Total Retail Talks

In episode 180 of Total Retail Talks, Executive Editor Joe Keenan interviews David Dancer, chief marketing officer at MedMen. In the wide-ranging conversation, Dancer discusses his varied background in the retail industry and what led him to join a cannabis company, how MedMen is disrupting the product category with what people are calling the "Apple Store…

In episode 179 of Total Retail Talks, Shelagh Stoneham, senior vice president of marketing, Chico's, reviews the women's apparel and accessories brand's #HowBoldAreYou social campaign, aimed at celebrating women's uniqueness and authenticity, and not just their ages. Stoneham offers insights into the customer feedback that Chico's has gotten from the campaign, as well as the…

In episode 178 of Total Retail Talks, Chris Brigham, director of omnichannel, and Michael Wheeler, omnichannel sales analyst, both of City Gear, discuss the urban footwear and apparel retailer's use of its mobile app to generate customer loyalty. In addition, Brigham and Wheeler share how City Gear's use of mobile push notifications has helped to drive…

In episode 177 of Total Retail Talks, recorded at the 2018 Shop.org conference in Las Vegas, Bai Gan, chief product officer at Zenni Optical, an online eyewear retailer, discusses the brand's growth from humble beginnings (i.e., selling products out of the founder's garage) into a leading seller of prescription glasses and sunglasses. Zenni Optical currently owns…

In episode 176 of Total Retail Talks, Kelly Murphy, director of marketing and causes at Olivela, a luxury philanthropic retail site that donates a portion of each purchase to charitable causes, offers insights into the brand's socially conscious business model and growth strategy. Murphy addresses Olivela's mission to make shopping for women's fashion a charitable…

Note to Total Retail Talks’ listeners: We apologize, yesterday we posted the wrong audio file for this episode. This has been corrected, and the correct audio is now included. Sorry for any confusion, and thanks for listening! In episode 175 of Total Retail Talks, Editor-in-Chief Melissa Campanelli interviews Suzanne Miglucci, president and CEO of Charles & Colvard,…

In episode 174 of Total Retail Talks, Executive Editor Joe Keenan interviews Patrick Stewart, CEO, Apricot Lane Boutique, a women's fashion retailer. In this wide-ranging conversation, Stewart discusses what Apricot Lane is doing to acquire and retain millennial customers, how the brand's social consciousness factors into those efforts, why the in-store shopping experience is integral…

In episode 173 of Total Retail Talks, recorded at this year's Shop.org conference in Las Vegas, Rich Sargente, general manager and vice president of sales at BARK, maker of the BarkBox, a subscription commerce model that sells dog toys and treats to pet owners, discusses the brand's push into physical retail. Specifically, Sargente addresses BARK's wholesale…

In episode 172 of Total Retail Talks, recorded at this year's Shop.org conference in Las Vegas, Kevin Hourican, president of CVS Pharmacy, discusses how the drug store chain is investing in technology solutions that improve its customers’ experiences across all channels. Hourican offers insights into the ways that CVS is integrating its online and offline…

In episode 171 of Total Retail Talks, recorded at this year's Shop.org conference in Las Vegas, Matt Corey, chief marketing officer at PGA TOUR Superstore, discusses how the golf retailer's move to a new e-commerce platform has helped it create better customer experiences across all of its channels — stores, web, mobile — leading to…

In episode 170 of Total Retail Talks, Melissa Campanelli, editor-in-chief of Total Retail, interviews Oisin Hanrahan, co-founder and CEO of Handy, a platform for connecting individuals looking for household services with top-quality, pre-screened independent service professionals. Listen in as they discuss the importance of retail partnerships, recorded live at this year's Shop.org conference in L...

In this special episode of Total Retail Talks, recorded at the recent Total Retail Tech conference, Brian Schultz, senior director, e-commerce and digital product management for Crate and Barrel, gives a presentation on how the furniture and home decor retailer is using computer-generated imagery (CGI) on its website and in marketing materials to cut costs and…

In episode 169 of Total Retail Talks, Matt Lyda, head of business development at Nine Line Apparel, talks about how a commitment to hiring military veterans throughout its organization has been core to the online apparel brand's growth.

In episode 168 of Total Retail Talks, Felipe Araujo, senior director of e-commerce, Diane von Furstenberg (DVF), discusses how the global fashion brand is employing "commerce content" to drive to customer engagement and sales. Araujo addresses how DVF is using third-party content sources (e.g., articles in fashion magazines) as a tool to increase site traffic…

In this special episode of Total Retail Talks, recorded at last month's Total Retail Tech conference, Guido Campello, CEO of Cosabella, gives a presentation on how the luxury lingerie brand is using artificial intelligence (AI) across its organization, from marketing (e.g., email automation) to website optimization (e.g., A/B testing) to product personalization.

In episode 167 of Total Retail Talks, Danielle DiMaiolo Rendini, senior director of project management at Barneys New York, discusses how the luxury retailer's in-store experience has changed over the last few years. Rendini offers insights on how in-store technology has helped the legacy retailer compete in this new age of retail, why omnichannel experience…

In episode 166 of Total Retail Talks, Sapna Parikh, executive director of digital and e-commerce at beauty and skincare brand Clarins, discusses the changing digital landscape in luxury beauty. Parikh shares how she built two startups, why interactive in-store technology is changing the way we purchase beauty products, and offers advice to other retailers on how…

In episode 165 of Total Retail Talks, Sarah Sheldon, director of e-commerce at Rebecca Minkoff, discusses the reasons behind the luxury fashion brand's incredible growth over the last few years. Sheldon offers details on how Rebecca Minkoff is creating customer engagement with new technologies, such as introducing the see-now-buy-now model, interactive mirrors to improve the in-store…

In episode 164 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago earlier this year, Julie Roy, vice president, CRM, digital and marketing analytics, DSW, discusses the relaunch of the footwear retailer's loyalty program, including how the new program differs from its previous version as well as the internal data challenges…

In episode 163 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago, Kent Zimmerman, vice president of digital at Shoe Carnival, discusses how the family footwear retailer is using customer data to personalize marketing communications, particularly email, helping to drive conversions and, ultimately, loyalty.

In episode 162 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago, Kate O'Shaughnessy Jung, director of loyalty, mobile and partnerships, and Tony Zubek, manager, credit, loyalty and mobile, both of Express, discuss how the fashion retailer has revamped its loyalty program though the use of customer data.

In episode 161 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago, Scott Emmons, head of innovation lab, Neiman Marcus, details how the upscale department store chain is leveraging technology across sales channels to improve customers’ experiences, ultimately resulting in increased loyalty to the brand.

In episode 160 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago, Jonathan Wardman, vice president, customer platforms, and Danelle Williams, senior director, global loyalty platform, both of Hilton Worldwide, discuss the hotel chain's loyalty program, Hilton Honors, and how data and technology are being used to future-proof its continued…

In episode 159 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago, Danielle Fewtrell, director of CRM, and Rachel Waldstein, senior manager of CRM strategy, both of Wolverine Worldwide, parent company of footwear brands such as Keds, Stride Rite, Saucony, and more, detail how data (customer, product, competitor) is used…

In episode 158 of Total Retail Talks, Total Retail Executive Editor Joe Keenan interviews Shawn Sweeney, vice president of digital experience at Starbucks, during the Customer Relationship Management Conference (CRMC) in Chicago earlier this summer. Sweeney discusses how the coffee brand is using its popular mobile application to bridge customers’ online and offline experiences, creating stronger...