Your Bright Personal Brand

  💡 What comes up for you when you hear the word "power"? Does it feel inspiring? Or does it make you recoil—because power feels too aggressive , too dominant , or too much ? For so many women, stepping into power doesn't feel natural —because we were never taught to own it. Instead, we were taught to: ✦ Be humble. ✦ Be nice and likable. ✦ Not take up too much space.   And that's exactly why we n...

Book your Introductory Coaching session with me right here! You know you're meant for more. You have a voice, a message, a brand inside you that's ready to shine. But when it's time to  show up—online, in meetings, on bigger stages—something stops you. Maybe you think: 🚫 What if they judge me? 🚫 What if I don't sound smart enough? 🚫 What if I come across as too much? And for many women, that he...

You're ready to build a personal brand that stands out, but every time you sit down to figure out what makes you different… you go blank. Maybe you're stuck in comparison mode , watching what everyone else is doing, hoping to find "the thing" that will make you unique. Here's the truth: The most magnetic personal brands aren't built on trends—they're built on clarity. In this episode, I'm sharing...

Welcome to Your Bright Personal Brand, hosted by me, Lisa Guillot—transformational leadership coach, personal branding expert, and bestselling author of Find Your Clear Vision.  This podcast is designed for women over 40 who are ready to step into their power, own their story, and share their expertise with confidence. Through weekly solo episodes and special guest interviews, I share personal bra...

Confidence isn't about having all the answers. It's about self-trust, courage, and taking action—even before you feel "ready." If you've ever struggled with imposter syndrome, second-guessed your decisions, or waited until you were "perfect" before showing up, this episode is for you.   By the end of this episode, you'll learn: ✅ The Confidence Formula —the 3 traits highly confident women embody....

Whether you're launching a book, redefining your thought leadership, or simply looking to show up more authentically online, this episode is a masterclass in strategic and intentional personal branding. What You'll Learn in This Episode: Why Branding Is More Than Design: My guest, Heidi Yarger, breaks down the four W's of personal branding—what you do, why you do it, who you do it for, and why you...

Here are the top five self-sabotaging patterns I see in purpose-driven women and, most importantly, how to break free from them. These patterns don't just impact your personal growth—they also prevent you from stepping into your leadership potential and building a bold, authentic personal brand. Here's the thing: You can't build a brand or life that aligns with your vision if you're stuck in perfe...

In this episode, I sit down with Sue Kirchner, founder of Brand Strong Marketing and host of the  Turbo Branding Show . We dive into what it takes to build a brand that stands out, how personal storytelling transforms your messaging, and why brave brand decisions are the key to growth. Whether you're an entrepreneur, creative professional, or simply seeking clarity in your personal or professional...

The winter solstice isn't just the longest night of the year; it's a sacred opportunity to reflect, release, and welcome in the light. In this episode, I share 3 powerful practices to honor the darkness within and harness this powerful time to set intentions for the year ahead. Here's what you'll discover: The Power of Ritual: Understand how rituals can transform your energy and help you navigate...

Ready to design a personal brand that lights you up and leaves a lasting impact? Join me on January 2, 2025 for the  Design Your Year Workshop , where we'll spend three days creating a vision that aligns your personal brand with your values and future goals > https://bebrightlisa.com/vision-2025/ Personal branding is aligning who you are with the future you're building. In this episode, we dive de...

Ready to step into a year that reflects who you truly are? Tune in for actionable tips and join me on January 2nd for the Design Your Year experience—your chance to create a vision that fuels your soul. Get your ticket here. Are you spending your time, money, and energy in ways that reflect your values? With the new year approaching, it's the perfect time to redefine success and design a 2025 visi...

Meet my guest, former COO of the mega-brand Bossbabe and my past client, Marissa Liesenfelt. She shares her incredible journey from corporate success to finding her clear vision. Marissa spent years excelling in her field but ultimately felt unfulfilled, realizing that her "checked boxes" weren't lighting her up. Through surrender, self-discovery, and a series of bold life choices, Marissa went fr...

