Your Passion, Purpose and Personal Brand

Curiosity can be a powerful thing. It can help in building relationships and creating a workplace culture of respect. Dr. Julie Pham, is the CEO of CuriosityBased, and the author of "7 Forms of Respect." Discover how practicing curiosity can contribute to your personal and professional growth and learn how to create a shared language of respect within your organization. In this episode you'll lear...

Hiring an attorney who communicates well and understands your business is essential. Matt Davis, attorney and entrepreneur, led his law firm to over 1000% growth and made the Inc. 5000 list. He shares when and why business owners should hire an attorney, the importance of contracts, and the common mistakes entrepreneurs make. He also discusses the importance of culture and values in a law firm, an...

Whether you're a small business owner or part of a larger organization, understanding the science of pricing can help you take your business to the next level. Pers Sjofors, "the Price Whisperer" and a serial entrepreneur, shares insights on pricing strategies, the impact of pricing on customer perception, and the process of conducting pricing experiments.  In this episode, you'll learn:  The impo...

Are you struggling to attract, hire, and retain top talent for your business? Learn how to overcome these challenges and build a strong team. Ryan Englin, the founder and CEO of Core Matters, is passionate about helping business owners overcome the struggle to find and keep top talent by improving the hiring process and building a strong team. In this episode you'll learn:  The impact of COVID-19...

In this episode, Tyler Schmoker, a former military service member, and current commercial security industry professional, shares his journey from growing up on a farm in North Dakota to his career in the military and his transition to the corporate world. He discusses the importance of curiosity, not taking oneself too seriously, and finding humor in challenging situations. Tyler also talks about...

Many industry experts have opportunities to speak but they waste it when they leave their audience behind. David D. Doerrier is a dynamic professional speaker, trainer, and coach with over 25 years of experience in the field of training and development, leadership, and communication. He helps smart industry leaders do a better job of connecting with their audience. In this episode you'll learn:  T...

We are often encouraged to dream really big dreams, but more often than not, we lose momentum. What happens between the spark of an idea and the motivation to follow through? Join Lisa McGuire with some insights on our choice between living life large or feeling we have to settle for small.   In this episode you'll learn:   Why the dreams we have as children often fall to the wayside  How we have...

Many people are frustrated with creating social media content, only to be at the mercy of the algorithms for that content to be seen. They take back control by moving their audience to their email list for the purpose of building relationships with deeper conversations. Jeff Felten , email marketing strategist and copywriter, is back to talk about the importance of creating a welcome sequence when...

Many companies have a love-hate relationship with marketing. Choose the wrong tactic, and you pay for it dearly. Create a well-thought-out marketing strategy and watch your business grow.   Email marketing is one of those areas that continue to produce a high ROI when done correctly.    Content creators have realized an email newsletter is a valuable solution. It allows you to connect with people...

A recent survey identified 81% of people want to write a book, and only 3% of them actually complete the manuscript. Very few people talk about what happens in the gap between dreaming about writing a book and actually doing it. Mike Kim, USA Today and Wall Street Journal bestselling author of  You are the Brand, The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable,...

Many of us are internally motivated to prove our worth by what we do. Where does that idea come from? John Niland is a professional speaker, coach, author, and founder of the Self Worth Academy. His work helps professionals be seen and valued in their work. In today's shifting workplace, it's never been more important for individuals to build a powerful professional identity rooted in self-worth....

Did you ever have a gut feeling about someone?  Or an internal voice that you shouldn't follow an opportunity? What about the sick feeling in the pit of your stomach?  All of these point to your intuition at work. It's part of how we were designed and yet hard to explain. For twenty years, Elisa LeBeau worked in corporate America as a software engineer while secretly leveraging her intuition to gi...

Great cultures don't happen by accident. They are created intentionally. How do we create a culture that will help us achieve the vision of what we want for our business or organization? Chellie Phillips is an award-winning author, motivational speaker and has spent over 20 years observing, studying, and learning how to build a healthy organizational culture.  She shares these insights in her most...

