Katie Detwiler and Ben Horning

The Berks Homes Podcast

The Business of Building Homes. Berks Homes is a dynamic new construction homebuilder rooted in a legacy dating back to 1973. Our mission is to forge enduring relationships through trust, guided by our core values—helpful, humble, aware, and driven. Meet Ben, who brings 19 years of expertise in product development and cost control, and Katie with 21 years of experience, specializing in branding and marketing. As we share insights, stories, and passion for the homebuilding business. Join us on this journey of growth, exploration, and industry networking!

Vizitează neapărat site-ul podcastului și susține-i creatorul: www.berkshomes.com

Autor

Katie Detwiler and Ben Horning

Categorie

Business

Site-ul podcastului

www.berkshomes.com

Cel mai nou episod

26 sept. 2026

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Episoade

Ep. 16: Let Your Principles Be Your Guide 29.05.2024

After a brief spring break, Katie and Ben are back to share insights on the importance of adhering to principles and core values to make business decisions. They recall their father's decision to close model homes on Sundays as an example. This choice, based on the value of giving employees a day of rest, highlights the importance of aligning business practices with core values rather than sol...

Ep. 15: Embracing Mindfulness And The Power Of A Positive Mindset 01.05.2024

In this episode, Katie and Ben discuss the importance of mindset. Katie describes her staycation routine as a time to reset and enjoy uninterrupted time at home. They emphasize the significance of having the right mindset in various situations, whether it's approaching meetings with enthusiasm or being open to different perspectives. They share personal experiences and reflections on how minds...

Ep. 14: Rocks - How To Set And Achieve Short Term Goals 24.04.2024

In this episode, Katie and Ben discuss the importance of setting "rocks" or goals for the company's next 90 days. Emphasizing the SMART criteria for effective goal-setting: Specific, Measurable, Attainable, Relevant, and Timely. This ensures that goals are clear, achievable, and contribute to the company's overall objectives. They discuss the challenges of balancing ambitious goa...

Ep. 13: Things You Didn't Learn In Business School #1 18.04.2024

In this week's episode, Katie and Ben delve into aspects often overlooked in traditional business education, drawing from their own experiences and reflections on college coursework. They stress the importance of soft skills, like clear communication, in navigating the corporate environment effectively. Sharing personal anecdotes, they highlight the significance of setting expectations and bou...

Ep. 12: What It Means To Be Helpful At Berks Homes 10.04.2024

This week Katie and Ben discuss their core value of helpfulness. They discuss the importance of being proactive in providing service, pitching in, and leaving things better than they found them. They explore the significance of identifying needs, stepping in, and fostering a culture where everyone looks out for each other. The conversation emphasizes the need for balance in being helpful, avoiding...

Ep. 11: EOS - Meeting Cadence And Our State Of The Company 03.04.2024

This week Katie and Ben discuss the significance of EOS meetings in their annual company gathering. They emphasize the importance of accountability and execution, reflecting on past achievements and setting goals for the future. They also touch upon the weekly meeting cadence and how it drives departmental alignment and goal setting. Additionally, they share insights into the upcoming annual meeti...

Ep. 10: Brand Consistency vs Innovation - Striking The Right Balance 27.03.2024

Katie and Ben dive deep into the importance of branding in their homebuilding business. They discuss how branding is more than just marketing, it's about embodying the company's culture and values. Emphasizing the significance of consistent brand representation and how it reflects the organization's principles. Using examples from their own company, like their logo and exterior design...

Ep. 9: Major League Player In Minor League Markets 19.03.2024

Katie and Ben delve into their vision and the essence of their company. They emphasize the importance of staying true to their identity, even as they expand into new markets. They discuss their commitment to cultivating trust and relationships, avoiding the tactics of major competitors. While they acknowledge the challenges of growth, they also find excitement in the unknown and the opportunity to...

Ep. 8: Regionalization For Growth 14.03.2024

Katie & Ben explore the topic of regionalization for growth. Reflecting on their recent attendance at the builder show, Katie and Ben discuss how networking and learning from industry peers have fueled their creativity and strategic development. The transition to a regionalized structure has been pivotal for Berks Homes' growth trajectory. While initially posing challenges, the shift to de...

Ep. 7: Careers In Homebuilding 01.03.2024

In this episode, Katie and Ben discuss career paths in home building. They emphasize the various paths individuals can take within the industry, highlighting examples from their own company. They discuss the importance of starting in departments like experience, sales, or technology, which offer valuable skills and opportunities for growth. They stress the significance of cultural fit and the abil...

Ep. 6: We Love Metrics And Accountability 19.02.2024

In the this episode, Katie and Ben explore the essential role of metrics and accountability in the homebuilding industry. Emphasizing the significance of clarity in defining success and fostering a collaborative approach to setting and tracking goals. They highlight the dynamic nature of metrics, evolving to adapt to changes in market dynamics and customer expectations. With a focus on consistency...

Ep. 5: Our Career Paths And A Little About Family Business 09.02.2024

In this episode, Katie & Ben dive deep into conversation about the family businesses. Katie reflected on her role within the business and her evolving perspective on entrepreneurship and scalability. Katie & Ben highlight pivotal moments, such as the realization that their passion lay in being a business owner rather than solely in the work itself. Additionally, they discuss the challenges...

Ep. 4: EOS - Overview Of The Basics And Why We Use It 02.02.2024

This episode of the Berks Homes podcast, Katie and Ben discuss EOS, which stands for Entrepreneurial Operating System. They explain that EOS is a system designed to help businesses operate more effectively and efficiently. The podcast hosts talk about the six key components of EOS: People, Vision, Data, Process, Traction, and Issues. They emphasize the importance of having the right people in the...

Ep. 3: What Are The Berks Homes Guiding Principles? 26.01.2024

In this episode, Katie and Ben from Berks Homes discuss their company's guiding principles. They delve into the history and development of these principles, emphasizing the importance of core values like being helpful, humble, driven, and aware. They explain how these values have shaped their company culture, hiring process, and daily interactions. The episode also touches on their mission and...

Ep. 2: What's In Store For 2024 - Slot Schedule And Culture 19.01.2024

Welcome to the Berks Homes Podcast, where Katie and Ben, your hosts, dive into the exciting world of 2024. They discuss the intricacies of the slot schedule, a crucial backbone of their production, breaking down how it impacts everything from financials to sales and construction. The episode delves into their strategies for maintaining a 60-day sales backlog, emphasizing the importance of consiste...

Ep. 1: The Berks Homes Podcast Introduction 19.01.2024

The introduction episode! Katie and Ben explain who they are, what is Berks Homes and why they are creating this podcast. They go over Berks Homes’ core values and explain their mission “Creating lasting relationships through trust, driven by our core values - Helpful, Humble, Aware, and Driven.”

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