Caleb Guilliams
The And Asset Show
The And Asset
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Caleb Guilliams
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28 sep 2026
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How to Design "Self-Funding" Whole Life Insurance (3 Case Studies) 30.09.2025 7:25
Many people wrongly think that "whole life" in whole life insurance means you'll be paying premiums for the rest of your life but the truth is you can design permanent life insurance so it "pays for itself" and you don't have to continue making premium payments. Demetrius Walker, lead wealth coach at BetterWealth breaks down 3 policy designs to show you what's possi...
Becoming Your Own Banker Book Review (Part 4 & 5) | Was Nelson Nash Wrong? 25.09.2025 1:23:02
Reviewing Part 4 & 5 of Becoming Your Own Banker by Nelson Nash. In this final episode, we discuss equipment financing, capitalizing your system, and implementation.
Whole Life Insurance Vs America’s Top Savings Accounts - Who Wins? 23.09.2025 16:02
Life Insurance isn't an investment but it often wrongly gets compared to them. In this video, Justin Gartman shows how a properly structured whole life insurance policy stacks up to a high-yield savings account for the long term.
How Age, Health & Design Radically Impact Your Life Insurance Performance 17.09.2025 10:10
Did you know two life insurance policies at the same company can produce completely different results? In this video, Demetrius Walker from BetterWealth reveals how age, health, and policy design radically impact cash value, death benefit, and long-term outcomes—even with the same premium.
Becoming Your Own Banker Book Review (Part 3) | Your Need For Financing 17.09.2025 49:30
Part 3 of Becoming Your Own Banker Book Review. In this episode, Caleb Guilliams, Dom Rufran, and Austin Williams cover one of the most controversial parts of Nelson Nash's book. We also review a video from Todd Langford that goes through the numbers on whether you should use infinite banking to purchase a car. Want Free Life Insurance Education & Resources? Unlock the Vault: https...
Everything You Need to Know About Paid-Up-Additions 12.09.2025 12:18
Everything you need to know about Paid-Up Additions (PUA) for whole life insurance in one video, from what it is, how it works, the effects, pros, cons, and best strategies!
Every Hidden Benefit of Whole Life Insurance Unveiled | W/ Todd Langford 10.09.2025 24:20
Todd Langford covers 21 hidden benefits of whole life insurance that most people miss and how the philosophical understanding of life insurance in one's wealth plan is just as, or even more important than, the math.
Should You Borrow Against Life Insurance for Real Estate, Crypto, Stocks, or Cars? 09.09.2025 47:50
And Asset Show Ep 5: Have you ever wondered if you should borrow against your cash value to invest in real estate, businesses, crypto, stock market, or buying depreciating assets like vehicles? In this video, Dom Rufran, Demetrius Walker, and Austin Williams, go through the formula for understanding when you should and shouldn't use a policy loan to invest or buy something.
How to Calculate the Actual IRR of Whole Life Insurance (Simple Formula) 04.09.2025 8:00
Have you ever wanted to know what the actual IRR & ROR of whole life insurance is and how to calculate it? In this video, Demetrius Walker, BetterWealth coach, walks through the simple formula for how to calculate it for your own policy. Want Access to Our Whole Life Calculators? Click Here: https://bttr.ly/yt-aa-vault Want Whole Life Insurance? Click Here To Meet Our Team: https://bttr.ly...
Becoming Your Own Banker Book Review (Part 2) | "Don't Steal the Peas" 01.09.2025 1:37:50
Part 2 of Becoming Your Own Banker Book Review | Don't Steal the Peas
The Costly Mistake of Waiting to Start a Life Insurance Policy 28.08.2025 6:34
How waiting two extra years to fun your whole life insurance policy could result in losing out on hundreds of thousands of dollars in cash value and death benefit. Want Whole Life Insurance? Click Here To Meet Our Team: https://bttr.ly/aa-yt-clarity Want Us To Review Your Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review
Becoming Your Own Banker Book Review (Part 1) | The Banking System 26.08.2025 1:21:54
Author of the And Asset, Caleb Guilliams, President of BetterWealth, Dom Rufran, and Wealth Coach, Austin Williams, give a detailed review of part 1 of Nelson Nash' bestselling book, Becoming Your Own Banker, which laid the foundation for the Infinite Banking system. In this book review series we'll be going through the entire book, discussing the principles and ideas, as well as offering...
How to Use Whole Life Insurance to Create $100k/YR in Retirement Income! 21.08.2025 27:53
Justin Gartman breaks down three powerful whole life insurance strategies that create $100K/year in retirement income! You'll also learn how to utilize your policy as a volatility buffer to protect your other assets in retirement.
The Problem With How People Talk About Infinite Banking | And Asset Show Ep 2 20.08.2025 48:39
Caleb Guilliams, Austin Williams, and Dom Rufran delve into Infinite Banking, sharing their personal journeys and insights into the concept. They discuss the philosophy behind Infinite Banking, highlighting the importance of mindset, capital control, and the long-term implications of financial decisions. They also address common misconceptions related to Infinite Banking, advocating for a more inf...
Cashflow vs Front-Loaded Whole Life Insurance: Which Policy Design is Better? 19.08.2025 11:22
Alden Armstrong, Head of Policy & Case Design at BetterWealth compares a cashflow vs a front-loaded whole life insurance policy to see which design performs better for liquidity and longterm growth of the policy. * Want Us To Review Your Life Insurance Policy? Click Here: https://bttr.ly/yt-policy-review * Want a Whole Life Insurance Policy? Go Here: https://bttr.ly/bw-yt-aa-clarity
We Didn’t Believe in Whole Life Insurance Until We Learned This | And Asset Show Ep. 1 19.08.2025 58:49
Welcome to the first ever episode of the And Asset Show! Your hosts are Caleb Guilliams, Austin Williams, & Dom Rufran. Together they will be answering the most pressing questions surrounding life insurance policies and the life insurance industry. For those who want to go deeper into understanding not just the philosophy but the function of life insurance, this unique, niche show will be for...
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