Gerry MacPherson
Hospitality Property School
Hospitality Property School Podcast is written and produced by travel authorities that have come together with decades of hotel, resort, inn and bed & breakfast visitation experience. We have spent thousands of hotel nights in properties of all sizes and classes worldwide, conducting countless site inspections for a number of world-class tour and travel companies, as well as receiving feedback from 100,000s of customers. This knowledge has given us a unique insight into the wants, needs and requirements of individual and group travellers, as well as management & employees. In these podcasts, w...
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Gerry MacPherson
Kategori
Poddens webbplats
Senaste avsnittet
20 jul 2023
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Avsnitt
KHDC 078 – How To Get Your Marketing Campaign To Go Viral 12.12.2017 7:51
To help your marketing campaign to stand out from your competitors, you’ll need to catch the attention of your potential guests in a bigger way.
KHDC 077 – Enhance Your Business with Your Housekeeping Department 05.12.2017 7:16
Housekeeping departments can be the largest team on a property. How can you develop them to enhance a guest experience?
KHDC 076 – How Hospitality Property Customer Service Has Changed 28.11.2017 9:10
With the dramatic revolution in hospitality property technology, social media and competition, how has customer service changed?
KHDC 075 – What Happens to Hotel Soap? 21.11.2017 9:57
A while back, I read this story on CNN’s Business Traveller by Kate Springer and it was called “The Company Cleaning Up the World's Biggest Hotels”
KHDC 074 – How a Property Management System Works 14.11.2017 7:45
A property management system, the heart of a hospitality property, is a systematized process that manages the link between guests & services.
KHDC 073 – The Hospitality Property School Group 07.11.2017 3:18
Do you know that your hospitality property can have the same success as a Hilton, Marriott or Four Seasons?
KHDC 072 – Hospitality Property School Continues to Grow 31.10.2017 4:00
Hospitality Property School continues to offer strategies to help Hotels, Resorts, Inns and Bed & Breakfasts increase their patronage & profit.
KHDC 071 – How to Market Your Hospitality Property with Pinterest 24.10.2017 6:47
How to use Pinterest to display your hospitality properties personality, values and the best you have to offer.
KHDC 070 – How to Market Your Hospitality Property Using Instagram 17.10.2017 6:40
A recent study showed that only 30.8% of hospitality properties brands are using Instagram. Almost 71% are missing out. Why is this important?
KHDC 069 – Are Daily Deals Good for Hospitality Properties? 10.10.2017 6:49
Studies show that some hospitality properties can turn a nice profit using daily deals, while others can’t. How does yours rate?
KHDC 068 – Marketing Research with Little Money 03.10.2017 6:44
Knowing your market is imperative to a successful business but research can be expensive. Here are ways you can do on your own and without much money or training.
KHDC 067 – Reports You Need for Your Revenue Management Strategy 26.09.2017 10:35
Creating daily audit reports are necessary to the success of any hospitality property. So, which reports are the most important?
KHDC 066 – What is Revenue Management? 19.09.2017 10:39
A guest room is a perishable product, for this reason, pricing and customer happiness remain the very important variables.
KHDC 065 – How to Brand Your Hospitality Property 12.09.2017 8:53
Your hospitality properties image will affect your bottom line. Here are the steps you need to develop your brand.
KHDC 064 – How to Create a Brand That Builds Trust 05.09.2017 4:26
One of the easiest ways to build a relationship between your hospitality property & guests is a convincing brand.
KHDC 063 – How to Research for Your Hospitality Property Blog 29.08.2017 6:33
You have a blog for your hospitality property; how do you find what to write about and where do you research?
KHDC 062 – What to Write About in Your Hotel Blog 22.08.2017 7:20
It is important to stay in contact with your guests with a blog - but what should you write about?
KHDC 061 – How to Write Quality Content for a Hospitality Property Blog 15.08.2017 9:19
How to write quality content that will engage your customers an impression and inspire them to take action.
KHDC 060 – What are Guest Looking for When Booking Online? 08.08.2017 7:54
No surprise - most people looking for the best price or the best value. What else can you do to improve your bookings?
KHDC 059 – What Paperwork is Needed to Open a Hospitality Property 01.08.2017 6:53
If you operate any type of hospitality property, and before you open the doors to guests, you have to have your paperwork in place.
KHDC 058 – Great Customer Service Stories 25.07.2017 9:35
These stories have come from a number of different sources including one of my own. I am going to share them just as I had seen them to ensure the facts are right.
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