Mindy Totten
Do It With Intention | Business & Marketing for Massage and Bodywork Therapists
Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we'll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.
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Autor
Mindy Totten
Categoria
Site do podcast
Último episódio
15 de abr de 2025
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Episódios
EP 158: SELLING WITH INTEGRITY -- Truly connect. 06.06.2023 13:22
Continuing our Selling With Integrity series, today I share with you the most important and basic piece of the sales conversation — or any conversation for that matter. I'll reveal some common misconceptions about selling and how you can make your sales conversations less stressful. This week on the Do It With Intention Podcast: Hear some things I've heard bodyworkers say to potential clients and...
EP 157: SELLING WITH INTEGRITY -- Listening with intention 16.05.2023 10:13
We continue this week with our Selling With Integrity series. Although we didn't sign up as salespeople when we chose to be massage and bodywork practitioners, we still need to be able to have a solid, intentional conversation around sales. In today's episode, I'll share with you some mistakes I've made in the sales side of my business so you won't make the same ones. This week on the Do It With I...
EP 156: SELLING WITH INTEGRITY -- The downside to upselling 02.05.2023 10:55
In this week's installment of the Do It With Intention podcast, I begin a new series called Selling With Integrity. While most massage and bodywork therapists did not get into the business to generate sales, it's still a crucial part of every practice. And it doesn't have to feel gross. Listen in as I talk about some common myths around selling — myths we often feel we must follow — and the mistak...
EP 155: HEALTHY BUSINESS BOUNDARIES -- Your Wait List 18.04.2023 9:06
In this week's episode we finish our series on healthy boundaries on the business side of your massage or bodywork practice. Even if you think your boundaries are strong, listen in because there's always room for improvement — so you can honor your clients and yourself. You'll learn what a Wait List is, when you'll need one, and why it's important to keep it simple. Even if you think a Wait List i...
EP 154: HEALTHY BUSINESS BOUNDARIES -- Being available for clients 04.04.2023 10:25
Just as we need healthy boundaries on the therapeutic side of our practice — things like keeping our professional lives separate from our private lives — we also need solid boundaries in our business. In this week's episode of the Do It With Intention podcast, I dive into honoring healthy business boundaries, specifically around your appointment schedule, how you'd like to be contacted, and when t...
EP 153: HEALTHY BUSINESS BOUNDARIES -- Saying no 21.03.2023 14:01
In this week's episode I share how creating and honoring boundaries teaches your massage and bodywork clients how to treat you with respect and integrity. There are several situations where clients can try to push boundaries, and you need a good way to say, "No." Today, we'll look at clients trying to get an appointment outside of your scheduled times, asking you for a doctor's note, and what to s...
EP 152: HEALTHY BUSINESS BOUNDARIES -- Starting and ending on time 07.03.2023 14:20
In this week's episode, I answer a common question from listeners about massage and bodywork business boundaries — and how they can help create a safe container for your clients. And I share some surprising misconceptions about time management. If you've ever struggled with managing your time in your practice, this episode is for you! This week on the Do It With Intention Podcast: Learn why it's i...
EP 151: BEST OF SERIES -- Making the pivot to open your own practice with Kori Frieling 21.02.2023 31:25
It takes a lot of courage to make the leap to start your own massage or bodywork practice when you've been working for other people for your entire career. But having a mentor and colleagues to help you throughout the process could be just what you need to start! I'm thrilled to have one of my students from The Bodywork Project , Kori Frieling , on the podcast today to share her experience with th...
EP 150: BEST OF SERIES -- Finding time to build your practice with Liz Allen 14.02.2023 36:26
Today on the Do It With Intention podcast , Liz Allen joins us for an insightful conversation about her journey to find direction and support for her evolving practice -- all while the outside world was changing with the pandemic, and her family was growing. Liz shares how she was able to translate her passion for her work into a more intentional business benefiting her clients, while organizing h...
EP 149: BEST OF SERIES -- Creating new offers to serve your clients with Julie Taylor 07.02.2023 37:54
Over the past year it has been so inspiring to watch my Bodywork Project students pivot their businesses during the pandemic to continue being of service to their clients. I am thrilled to have Julie Taylor , an experienced nurse practitioner, herbalist and reflexologist, join me on today's episode as she shares her experiences in doing what she has always done in her career — pivoting with her pa...
EP 148: When you mess up in your business 17.01.2023 15:36
Have you ever made a big mistake in your massage or bodywork business that you thought you just couldn't get past? I know I have, and it can be such a spiral of negativity! But it doesn't need to be. On today's podcast, we'll talk about how to have integrity around mistakes and turn them into positives. This week on the Do It With Intention Podcast: Find out why acknowledging mistakes is constru...
EP 147: Making a plan for your bodywork business (when you're not sure what the future holds) 03.01.2023 16:50
In this first episode of the new year, I talk about simple steps you can take — today — to start planning for your massage or bodywork practice. Learn how reflecting back on your business in 2022 can help to make 2023 your best year ever, and find out what steps you can take every week to move into the direction of your dreams. This week on the Do It With Intention Podcast: Learn why you can't g...
