Jonathon Haralson & Holly Haralson

Your Ag Empire

Business EN ↓ 73 episodes

Your Ag Empire is the no-BS podcast for farmers, ranchers, and ag professionals who are ready to rethink the business of agriculture. Hosted by Jonathon and Holly Haralson, we dive into real conversations about profitability, sustainability, and innovation—without the fluff. If you’re a changemaker in ag, this is where you belong. New episodes drop weekly.

Author

Jonathon Haralson & Holly Haralson

Category

Business

Podcast website

youragempire.com

Latest episode

Jul 1, 2026

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Episodes

21. Profit, Pressure, and Precision: Brandon Vining on Taking Back Control in Agriculture (Part 2) 23.04.2025

In part two, Jonathon and Brandon dig even deeper—breaking down the economic impact of misaligned agronomic advice and the mental toll of farming when the numbers don’t add up. Brandon shares real-world wins, including how he helped one grower save over $400,000 without sacrificing yield. In this episode: The trap of $35/acre decisions that add no value Why soil fertility problems are rarely solve...

20. From Retail to Real Talk: Brandon Vining on Flipping the Agronomy Script (Part 1) 16.04.2025

In part one of this two-part conversation, Jonathon sits down with Brandon Vining, founder of ProGrow Consulting, to talk about what’s broken in traditional ag retail—and why independent agronomy is gaining ground. Brandon shares how decades in the ag retail trenches taught him exactly what not to do, and what it took to build a business that puts growers first. In this episode: Why the retail mod...

19. Leading with Curiosity, Community & Courage with Emily Reuschel 09.04.2025

In this episode of Your Ag Empire , Holly sits down with Emily Reuschel—a nationally recognized speaker, retreat host, and the voice behind the Gather in Growth Podcast. Emily is a former educator turned rural entrepreneur who now helps women rewrite the narrative of success in small-town America. Together, Holly and Emily explore the power of curiosity, community, and courage—especially for women...

18. Fatherhood in Agriculture: Legacy, Letting Go & Raising the Next Generation 26.06.2024

On this Father’s Day episode we discuss how important father’s are to the family and what we can do as farmers and ranchers for them. Ultimately we would love our kids to carry on the family business and keep things rolling long after were gone. Which means we need to build up their confidence and trust them to do so when they are younger. How many of us have dealt with a dad or grandad that just...

17. Farming Through a Kid’s Eyes: Jonathon & Jack Haralson on Growing Up in Agriculture 20.06.2024

We have a really special episode this week, Jonathon sits down with his son Jack and they talk all things growing up farming and ranching. Jack talks about his favorite things to do while helping his dad and even some of his favorite equipment. Jack gives listeners a little advise from a kids prospective when it comes to growing up in this industry. Jack and Jonathon talk about how there is no pre...

16. Finding Joy in the Hustle: Jonathon Haralson on Letting Go of Stress & Embracing the Present 23.05.2024

In today’s solo episode Jonathon talks about finding the joy in things. Sometimes life just beats you down and the last thing you can even think about is finding joy in anything you’re doing. We stress about timelines, success, and what other people are thinking about us. We can be our own worst enemy holding ridiculous standards to ourselves that most of the time don’t even matter. Jonathon talks...

15. Making Tough Calls: Jonathon Haralson on Smart Decision-Making in Agriculture 09.05.2024

On today’s solo episode Jonathon discusses making hard decisions in your business. A big one right now in this current market is equipment. We would like to think that we could buy low and and sell high, but that’s not always the case so then we are left to make a hard decision. There are times when we need to think outside the box and come up with innovative ways to do what works best for our ope...

14. Mastering the Market: Jonathon Haralson on Risk Management & Smart Selling Strategies 18.04.2024

Mastering the Market: Jonathon Haralson on Risk Management & Smart Selling Strategies

13. Farm Assist & Family: Holly Haralson on Balancing Business, Agriculture & Purpose 11.04.2024

Holly is a pharmacist with more than a decade of experience ensuring accuracy in medication review and dispensing, along with complex medication therapy management. She pairs those skills with a passion for her family’s Texas farming and ranching operation. As the Grandview Farms bookkeeper, office manager, and all around entrepreneurial maven, Holly discovered her passion for solving financial pu...

12. Smart Money Moves: Banking, Finance & Investing in Your Ag Future with Jonathon Haralson 28.03.2024

Join us for an insightful episode where we explore the essential steps farmers and ranchers must take to secure their financial future and thrive in today's ever-changing agricultural landscape. Our host, Jonathon Haralson, delves into the critical need for agricultural entrepreneurs to invest in themselves and their businesses, emphasizing the importance of seeking support and resources to adapt...

11. Rural Resilience & Mental Health: Shaye Reilly on Supporting Families in Agriculture 20.03.2024

Shaye Reilly, M.Ed., MCP, LPC, who is not only certified as a psychometrist, she is also certified in Rural Resilience and Farm Response, is the principal at Alpha Assessment & Counseling, LLC., which is dedicated to providing mental health services to children, adolescents, adults and families in rural Oklahoma as individuals with mental, behavioral, and developmental disorders in rural areas...

