Kristen Berman | Irrational Labs

The Irrational Mind | With Kristen Berman

News EN ↓ 29 avsnitt

Winemakers are experts at pricing. Dog trainers understand incentives. Magicians control attention. What can product and growth leaders learn from these behavior change experts? Join Kristen Berman as she uncovers the hidden benefits of psychologies that can help your product succeed.

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Kristen Berman | Irrational Labs

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News

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www.theirrationalmind.com

Senaste avsnittet

21 maj 2025

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Avsnitt

How Does Sleepio Put Us To Sleep? 19.10.2021

In this episode of Science of Change, our host Kristen Berman talks to one of the sharpest applied behavioral scientists out there and the Chief Product Officer at Big Health, Kelvin Kwong. The popular sleep app Sleepio and the anxiety therapeutic app Daylight are some of Big Health’s products in the rising market of health apps. How have they managed to join behavioral science and clinical psycho...

How Does Duolingo Get Us To Learn a Language? 12.10.2021

In this second episode of The Science of Change, our host Kristen Berman dives into one of the most successful apps for language learning: Duolingo. Kristen sits with Duolingo’s Head of Product Management Cem Kansu to talk about the ways this amazing app keeps people engaged and learning. From their daily streaks and batches, all the way to the length and difficulty of each exercise, Kristen and C...

How Is Peloton So Good at Getting Us To Exercise? 05.10.2021

Welcome to The Science of Change podcast ! In this first episode, our host Kristen Berman kicks it off with a case study on an enormously successful company: Peloton. Kristen sits with David Packles, Senior Director of Product Management at Peloton Interactive, to unpack the behavioral tactics used by this game-changing home fitness enterprise. From the way they’ve crafted workouts to their engage...

What Is The Science of Change? 24.09.2021

Join host Kristen Berman, behavior scientist and co-founder of Irrational Labs, as she chats with visionary product and organizational leaders to uncover their insights about user behavior — and how they’ve managed to change it. She'll mash this up with some of the latest research in the field to get to the bottom of our core psychologies. So let's dive in and unlock the secrets behind The Science...

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