Optometry: The Ultimate O.D.

5 Traits to Look For When Developing Leaders in Your Office - E14 Highlights from this episode: 5 Traits to Look for When Developing Leaders in Your Office (00:47) Cold Start: Don't Reinvent the Wheel (17:52) Office Talk + Myopia Management: Office Upgrades! (22:32) You need leaders in your office, right? They are your hands and feet when it comes to creating a unified, cohesive office. The trick...

3 Ways To Grow Your Office That You Probably Haven't Thought Of - E13 Highlights from this Episode: 3 Ways to Grow Your Office That You Probably Haven't Thought Of (00:52) Cold Start: Tips To Keep Above Water Mentally (11:56) Office Upgrades + Myopia Management Journey (15:09) The goal of any office is to see more patients and continue to grow. How we actually grow is the “million” dollar question...

7 Ways to Train Customer Service - The Doctor Was Great, Could Not Stand The Staff - E12 Highlights From This Episode: 7 Ways To Train Customer Service (00:42) Cold Start: How To Prepare for Growth (18:07) Office Talk/ Myopia Management Journey (22:47) We all know in our heads how important customer service is, but are we really living it out and training our staff how to treat our patients the wa...

Be More Profitable in Optical: 5 Things You Need to Consider NOW! - E11 Highlights from this episode:  Be More Profitable in Optical: 5 Things You Need to Consider NOW! (00:50) Cold Start: No room for pride here! (13:01) Myopia Management Journey: Utilizing Your Resources (19:03) Optical is a HUGE part of your office both in revenue and cost so you better treat it as such! In this episode Cash is...

3 Ways to Wow Your Patients After Giving a 5 Star Exam - E10 Highlights From This Episode: 3 Ways to Wow Your Patients After Giving a 5 Star Exam (00:40) Cold Start: So Many Choices and So Much Control! (08:27) My Myopia Management Journey (16:40) Regardless of all the time, sweat, and tears we put into becoming great doctors who give great exams, your work is NOT done once the exam is completed m...

7 Steps to Finding the Employee of Your Dreams - E9 Highlights from this episode:  7 Steps to Finding the Employee of Your Dreams (00:40) The Cold Start: 3 Tips to Amazing Growth (09:43) My Myopia Management Journey (17:40) When it comes to staffing, I feel like we are forever searching for that diamond in the rough. That PERFECT staff member, right? Well, over the years I have come up with 7...

Top 5 Ways to Limit Staff Turnover - E8 Highlights of this episode:  Top 5 Ways to Limit Staff Turnover - (00:37) Cold Start: Managed Care Plans - (12:45) Myopia Management Journey - (16:50) What's one of the WORST things about staffing? TURNOVER! Sometimes there's really nothing you could have done but other times, we make one of these classic mistakes. In this episode I share the Top 5 Ways...

Managing Your Staff: The Office Meeting - E7 Highlights from this episode:  Managing Your Staff: The Office Meeting (00:53) Cold Start Scheduling (11:06) My Myopia Management Journey (17:20) There's "managing" and then there's "managing well". There's a HUGE difference from the staff's perspective. The office meeting is a great place to start (or re-start) doing it well! Hearing the words "Of...

5 Steps to Get What you Want and Grow Your Practice - E6 Highlights from this Episode:  5 Steps to Get What You Want & Grow Your Practice (00:43) Cold Start - Let's Talk Frames! (09:04) This Week in My Myopia Management Journey (14:59) If you're going to own your own practice, one thing you HAVE to get good at is making decisions and making the RIGHT ones to get what you want and grow you...

Are You Doing These 3 Things To Build Your Brand? - E5 Highlights from this episode:  Are you doing these 3 things to build your brand? (00:35) Review of " Leading Off: CEO Challenge: Fail at Something " by Steve Vargo (19:04) Review of "Move The Middle" by April Jasper (19:47) Review of "Benefits of Staff Delegation: A Look at What Tasks to Hand Over to Staff, & Why" by Jennifer Ste...

Episode 4: 5 Ways to Communicate Your Brand Without Saying a Word Highlights from this episode: How To Communicate Your Brand Effectively (00:38) Applying William Townsend's article in Contact Lens Spectrum , "CURCUMIN: A POTENTIAL THERAPY FOR DRY EYE?" to my practice (06:34) Applying " ORTHOKERATOLOGY: NOT CUT-AND-DRY" by Nick Despotidis in Contact Lens Spectrum to my practice (10:09) Applying "...

Episode 3: 4 Ways to Enhance Your Patients' Experience Highlights from this episode: 4 Ways to Enhance Your Patients' Experience (00:33) Review of “How to Create a DED Clinic” by Dr. Damon Dierker (10:18) My Myopia Management Journey (21:20) Patients make the practice go round right? So you gotta take care of them! In this episode I’ll give you 4 ways to enhance your patient’s experience and keep...

4 Things Steve Jobs Can Teach You About Being an Optometrist - E2 Highlights from this episode: 4 things Steve Jobs Can Teach You About Being an Optometrist (00:33) My take on Review of Optometry June 15th Edition (9:43) Power Hour Review (12:36) Myopia Meeting Webinars (15:59) My Myopia Management Journey (18:46) Steve Jobs is probably one of the most well known names in the world due to constant...

3 Things You Should Have Taken Away From Lockdown - E1 Highlights from this episode: 3 things you should have taken away from lockdown (00:41) My take on Melton, Thomas, & Vollmer’s Clinical Perspectives on Patient Care (12:05) My journey to finding my niche in optometry (19:22) *For the full blog post click here. * We all have had to find a way to make it through this crazy pandemic and hopef...

Welcome to The Ultimate O.D. Podcast!  Welcome to The Ultimate O.D. podcast with host, optometrist and practice owner, Dr. Nick Lillie. Join us weekly as Dr. Lillie brings the real talk with hard won wisdom and levity on all things Optometry such as practice management, practice specialties, business tips, and more all from his own personal experience! Join in the fun and subscribe to the podcast...