10. Ranching, Entrepreneurship & Legacy: Colby & Phallyn King on Cattle, Community & 1684 Venue 13.03.2024

Colby and Phallyn King are the visionary duo behind 4 Kings Ranch and 1684 Venue | Resort, residing in the serene landscapes of Webbers Falls, Oklahoma. Colby's roots in Vian, Oklahoma, and Phallyn's upbringing in Seiling, Oklahoma, converge to create a dynamic partnership rooted in community, heritage, and innovation. Both graduates of Northeastern State University and Northwestern Oklahoma State...

9. Building an Empire: Jonathon Haralson on Agriculture, Business & Balanced Success 06.03.2024

Building an Empire: Jonathon Haralson on Agriculture, Business & Balanced Success

8. Building Empire Ag: Jonathon Haralson on Legacy, Innovation & Entrepreneurship 28.02.2024

In this solo episode of the Your Ag Empire podcast, host Jonathon Haralson takes listeners on a journey through his life as a sixth-generation farmer and rancher, culminating in the founding of Empire Ag. From his roots in Texas to his education at Texas A&M University, Jonathon's story is one of traditional farming values meeting innovative entrepreneurship. Jonathon's career trajectory is ma...

7. From Cattle to Bowling Lanes: Jon Blin on Reinvention, Resilience & Rural Business 21.02.2024

Former farmer and seedstock producer turned bowling proprietor, Jon Blin grew up in Independence, Iowa where he has lived the majority of his life outside of a quick stint in Oklahoma attending OSU and working on his family's Hereford Ranch. After returning to Iowa Jon started his own Hereford herd under the name JJB Cattle Company. He met his wife Crystal in 2010 and they were married in 2012. Bo...

6. Building a Legacy: Kyler & Morgan McCommas on Ranching, Entrepreneurship, and Resilience 14.02.2024

A husband and wife team starting their operation, evolving the direction for MCC, balancing MCC with two full-time corporate jobs and then opening their own Commercial General Contracting construction company, figuring out their niche in the industry, and building repeat clients. Drought, herd dispersal, rebuilding and refocusing our brand. In this episode we discuss: Always wanting to become an e...

5. IoT, Innovation & Going Viral: Will Clay on Tech, Ranching, and Problem-Solving 07.02.2024

Will Clay is a seasoned Senior IoT Solutions Architect with a decade of experience in the field. Hailing from Perkins, Oklahoma, Will has made significant strides in designing IoT hardware and equipment, specifically tailored for the utility industry. Will’s expertise truly shines in his ability to identify and solve complex challenges within the utility sector. With a unique blend of skills in el...

4. Politics, Philanthropy & Perseverance: Sadie Lackey on Advocacy, Agriculture & the 118 Foundation 31.01.2024

Sadie Lackey is a University of Georgia graduate, political junky, agriculture advocate, and stage 4 Hodgkin Lymphoma survivor. Her day job is working for a commodity trade association, but in her free time, she serves as the executive director for the 118 Foundation. 118 serves young people, ages 18-39, who are overcoming cancer by providing them financial assistance, grants and other support. 11...

3. The Dirt Road Dietitian: Sheri Glazier on Practical Nutrition for Rural Life 25.01.2024

Sheri Glazier is a registered dietitian, Oklahoma farmer’s wife, and owner of Dirt Road Dietitian, LLC.  She is passionate about making sense of the overwhelming world of nutrition and simplifying it into practical and sustainable solutions that work for you, in your environment and community.  She creates a safe space to ask vulnerable questions and make some sense of the nonsense.&nbsp...

2. Farm Fit Momma: How Amanda Nigg Turned Tragedy into a Movement for Health in Agriculture 24.01.2024

Amanda Nigg found her true professional purpose after discovering life is too short to do anything other than what you were put on this Earth to do. Fitness was a space to keep a healthy mental state while dealing with stress and turmoil, and shortly after this realization, she wanted everyone in her community to feel the peace that comes with a healthy mind & body. And that’s how Farm Fit Tra...

1. Grain Merchandising & Elevator Management: Chris Fryer on Maximizing Profit in Agriculture 24.01.2024

A Texas Native who is establishing roots in Enid, Okla., Chris Fryer is an Oklahoma State University alumnus with a bachelors, and masters, in Agricultural Economics. He’s established a career as a successful elevator manager and grain merchandiser. Throughout his career he’s spent time with cooperatives, corporate grain elevators, and mills. In this episode we discuss: How Chris got his start int...

Introducing: Your Ag Empire with Jonathon Haralson 16.11.2023
Welcome to Your Ag Empire! 01.11.2023

Your Ag Empire is the no-BS podcast for farmers, ranchers, and ag professionals who are ready to rethink the business of agriculture. Hosted by Jonathon and Holly Haralson, we dive into real conversations about profitability, sustainability, and innovation—without the fluff. If you’re a changemaker in ag, this is where you belong. New episodes drop weekly.

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