Charley Tichenor
The Facebook Disrupter: Facebook Ads Top 100 Advertiser | Business Development, DTC, Lead-Gen & SAAS
Lessons from a $1B+ Revenue DTC and eCom Facebook Expert. Broad since ‘18Creator of PSM & 3:2:2 Method Founder: Disrupter SchoolPartner: UnderoutfitInvestor: Obvi
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Episoade
DTC & eCom Masterclass Q&A: 3.17.21 18.03.2021 56:44
📈 I Help Businesses Make Facebook Advertising Simple with Honest Trustworthy Results 💯 Alignment, Transparency & Focus for Success 👨🏫I’m not an Agency, I teach people how to make Facebook, and all Paid Media successful and easy 🤨 Have you been lied to, or fed excuses by Agencies, Gurus or Experts as performance slips? 🔥 Has your business struggled to get past $5k+ daily on P...
Facebook Testing Best Practices: Creative Testing, Strategic & Tactical too + the #1 Mistake made by Most Adverts 11.03.2021 20:45
We go over the Best Practices in Testing on Facebook: - Control Elements - Testing Variables - Hypothesis - Documentation How to do Creative Testing, with high confidence How to Test strategic elements like offers, pricing and customer journey How to Test Tactical elements, like bidding and architecture + The #1 Mistake most people make, why the impact that can have o...
How to Build a Successful Facebook Ad Account: 3 Simple Steps + the #1 Secret of the Facebook Elite 11.03.2021 22:03
Let's make Facebook Easy, and let's Address why People Preach against these Best Practices (hint: there is profit in teaching failure and fear) 1. Audiences: The Best Practice of Truly Successful Advertisers, how to Solve with Simplicity, and what my best Audiences have been FOR YEARS 2. Account Simplicity, and the Right Number ads: How many ads do you need to hit $1k, $10k or $50k spend per day 3...
Targeting with Creative and How the Auction Works 28.02.2021 33:40
"Targeting" is dead... the Creative is KING, Long Live the King Here we breakdown how you can turn your "burdens for profit" into sources of long-term business success. Also, we cover, in a simple way, how the Facebook Auction works, and why nearly every "HACK" is basically just a short con scam that will hurt you in the long run.
Why Interest Group Targeting on Facebook, is TRASH (A Deep Dive) 28.02.2021 29:26
We break down the differences between Interest Groups and LALs, and why interest Group are obsolete and a "Worst Practice"... in extreme detail.
EcoSystem ROAS, the elite version of MER (a solution to iOS14 scares) 28.02.2021 15:31
Data Is King... The FB Dashboard is Basically Useless When Managing a Brand... Here’s What You Need to Know
CAPI: Facebook Ads Server to Server Solution 28.02.2021 29:18
Some people oppose CAPI, or haven’t made use of it yet - other folks think that data is important, and succeeding in business is of value.
Why CPC and CPMs don't matter 25.02.2021 58:16
Pretty self-explanatory, CPC & CPM's don't matter and I'm here to show you why.
iOS14 Best Practices Deep Dive 21.02.2021 41:03
Join us today as we take on iOS14. We tackle the new privacy restrictions, and how we can use them to our advantage. Come join the community www. FacebookDisrupter.com
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