CEO Glow Show

Have you ever wondered what life would be like if your parents had chosen a different path? Perhaps you wouldn't be an American, or perhaps you wouldn't have been able afford college, or start your own business. It's true in most cases our lives are molded as a result of other peoples risks and decisions. In this episode, Sheila recalls the impact her own father's choices have made on her life on...

I'm sure you're all wondering the same thing, "how could pre-booking clients be seen as a bad thing?" Just pause for a moment, because you're not seeing the big picture here. Is having a booked out schedule for your salon a good thing? Yes, but at what cost? Why did you start your beauty biz in the first place? So you could be a slave to your own business? Check out this episode to hear Sheila Bel...

If you're a new artist wanting to know all the tricks of the trade before starting your new beauty business this is an episode you don't want to miss. Sheila Bella and her team of Pretty Rich Boss coaches such as: @prettyrichbosses, @victoria.glam, @michellerukny, @effortlessbeautyclinic, @sculptedstudios, @get.modified, @andreamonique_aesthetics, and @studioellepmu, give you all their secrets and...

The real question you should ask yourself is, "what is your time worth?" What do you do when your clients cancel at the last minute, and as a result your business takes a loss for that booking time which could have gone to another paying client. Or you have to throw away your set up of clean of supplies which is a waste of resources? If you're weighing the options or are still on the fence about a...

A lot of new trainers out there struggle with imposter syndrome, feeling confident they are capable or knowledgeable enough to train students, and feel overwhelmed with the responsibilities that come with being a trainer in general. If you are one those trainers who need guidance, this is the episode for you. Sheila Bella talks to her friend and master trainer Amanda Breuer all about how to become...

STEPS TO BECOME MORE CONFIDENT ON CAMERA Let's face it, social media marketing relies on videos for content. It is the most used format overtaking blogs, infographics, etc. Knowing how to be on camera and overcoming your fear of "being seen" will increase traffic to your website and direct sales by at least 80%! In this episode Sheila will give you psychology tips and nonverbal hacks to be perceiv...

Have you ever wondered what would happen if you stopped hustling, stopped pushing yourself, or just simply gave up when times were hard? How your actions ultimately could effect the lives of others. Several years ago, so many people lost their jobs due to the pandemic, including Sheila. She basically lost everything, but the moral is she didn't give up. And now she is the CEO of a seven figure onl...

After Sheila built a successful seven figure beauty salon with Sheila Bella Permanent Makeup, she was ready to launch her first live event in March 2020, the Pretty Ambitious Summit. But the day before the event took place the pandemic shut everything down and Sheila lost everything. But out of the ashes she rose to build her second seven figure business, Pretty Rich Bosess, and now she wants to s...

Are you constantly posting on social media with posts, Reels, Stories, etc. thinking "I finally have leads, but why is not one booking appointments?" Tune in to hear from Sheila Bella and the multi-million dollar sales team at Pretty Rich Bosses who know all about how to convert leads off social media into paying clients!  #BeautyMarketing #PMUmarketing #Sheilabella   //APPLY FOR OUR HIGH LEVEL MA...

Hiring a team for your business can be very intimidating, trust me we know. There were ups and downs for Sheila when it came to starting her beauty business over ten years ago and she made plenty of mistakes. Lots of them. So now she's going to teach you how to NOT make the same mistakes she did and explain who you should hire first before you do anything else for your beauty biz and why. Check it...

If you're curious how attending conferences could level you up, then listen to the pros. in this episode, Sheila Bella and Michelle Rukny talk about how the upcoming AAM conferneces could be an absolute game changer to learn new techniques, marketing, plus gain experience, and network with fellow artists in the industry.   //AAM 2022 PMU Virtual Conference is 40% off until the end of the month! Yo...

This is a shout out to all those new artists who literally just received their beauty certifications and are lost on what the heck they should be charging for their services. Sheila was there, so she knows what it's like to feel lost and confused about whether or not you are over or undercharging for your services. "Do I charge the competitive rate right off the bat?" "Do I give it away for free?"...