When an individual becomes a parent, we feel responsible for protecting our children from danger while raising them to become responsible adults.  As a mother of seven, Diane Passey searched for a solution to help her children. She couldn't find what she needed, so she did something about it. Now, she is a parent guide and teen coach, helping moms and their teens with ADHD and anxiety learn how to...

It's not uncommon to be so busy that we don't realize what's happening in our business or lives. After a life event caused her to pause and question everything, Lisa shares insights about how the decisions we make, the actions we take, and the relationships we create all have an impact. They lead us to determine who we are, how we show up, and what we say when we do.  In this episode, you'll learn...

Our society looks up to high performers. When you peel back the curtain of what it takes to get there, many people decide they aren't willing to do the same. Neal Phalora is an entrepreneurial mentor, speaker, and human potential expert. In today's episode, we'll have a conversation about how what we think can control our destiny. In this episode you'll learn  How the most powerful mindset work ta...

Communication is at the core of our world. It impacts our communities, relationships, and how we do business. When the world shifts, so must we. Marisa Shadrick is an internationally published writer, an award-winning speaker, a certified copywriter, and personal brand expert. She is also the founder of Copy Connection, an online copywriting program that helps business owners promote like a pro wh...

Ashley Jones is the founder and executive director of Love Not Lost, a nonprofit on a mission to revolutionize how we heal in grief. After personally experiencing the loss of a child, she went on to turn this painful experience into a beautiful story.  The organization supports grieving families by connecting photographers to document memories with their loved ones. Training and resources are also...

Sheila M. Wilkinson balances her expertise as a licensed attorney, a licensed master social worker, an educator, an empowerment coach, and the host of the "What Would Sheila Say?" podcast.  She lives out the complexity of her roles by helping her service-based professional clients transform their pain, frustration, and unreasonable expectations into happiness, success, and healthy boundaries. Ulti...

Dr. Eugene K. Choi Pharm. D is a Certified Transformational Mindset coach and Board-certified Clinical Pharmacist who helps people operate at their highest levels of clarity, energy and focus. He combines his expertise with a unique science-backed process to help entrepreneurs improve performance, innovate dynamic solutions, and achieve their goals. He has worked with hundreds of leaders to transf...

Many times we are forced to choose sides when doing business. While your heart may be drawn to serve non-profits, making a living can be easier in the for-profit world. Andrew J. Clark discovered a way to do both. He started his career working with nonprofits in Nicaragua and the Amazon Rainforest when the pandemic forced him to return back to the U.S. He now uses the power of networking to connec...

Networking doesn't have to be transactional. It can be leveraged to build relationships with long-term benefits. Join Lisa McGuire for a solo episode as she shares how a well-developed personal brand can accelerate networking efforts.   In this episode you'll learn:  Why a well-developed personal brand can help you stand out in the marketplace The importance of "doing the work" to know who you are...

This week's episode gets a double scoop of brilliance with a partnership that has branded itself as Michelle Squared.  Michelle Griffin is an internationally certified personal brand and marketing strategist, speaker, author, 2x podcast host, and community builder who has devoted her career to connecting people, growing communities, and building brands. Michelle J. Raymond is an international Link...

When people have a passion for sharing with the world, it's a natural process when it transforms into purpose. To fulfill your purpose, you often need to find resources. Those can be discovered through the power of networking. Join Lisa McGuire as she unpacks the benefits of building the long-term relationships that can come when effectively networking. In this episode you'll learn: A definition o...

Steve Reiter is a 25-year internationally syndicated broadcasting professional who worked on a Radio Hall of Fame show before founding Right Turn media. He's also the founder of The NEVER Alone project. It's a non-profit that was born as a result of the forced isolation his wife endured during the pandemic when hospitalized for a non-covid-related illness.  Her death after 21 days prompted him to...