Nicaila Matthews Okome | Side Hustle Pro Media
Side Hustle Pro
Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.
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Nicaila Matthews Okome | Side Hustle Pro Media
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23 oct. 2026
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Episoade
436: Mastering Financial Freedom W/ Author & Podcast Host Jamila Souffrant 30.10.2024 54:31
Jamila Souffrant is the author of the book Your Journey To Financial Freedom, and the host of the Journey To Launch podcast. As a go-to thought leader in the personal finance field, her podcast has amassed over 4+ million total downloads. Starting her journey by saving over $100K in two years, she is now financially free. In this episode she shares: How she went from aggressive saving to ove...
435: How Clever Girl Finance Went From Side Hustle To Worldwide Platform 23.10.2024 1:00:42
This week we are getting a masterclass in content-based business with Bola Sokunbi. Bola is a finance expert, 4-time bestselling author, and founder of Clever Girl Finance, one of the largest personal finance media/education platforms for women in the U.S. In this episode she shares: Her start as a financial advisor while side hustling Clever Girl Finance How she expanded past 1 to 1 busines...
434: How Denise Woodard Got Jay-Z, Rihanna, and HER To Partake In Her Packaged Foods Company Rewind 16.10.2024 48:50
This week we’re back for a very exciting update episode with Denise Woodard is the Founder and CEO of Partake Foods, the allergy-friendly packaged food company inspired by her daughter’s experience with food allergies. Created in 2016, Denise started the business by self-distributing cookies around NYC, eventually becoming a Certified B Corporation and raising millions of dollars in investment cap...
433: How The Cupcake Collection Founder Mignon François Turned $5 Into Five Million Cupcakes Sold 09.10.2024 55:39
This week I sat down for a very inspiring chat with Mignon François, the #1 national best-selling author of Made from Scratch: Finding Success Without a Recipe, and founder of a multi-million dollar cupcake empire, The Cupcake Collection. In this episode she shares: Why having a great product and determination got her community to support her vision The different financial methods she used,...
432: Hoop Mobb Is Becoming A Household Name By Making Jewelry For The Culture 02.10.2024 1:00:52
This week in the guest chair we’re taking it back to Donyale Walton, founder of Hoop Mobb, Home of the Hoop Earring. Coming from Flint, Michigan, Donyale made her way to New York to learn the business ropes and was inspired to pursue her own ventures. In this episode she shares: How she went outside of the box of where she’s from and gained unique skills by working in fashion Her proce...
431: How To Move Forward With Your Side Hustle 27.09.2024 24:00
You’ve done your research, gathered your materials and you’re ready to launch your side hustle. Now what? Keep GOING. This is the time to reevaluate, regroup, and dig deeper. A lot of side hustlers who get to this point will start to lose the spark they had when they first started. In episode 431, I’m giving you the tips to keep that same energy and build your side hustle into a sustainable busine...
430: The Voice Behind the Brands: Vanessa James on Building a Creative Empire 25.09.2024 59:43
This week in the guest chair we have Vanessa James, the dynamic founder of Vanessa James Media. Known as "the voice you hear everywhere," Vanessa is a seasoned Caribbean voice-over actress whose captivating voice has graced numerous iconic brands, including Netflix, Amazon, and the new promo voice for the nationally syndicated "Tamron Hall" daytime talk show. In this episode she shares about: How...
429: How To Test Out Your Side Hustle 20.09.2024 18:32
In this Flashback Friday episode, we’re taking it back to the steps to take when starting your side hustle, specifically how to test it out. All the research in the world can’t compare to actually launching and testing your side hustle out. This may feel like the hardest part, but don’t let perfectionism get in the way. You’ve already done all the prep work, now it’s time to see the fruit of your...
428: How KIN Apparel’s Founder Turned a Dorm Room Side Hustle Into a $10 Million Business 18.09.2024 59:41
This week in the guest chair I have Philomina Kane, Ghanaian-American entrepreneur and content creator. In 2017, she graduated from Princeton University and began to cement herself as a haircare YouTuber. Garnering a following of nearly 200,000 subscribers, Philomina became a guiding force, empowering Black women to embrace and care for their natural hair. After building a strong brand and loyal f...
427: How To Find The Right Audience or Customer For Your Side Hustle 13.09.2024 21:10
So, you’ve figured out the side hustle you want to pursue. Now what’s the next step? Hint: It’s finding your audience. I’m not talking about just anyone who might come across your side hustle, I’m talking about the specific person who needs and wants what you’re offering! It’s time to get creative and identify who it is you’re talking to, and I’ve got a roadmap to help you do so. This episode is p...
426: Owning Manhattan’s Tricia Lee: From Beauty Mogul to Real Estate Titan 11.09.2024 1:16:08
This week in the guest chair we have Tricia Lee, powerhouse real estate broker, star of Netflix’s Owning Manhattan, and founder and leader of the highly talented Tricia Lee Team at Serhant. Tricia sold over $200M in her solo career before joining Serhant and simultaneously joining forces with her partner, Jeffrey St. Arromand. Through the power of partnership, authenticity, and personal bran...
