Brand Builders Lab with Suz Chadwick

Let me guess...you've been thinking about creating your group program or digital products for a long time. You're not alone. I speak to women on the regular who 'have been wanting to build their course' but: - don't have the time - are too busy delivering 1:1 work - aren't sure where to start, what platform to use, how to build it So I wanted to create this series to get you moving if this is some...

Ready to be OBSESSED with your brand because it's truly you? I got you! Today I'm sharing some of the key things to work through and do to make sure you're showing up fully as you in your brand.  No, it's not about copying other people's playbooks, it's about creating something that magnetises your clients and something that you're truly proud to put out there.    Ready to work together... 🌟Join...

This week I'm so excited to share this episode with you featuring one of my early clients, Sheridan Rose-Shaw of Mama West. It's been incredible to watch her journey from starting out to now being an international hairdressing superstar. In this episode, we talk about: How she accidentally started her own business and grew it from her backyard to a collaborative co-working hair salon The importanc...

Today, I want to talk about something I've been experiencing lately: creating a message and products that you feel energetically aligned with. It's a concept that's been on my mind, and I want to share some lessons I've learned along the way. Key Takeaways  Alignment is everything Sometimes alignment takes time Action creates clarity Creation doesn't always mean full alignment Playing and taking a...

Today we're chatting about what it takes to reinvent yourself in your business.  I've been working with many long-time business owners (7-20 years) who want to reinvent themselves and their businesses so I know that it's something a lot of business owners are thinking and feeling right now.  When you've been doing the same thing for so long, it's easy to get stuck in a rut - I get it! And with the...

In this episode we're talking about how to build powerful confidence in any areas of your life & business. Key Takeaways: Confidence comes from repetition. The more you do something, the more confident you become. Set a clear intention and start with the lightest weight, such as recording yourself without posting. Increase the reps gradually, such as posting on social media or getting invited...

In part 2 of my chat with Ryan McPherson from Storytelling Movement, we talk about the nitty gritty of how I structure my days and weeks to keep my personal brand growing. I walked through my "ideal week" - blocking off my mornings for content creation, having a CEO day each Monday, and consistently putting out valuable content to my audience. We got into the data behind where my clients come from...

You know I'm always trying out new things to share valuable insights with you. Well, I recently had the amazing opportunity to be a guest on Ryan McPherson's podcast Storytelling and Movement. Ryan and I had SUCH a great, in-depth chat that I just had to share it with you all too! In this episode (part 1 of 2), we dive into: My journey in the corporate world and how it led me to personal branding...

In this episode we're talking about actionable tips on what you can be doing daily to build your brand and make sales, especially if you have an "everyday" type of brand vs a big flashy one. The key is to focus on building an emotional connection with your audience. We want to follow brands that resonate with us and align with how we want to be perceived. So how can you do that on the daily, assum...

In today's episode, we are talking about  the ever-evolving world of brand building in 2024 and beyond. I share examples of how influential figures like Gary Vaynerchuk, Sara Blakely, and Reese Witherspoon have leveraged personal branding to build successful businesses. The importance of creating authentic content that resonates with your audience, regardless of your industry or target market. Key...

In today's episode, I want to talk about something that's been on my mind lately: self-validation and knowing your worth. I recently spoke at an event where I asked the audience how many of them felt like they had an interesting story or that people wanted to hear their story. Out of 70 people, only three raised their hands! Can you believe that? It got me thinking about how we often don't see the...

Today on the podcast, I'm chatting with Nadine Nethery about the secret behind your best copy yet.  Nadine's an audience-driven copywriter and brand messaging strategist who helps smart online business owners turn every brand touchpoint into genuine connections that drive sales and create loyal brand advocates. What's the secret behind writing copy that truly resonates with your audience? Nadine s...

In this episode, I'm talking about what to do when business gets quiet. I know it can be a bit unsettling, but I've got some tips to help you stay positive and proactive.  Here are my top takeaways: Be mindful of your thoughts and choose a positive, proactive mindset. Take action by reviewing your strategy, making new offers, and focusing on lead generation. Establish regular practices and systems...

Today on the podcast, I'm chatting with someone I've known and admired for a very long time - Sally Mackinnon from Style by Sally. Sally has been an absolute icon in the Melbourne fashion and styling world for the past 17 years. I used to have my own style blog back in the day when I was still working in corporate. I've always loved talking about fashion, beauty, and all things style-related. So I...

In this episode, I'm talking about building a lean and clean business that's easy to manage and helps you sell more. I love diving into this topic because having a streamlined business gives you more time to focus on the things you enjoy most. Key Takeaways: Do a business audit: Take a critical look at your current products, services, freebies, and opt-ins. Assess what's working, what you enjoy do...

Today, we're shaking things up with a special Q&A episode where I answer your burning questions about business, mindset, and content creation.  3 questions I'm answering: How do you decide whether to stay as a solo business owner or build an agency How do I learn to get out of my own way? How we manage content in the business. *********************** NEXT STEPS: BRAND BUILDERS ACADEMY - Click...

I had a conversation with a group of clients recently about hitting big goals and what it really takes to achieve them. It got me thinking about the gap between what we know and what we actually do in our businesses. Here are my key takeaways from this episode: We often look for new strategies and silver bullets, but the foundational strategies remain the same. If we implement them consistently, w...

I wanted to dive into a conversation that I've been having a lot lately - honouring the time you block for yourself in your business. It's so important to treat your business like your best client and prioritise the work you need to do to grow and take it further. I recently had a chat with a client who told me she blocks out time for herself and her projects, but then she moves them. Every single...

I'm getting real with you today about client management and dealing with those sticky situations that can come up when working with clients. This is a topic that comes up a lot in my own community and in the masterclasses I've been teaching, so I thought I'd share my thoughts and experiences to help you out. We're chatting about: Getting clear on your ideal client and the type of person you want t...

 Today, I want to dive into a topic that I absolutely love talking about - creating higher level thinking. This is something I discuss with my Amplify Mastermind clients and it's all about pushing yourself to think bigger, develop unique thought leadership, and come up with your own concepts and ideas that challenge your clients' thinking. If you've been in business for a while and want to be seen...

Today, I want to talk about something that's been on my mind lately - comparison-itis. You know, that feeling when you're scrolling through social media and you start comparing yourself to others? Yeah, we've all been there. The other day, I shared a reel about money management and someone left a comment saying that they don't look at their financials because they always end up comparing themselve...

Sometimes we have this feeling that we want to uplevel our business, create better systems and strategies, and have better sales, but we're not really sure what steps to take. It's important to give yourself the time and space to think strategically about what you want to do, how you're going to do it, when, and what it will look like. Today I'm sharing how I'm upleveling my business and share som...

Is the quality and quantity of what you're putting out there getting you the results you want? This topic came up after a conversation with someone in my community, and it got me thinking. In this episode, I talk about the truth about quantity and quality when it comes to your business.  We're chatting about:  Assess if the quantity and quality of your content is getting you the results you want....

Do you have great money habits? What about your money mindset? This is a conversation I have with so many clients on a regular basis, so I wanted to share it with you on the podcast today.   We're chatting about: How to create strong money management habits Managing your money mindset How to choose gratitude over scarcity One of the biggest shifts that have helped me earn more with ease   Focusing...

In today's episode, we're talking about money and how you can think about earning it based on where you are in your business journey. As business owners, this is something we need to think about a lot. We're covering: Understand the three stages of business: building, consolidating and elevating, and asset optimisation. Each stage requires a different approach to earning money and building your br...