+ Join me on January 2, 2025 for Design Your Year: A Vision Experience for a Purposeful, Profitable, and Aligned 2025 http://www.bebrightlisa.com/2025 In this episode, we're diving into creating a vision for 2025 that's sensory-rich, purpose-driven, and completely YOU. As the year winds down, let's look ahead—not with a boring checklist, but with a vision that you can see, hear, and feel. Because...

In this episode, I'm diving into the journey from self-gaslighting to building new patterns of positivity through powerful affirmations. After last week's episode, your responses blew me away, and it's clear that more of us need these tools in our everyday lives. I'm sharing what's worked for me and, of course, some science-backed wisdom from Dr. Caroline Leaf on how our brains respond to intentio...

In this deeply personal episode, I dive into a raw and honest exploration of a year marked by setbacks, self-discovery, and the struggle to find my way back to clarity. As a mindset coach, it's ironic to admit that I struggled with mental health, but it's important to share my truth, vulnerabilities, and the lessons learned along the way. Today I talk about: The irony of losing clarity as a mindse...

When it comes to you stepping in front of your phone's camera and posting a video of you sharing your business or expertise my guess is that voices pop into your head telling you that it's not proper to talk about yourself, you should be humble, then fear disguises itself as the judge and jury secretly (or not so secretly), holding you captive from expressing and building your personal brand onlin...

Ever heard people say building a brand takes forever?   That they don't have the time to come up with social media ideas, and the graphics, and share it AND engage?   Well, guess what?   I'm here to spill the tea on that myth and show you how staying stuck in "I'm not doing it, it takes too much time" isn't your vibe, it's a convenient lie that's hold you back from building the exact thing you mos...

Ever think personal branding is just for social media influencers and not for top-tier executives like yourself?   It's time to shatter that myth and discover how building your personal brand can be the key to unlocking a career that's truly legendary, future-proof and makes you money too.   In this episode, I share:  What exactly is a personal brand. The misconception that personal branding is un...

Most people think they don't have a story worth telling, and today we are going to inject you with personal branding Truth Serum: the liberating truth is that your story,  yes, yours,  has the potential to captivate the hearts of the right audience, propelling your career and business to new heights.   As a certified transformational leadership coach, I've witnessed countless professionals transfo...

For 20 years, Cathy served as Executive Director of Peninsula School of Art in Door County, WI, working with the community to build one of the Midwest's premier arts education destinations.    She and I started working together in 2018 when she knew she wanted to do something different but didn't have a clear vision of what that was.    Today, she is a certified creative leadership coach, consulta...

Maura Winkler founded Fika Midwifery in Buffalo NY,  in 2017 and is now the Director of Midwifery at The Coit House, the only midwifery-led, CABC-accredited birth center in New York State.    Originally from Buffalo, New York,  Maura Winkler moved to Chicago to pursue a medical degree. She quickly discovered that the medical model of care did not match her personal values and philosophies.    Maur...

Want to get to 6 figures with your side hustle without losing your 6-figure income from your Tech job? Then Fabi Hansen is the coach you need. Fabi, a former industrial engineer turned Side Hustle Coach, helps millennials working in a corporate job to achieve personal and financial freedom by building a purpose-driven side hustle WITHOUT giving up their 6-figure salary. She shows you there's no ne...

I first met Kristen, the CEO of Power of Positivity, a community with over 50 MM followers globally, at a book signing. But I really met her soul hours later on the dance floor as we danced like high school kids while Wyclef Jean DJ'ed 90s hip hop.   Kristen Butler was awarded SUCCESS Magazine's Emerging Entrepreneur in 2022. She is a leader, writer, and visionary in personal development with a hu...

I invite you to join me in experiencing the same sense of clarity and insight! This week we have Sherri Sherock as a guest on the pod! She is a remarkable Peri-Postmenopausal Specialist, Functional Nutrition Counselor, Functional Fitness Trainer, and Women's Health Coach. Her expertise is dedicated to helping women over 40 shed menopausal weight, harmonize their hormones, and boost their confidenc...

This episode is personal and candid, it's not for everyone, but I believe it's vital to share my journey. Every woman's path through perimenopause and menopause is unique, and there's no reason to conceal or be ashamed of it. It's a part of life, and though your journey may differ from mine, I'm here to walk through it with you, day by day. Here's what I've discovered on my personal journey: Somet...