425: How To Choose The Right Side Hustle For You (Flashback Friday) 06.09.2024 20:32
If you’re still struggling to discover your perfect side hustle, you’re not alone. It’s because you’re good at more than one thing. But here’s a tip: just because you enjoy something, doesn’t mean it needs to be your side hustle! Let’s get into how to take all of your many ideas, and truly determine if it’s the best side hustle for you. In this episode we discuss: Taking my revenue streams t...
424: She Started a Cleaning Business as a Side Hustle, Now It’s a Million Dollar Business 04.09.2024 1:02:40
This week in the guest chair we have Jhanilka Hartzog, podcaster and owner of Founders Cleaning Business University. Together, she and her husband Anthony are certified side hustlers who turned their hustle into a thriving cleaning business—all without cleaning homes themselves. In this episode she shares: How she and her husband paid off over $100K of debt by holding multiple side hustles on top...
423: Use This Quick LinkedIn Hack to Build Your Email List Fast 30.08.2024 21:13
This quick and easy LinkedIn hack will grow your email list fast. In this Flashback Friday episode, I’m giving you the easy step by step process of building an effective email list for your side hustle to take your email marketing to the next level. In this episode I share: How to take the first step to inviting people to your email list How being consistent with my email list quickly...
422: Why You Should Give Yourself Permission to Learn Out Loud 28.08.2024 28:20
This week, I’m diving into why you should give yourself permission to learn out loud. In my entrepreneurial journey, I go through seasons of learning and testing. Unapologetically trying new things, failing, and starting over have opened doors that would otherwise be shut. I gave myself permission to learn out loud. In this episode I share about: Taking my revenue streams to the next level w...
421: Behind The Scenes: I'm Testing A New Email Strategy In My Business 23.08.2024 32:19
This Flashback Friday I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media. In this episode I’m sharing: How to cultivate an email list of your own, and continuous...
420: How To Build a LinkedIn Profile That Helps You Side Hustle 21.08.2024 53:36
This week in the guest chair we have a very special guest, Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money. In this episode she shares about: The steps she’s taken to go from job hopping to he...
419: FLASHBACK FRIDAY: Tangible Tips I Used To Scale My Side Hustle To A Full Time Business 16.08.2024 27:23
In this week’s Flashback Friday episode, I’m giving you the real deal with 7 tangible tips to scale your side hustle to a full time business. Having been at this for over 7 years now, I’ve learned that scaling a side hustle is a journey of constant learning and pivoting, but having a solid starting point is key. In this episode I share about: Recognizing the seeds that were being planted in...
418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus 14.08.2024 1:04:17
This week in the guest chair we have Jazmin Alvarez, the visionary founder and chief curator of Pretty Well Beauty, a black-owned clean beauty destination that has been redefining the industry since its launch in 2019. As Pretty Well Beauty celebrates its fifth anniversary, Jazmin shares her inspiring journey from a content producer in the fashion and beauty industry to a successful entrepreneur d...
417: FLASHBACK FRIDAY: How To Find Your Niche 09.08.2024 23:25
This week I’m back with a solo episode where I share some insights on finding your niche to help you narrow down your side hustle. There are endless paths you can take with side hustling, it’s important to get specific. Finding your niche will put you in line with your ideal audience or help you discover where you need to pivot and make changes. In this episode I share: The best place to sta...
416: Growing a Genuine Instagram Following for Your Side Hustle 07.08.2024 37:23
Growing an Instagram following doesn’t have to be intimidating. In this episode, I’m giving you actionable strategies for building a genuine Instagram following. When I started side hustling, I started leveraging Instagram as a powerful tool for promoting my blog and business, which led to growing an engaged and authentic audience. In this episode I share about: Getting super specific: Create...
415: How To Make Your Next Move Your Best Move w/ Kimberly Brown 31.07.2024 50:40
In the world of consultants and career developers, it can feel impossible to find the right fit. Kimberly Brown stands out as an expert whose leadership development company, Manifest Yourself, helps women and people of color navigate the workplace, make more money and become industry leaders. She’s the author of bestselling book, Next Move, Best Move: Transitioning Into a Career You'll Love and th...
414: Feeling Stuck? My Favorite Techniques to Get Back on Track 24.07.2024 39:35
Today I am back with a solo episode where I share my favorite techniques to get back on track when you're feeling stuck. It's July, and half of the year is gone. It's time to take a step back, reflect on what has worked, what hasn't, and what we're going to do about it. Whether you're dealing with mid-year slumps or just need a boost, this episode is packed with actionable advice to help you move...
413: Why Your Podcast Isn't Making Money (and How to Fix It) 17.07.2024 31:27
This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level. In this episode I’m sharing:...
412: How To Achieve The Career of Your Dreams And The Salary You Deserve w/ Mandi Woodruff-Santos 10.07.2024 1:02:06
This week in the guest chair we have Mandi Woodruff-Santos, a globally recognized career expert, founder of the MandiMoney Makers, and co-host of the three-time WEBBY award winning podcast, Brown Ambition. With 6 million podcast downloads, Mandi is on a mission to help women of color achieve their wildest financial ambitions. In this episode she shares: How to be professionally selfish and a...
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