Business Casual

The Death of Display Advertising (Part 3) 12.11.2024 46:22 ↓

This is an episode idea generated by the AI tool. And the last part of the mini series.

The Idea Generation Results (Part 2) 11.11.2024 31:47 ↓

I created an AI tool to help me generate episode ideas for this show.

The History of My Online Business (Part 1) 08.11.2024 42:40 ↓

This is the first part of a secret series I'm doing. The reveal is at the end.

Here's How I Improved My Social Media Output (with AI) 07.11.2024 35:14 ↓

I caved and tried using another AI tool to help me write scripts. I was blown away...

How I Sell Books Independently (No Amazon) 06.11.2024 50:41 ↓

The entire story of how I started selling my own self-published books for profit.

5 Sales Funnel Ideas You Can Try 05.11.2024 44:19 ↓

I brainstormed (and researched) a few different digital product sales funnels worth testing out.

My Job Is Simply Doing This One Thing Over and Over 04.11.2024 38:42 ↓

I'm the CEO (for now). And this is my one job. It turns out that it's more boring than I had hoped.

Redesigning My Sales Stack (Part 2) 01.11.2024 46:45 ↓

I'm spending the next few months updating my entire sales process. This is the second part, which includes changes to my email marketing strategy.

Redesigning My Sales Stack (Part 1) 31.10.2024 37:05 ↓

I'm spending the next few months updating my entire sales process. This is just the first part, which includes changes to my website.

The Center of My Business Needs to Move Here 30.10.2024 32:23 ↓

Currently, the center of my business is my website. But that needs to change. No spoilers. Just listen.

Do I Need More Lead Magnets? 29.10.2024 33:03 ↓

You asked. I researched. And came to this conclusion. Spoiler alert: the answer is yes.

How I Build a Library of Remixable Content 28.10.2024 43:09 ↓

This is my secret weapon to creating an endless stream of video content super fast.

My Updated Business Plan for 2025 25.10.2024 41:33 ↓

I've got big plans for changing my entire business to focus on the customer and not marketing. I'll explain...

What Happens to Podcasting Now? 24.10.2024 24:47 ↓

What is Notebook LM? Should I be worried about it? What will happen to podcasts? Is AI going to take over my grandma? These questions are answered and more (or less).

Should I Make My Website Smaller? 23.10.2024 29:00 ↓

If you're updating your website, should you remove a lot of your content? I know it feels like SEO is dead, but I have another take...

How I Would Improve SEO Content and High-Ticket Offers 22.10.2024 24:46 ↓

This is my step-by-step framework for updating an SEO post in 2025. Plus, my future online education product plan.

My Take on Copywriting For Sales Pages 21.10.2024 24:17 ↓

"Sold!" You'll get the reference if you listen.

A Course Selling Funnel Worth Trying 18.10.2024 42:40 ↓

Hey, Susan! This one's for you. And also for me. Because it got me thinking a lot about how I can improve my own course sales process.

Short Term Thinking Almost Killed My Business 17.10.2024 37:50 ↓

On the Money Lab podcast, Matt Giovanisci takes you behind the scenes of running a million-dollar online education business. Topics include SEO, email marketing, sales, digital product development, and the truth about being a lonely entrepreneur.

How AI Is Destroying My Creative Process 16.10.2024 25:55 ↓

Can I curse in podcast episode descriptions? Because this episode could also be titled "F**k AI."

What I Learned Analyzing 167 Emails 15.10.2024 29:00 ↓

If you're interested in email marketing (which I believe is the best way to make more profit in your business), then you should listen to this episode. I learned a lot!

A Year of Business Ideas in 40 Minutes 14.10.2024 41:07 ↓

I opened up my brain dump document and read the whole thing in this episode (with explanations).

3 Ways to Film Better Content 11.10.2024 33:43 ↓

I like building a massive library of b-roll footage I can use in my video content to make it scalable. But I need a better way. Here's what I came up with.

I Analyzed My Best Videos And Discovered This… 10.10.2024 41:30 ↓

What a tease! You just have to listen. But only if you make video content.

Systems! 09.10.2024 32:18 ↓

On the Money Lab podcast, Matt Giovanisci takes you behind the scenes of running a million-dollar online education business. Topics include SEO, email marketing, sales, digital product development, and the truth about being a lonely entrepreneur.