EP 146: BE INTENTIONAL -- Take Business Stillpoints 13.12.2022 9:36
In this week's episode, Mindy reveals how getting out of your typical routine can lead to clarity and more energized business. Listen in to find out why time away from the office can be beneficial for both you AND your massage or bodywork practice -- and how business stillpoints can lead to new clients. This week on the Do It With Intention Podcast: Learn how to make space for stillness, aka, an...
EP 145: BE INTENTIONAL -- Your Networking 29.11.2022 13:00
In this installment of the Do It With Intention podcast, Mindy shares tips on how to be authentic and honest in your networking, leading to more success in your massage and bodywork business. Find out why networking works best as a 2-way street — back and forth, give and receive. And learn which types of questions to ask — and what NOT to do — when networking. This week on the Do It With Intenti...
EP 144: BE INTENTIONAL -- Your Treatment Space 15.11.2022 11:26
In this week's episode, I describe 3 simple things you can do to take your workspace to the next level. Learn why baby steps are essential to creating the ideal working environment, and how you can begin improving your massage or bodywork treatment room TODAY. This week on the Do It With Intention Podcast: Find out the best ways to make your workspace warm, inviting, and soothing, without breaking...
EP 143: BE INTENTIONAL -- Your Offerings 01.11.2022 12:42
On today's episode, I share the three biggest mistakes bodyworkers make with their offerings, and what you can do instead to stand out from the crowd. Listen in and find out why pared down offerings are a good idea, and why upselling isn't always the best strategy. This week on the Do It With Intention Podcast: Why it's important to narrow your focus to fill your practice. How to create offerings...
EP 142: BE INTENTIONAL -- Your Pricing 18.10.2022 12:23
By far the most common issues massage and bodywork practitioners struggle with are setting and raising your rates. If you use intention and integrity you can still be of service to your clients while charging a rate that reflects the value of the services you provide. You CAN charge premium prices for the premium services you offer. Listen in to find out how. This week on the Do It With Intention...
EP 141: BE INTENTIONAL -- Your Business Model 04.10.2022 10:12
Do you even know what a business model is? I sure didn't when I was starting out with my CranioSacral Therapy practice all those years ago! But implementing a smart business model will help you see fewer clients while still reaching your income goals. What business model should you use, and how can you use it to create your ideal, intentional practice? Listen in to find out. This week on the Do It...
EP 140: BE INTENTIONAL -- Your Online Presence 20.09.2022 10:45
You need a simple, clear website — even if it's just one page — to attract your ideal clients. But how do you create a cohesive, professional online presence? It's not as hard as it seems, and you don't have to spend a ton of money to make it happen. This week on the Do It With Intention Podcast: Why you need a great website How to clean up your social media accounts How to use Google Business so...
EP 139: BE INTENTIONAL -- Your Branding 06.09.2022 12:05
In our new series — BE INTENTIONAL — we talk through how to go from the idea of being intentional in your business to the practical steps you can take to make your practice soar. Today, we'll start with being intentional in your BRANDING. Do you need to invest thousands of dollars on names, logos, websites, and design to make your practice stand out? No. There are 3 things to keep in mind during y...
EP 138: STUDENT SUCCESS STORIES -- Creating a practice that aligns with your values with Jessica McGrew 16.08.2022 32:08
Like so many of my students, today's guest was ready to all in on her own practice when she joined The Bodywork Project , but she wanted to do it on her own terms. Today's Student Success Story is an avid listener of the Do It With Intention podcast and Bodywork Project student who used her skills and talents to create a practice that aligns with her values. On today's episode, we'll hear from Jes...
EP 137: Check yourself before you wreck yourself -- Mindset and your bodywork business 09.08.2022 15:03
Recently inside The Bodywork Project , I've seen some patterns emerge around the mindset of my students around their practices. For me, usually talking about 'mindset' can make me cringe since it shifts so much blame onto ourselves, even though sometimes life just happens. As a bodyworker, it is your job to show up each day for your practice in every way that you can, then let the rest just happen...
EP 136: Can you really recession-proof your massage or bodywork business? 02.08.2022 15:26
So many people in the business community are talking about ways to beat inflation and 'recession-proof your business,' but is that even possible? On today's episode of the Do It With Intention Podcast, I share with you what I've done in my own bodywork business over the past 19 years that has helped me through hard times. There may be no quick-fix you can do for your business during a tough econom...
EP 135: Should you list your prices on your website? 19.07.2022 9:27
As I've been exploring different bodywork practices on my cross-continent road trip, I've been noticing how people do bodywork and, just as importantly, how they run their businesses. Sharing your pricing on your website is such a key part of creating a safe container to be a Pro and CEO of your business. On today's episode of the Do It With Intention Podcast I explain why sharing your pricing is...
EP 134: How to create a safe container for your bodywork business 05.07.2022 18:39
As part of fulfilling my word for 2022, adventure, I've been undertaking a long road trip across the US to Baja California with my husband and my dog. Along the way, I've been trying to get as much bodywork as possible – it's been so fun to see therapists and their businesses across various states! It takes 5 intentional steps to be a Pro and CEO of your business, but I've been noticing one impera...
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