit 100+ reactions right out of the gate. Tactics: How to use Ugly Numbers, real dialogue, and internal monologues to build an economic moat arou...

Whenever I post content, the comments section inevitably becomes a melting pot of hot and cold opinions. But last week? One came in especially caliente . Let's see what we can learn.. .. Come and say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

Should you care so much about what others think when you post? Wharton researchers in 2017 found that successfully using humor in a professional setting increases status. It signals confidence (because it’s risky) and competence (because it requires intelligence to execute) . Seems like a good idea to me... : come and say hi at https://www.thoughtleadertoday.com/ This is a public episode. If you'd...

I struggle with networking events. More than anything, most of the conversations feel transactional and often one sided. There is absolutely NO VIBE. So my friends Jacob, Tyson, and I decided to fix it. :) .. I will write three free posts for you. No pitch or “hey, I think you would be a really great fit for what I do.” Scouts honor. All you have to do is reply to this email or jump over to though...

I got an email recently from a reader, which was similar to others I’ve had in the past. This was the gist: “Morgan. I love your newsletter and laugh at your Linkedin content. It’s actually pretty helpful and gets me motivated to post more. I really need to. The problem is I can’t afford to work with you at the moment. Maybe sometime in the future we could? I’ll keep reading until then and support...

Today is Tuesday, November 11th, and you’re listening to The Morgan Snyder Show. We are officially in the holiday spirit here in the Snyder home and it has me reminiscing. I’ve been thinking about all the Turkey Bowl games, the Christmas Eves, and other events with my family growing up in Ohio. Julie has told me I’m getting more emotional as I get older. I don’t think much has changed. The other n...

I went deep this weekend. I came to the conclusion that only a sugar cookie can bring on: I need to help you write the perfect post. This is the way. .. Come and say hi at https://www.thoughtleadertoday.com/ . 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

Man, oh man. I got roasted for my post about Linkedin headlines. I reflect before I try to do it all over again. .. Come and say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

For the last decade, every marketing guru, every thought leader, every consultant with a book deal has been telling us the exact same thing: You need to be a STORYTELLER . I'm not so sure about that... 👇 Come and say hi at https://www.thoughtleadertoday.com/ 👋 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substa...

This week, I made a post about 'girl dads'. People lost their minds in the comments. What happened? I break it all down in this episode. .. Come and say hi at https://www.thoughtleadertoday.com/ This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit morgansnyder.substack.com/subscribe

Alright. It happened. You wrote something, you hit publish, and you walked away. But then your phone started buzzing. And it didn’t stop. It’s become an angry hornet nest of notifications. The dopamine is flowing. The metrics are going bananas. You keep refreshing the page, watching the numbers climb like the stock ticker for a company that just cured aging. You did it. You went viral. And now...w...

No music, no intro, you’re listening to The Morgan Snyder Show . Last week, I shared my CEO Content Masterclass. Hopefully you’ve already started building your idea vault, you’re using the voice-to-text hack, you’re actually publishing your thoughts…spreading the good news about what you’re doing. You are doing it, right? Of course you are! It’s simply impossible not to be provoked into action by...

I decided to dedicate an episode to walking you through a quick and easy process to create and publish your content. In a few minutes, you’ll have a really easy workflow and you can keep coming back to it when you get stuck. By the end of this episode, you will have a clear, repeatable system to get your best ideas out into the world. Let's roll! .. Come say hi at thoughtleadertoday.com. 👋 This i...

**Stepping away from the regular, let-me-help-you-with-content kind of episode. Please step away from the internet this weekend and hug your family.** No music, no intro, you’re listening to The Morgan Snyder Show. I’ve tried to record this episode a couple times this week. I get to this screen. I stare at it. I write a few sentences. I delete them. I close my laptop. I don’t have the words. They’...

Today, I’m interviewing Kevin Baker—the man who broke LinkedIn with his post about Costco coworking. Kevin explains his creative process and how he comes up with ideas for viral content on LinkedIn. Thanks for listening and see you next week! .. say hi at thoughtleadertoday.com 📱 This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit...

Last week, I talked about the head of CEO content position at PayPal: their quarter-million-dollar budget for their CEO’s brand. It was if I could hear your thoughts in the Substack ether. Many of you were thinking something like, “Well, that's nice for them. But we could never do something like that.” You’re absolutely right. You can’t. You aren’t PayPal. But I can assure you that it’s not a stra...