Dayana Kibilds, Safaniya Stevenson

Talking Tactics

Every game-changing tactic starts with a spark — that moment when someone notices something others missed, asks a different question, or sees a pattern hiding in plain sight. Talking Tactics celebrates these flashes of genius in higher education wherever they come from: the work-study student yapping in the commons, an admissions counselor pulling a late night, or the frazzled enrollment coordinator juggling a million tasks before noon. We explore both the insight AND the action, how a single observation became a tactic that delivered real results. We’ll even look at tactics that were a flop b...

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Skapare

Dayana Kibilds, Safaniya Stevenson

Kategori

Business

Poddens webbplats

talking-tactics.simplecast.com

Senaste avsnittet

1 jun 2026

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Avsnitt

Ep. 2: Boosting Admissions Social Content Views with an Intern 13.06.2023

Jacqueline Rowe, Senior Enrollment Communications Coordinator at Stony Brook University, shares how her team increased views on their admissions social content with less effort. By hiring an admissions-focused intern to work with the university's MarComm team and post on the university's main channels, they achieved over 150,000 views from just five videos and 3 million views on a sponsored TikTok...

Ep. 1: Maximize Your Prospect Data with a Two-Step RFI Process 30.05.2023

Jackie Vetrano, the Assistant Director of MBA Prospect Management & Marketing at Kenan-Flagler Business School at UNC, shares how the school implemented a clever two-step request-for-information form to get more data from prospects. This simple tactic had an extraordinary impact, tripling the data points for 60% of organic leads and amassing over 7,000 new data points for close to 3,000 potential...

Talking Tactics [Trailer] 25.05.2023

Hello higher ed! Tell me if this happens to you…any time you read an article, sign up for a webinar, or attend a conference, what you learn is inspiring.  Yet, the strategies and results we see are often so thorough and so resource-intense, we have no idea how we could possibly do the same thing at our own institution. Here’s the thing… true success in enrollment is a combination of consistent, fo...

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