We know what it's like when you're first starting out in the beauty industry, you hear crickets in your salon. You post sale after sale on Instagram, pass out your business cards to all the local businesses and sit by the phone waiting for people to call you for you services. Trust Sheila because she's  been there and those methods just don't pay the bills. If you really want to get booked out for...

Have you ever looked back to where you've been to determine what choices you made for your live and business that helped you get to where you are now? In this LIVE episode, Sheila talks to her students: @larajadebeauty , @viragobrowsandbeauty_ , and @codijo.posh ,  who have gone through the Pretty Rich Bosses program and asks them, "what their biggest needle mover in their business was since 2021....

What most people in the beauty industry are lacking is knowing how to achieve a high search engine optimization (SEO.) Bottom line, it doesn't matter how great of an artist you are or salon you have if nobody knows you exist? How do people know you exist? The answer is: by showing up as the top four searches on google. Check out Sheila dish out in this episode the three biggest mistakes beauty art...

In this day and age, if you own a phone and have social media there is no reason why you cannot make money. The common question is how?! Check out this episode with Sheila and Chelsea  Bennett on how to make money by being an influencer on social media.   //FOLLOW CHELSEA BENNETT @ https://www.instagram.com/chels_bennett1/   //CHECK OUT BEAUTY MARKETING SIMPLIFIED PODCAST@ https://podcasts.apple.c...

Ask yourself this: would you pick a doctor or architect who was not board certified to work on you or your house? Would you do the same and trust a PMU artists who was not board certified to put permanent makeup tattoo on your face? As a new PMU artists just starting out in the field, how to do you gain trust of new clients and models to build your clientele and portfolio? Check out this episode w...

There's not exactly a manual or guide book on "pricing" for the beauty industry, is there? Many artists ask themselves the same questions, "am I over-charging?" and "am I charging enough?" Check out this episode to find out in a live Q&A session what Sheila thinks is the correct way on how to set prices for your services and products in your beauty biz.  //VISIT https://www.sheilabella.com/financi...

What's more important than knowing how to make money is knowing how to SAVE money. This way you can pay off your debt, buying a house, paying for your kids college, or set up a fund for your retirement. If you check out this episode with Sheila and follow her financial game plan tips, you are guaranteed to have the financial freedom you always wanted.    //TEXT "Five Financial Steps" to (310) 388-...

You may have noticed that Instagram is not what it was when it was first created. It began as place to store photos like an art gallery. Now, it's a social media marketing tool that could turn your startup beauty biz into earning millions when used properly. These four women: Sheila Bella, Shay Danielle, Laura Obando, and Cassidy Gjernes can tell you all about what you're doing wrong and how to fi...

Congratulations, you've decided to move! Now what? Sheila goes over at least six different points you need to know just to prepare you BEFORE you big move. Then the work doesn't stop there! You should know what do AFTER you've relocated which is a whole different ballgame! Sounds like a lot, but you'll be glad you were prepared and ready to restart your business to achieve and conquer your goals! ...

A business without a marketing strategy will inevitably cease to prosper. You can blame it on an over saturated market but in the end what it boils down to is: denial, procrastination, and lack of accountability. These are hard pills to swallow, but sometimes the truth hurts. If you find yourself struggling in the world of marketing, check out this episode with Sheila Bella and April Mesee and lea...

Are you in the process of deciding to move to a different city? Have you already arrived at a new city and wondered, "what now?" because nobody knows who you are as an artist and have to start from scratch? Tune in to this episode to hear all you new to know when relocating to a new city and if it is in fact, the right move for you.  //TO DOWNLOAD THE QUESTIONS, TEXT ''MOVING" TO: (310) 388 - 4588...

Have you ever wondered why is the word "passion" perceived as a dirty word in today's society? Especially, when it takes passion to go after your dreams and achieve your goals? Why does society think there's an expiration date on achieving your passions including a career, marriage, a house, kids, excreta. Why does a person settle for mediocrity instead of going after  passion in their life, love,...

Having clients booked, sitting in your salon chair is the equivalent to waving money in front of your face. If you are not upselling to your clients because your feel it cheapens the service, or makes you appear too much like a car sales person, then you're thinking is backwards. Turn up the volume to find out why it's so important to upsell to your clients!    //VISIT https://www.sheilabella.com/...