Christopher and Gena Maselli

Writing Momentum

Arts EN ↓ 143 episodes

Writing Momentum is the podcast all about writing, publishing, building your author brand, and selling your book. With more than 50 years of combined experience, hosts Christopher and Gena Maselli tackle questions and answers about writing, independent publishing, self-publishing, traditional publishing, branding your author platform, marketing, and even the best apps to use to give your freelance writing career success. Put yourself on the fast track to success when you get writing momentum today!

Author

Christopher and Gena Maselli

Category

Arts

Podcast website

www.writingmomentum.com

Latest episode

May 1, 2025

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Episodes

You Forgot to Put This in Your Book! 26.10.2022

Every day Chris helps authors get published through Amazon. In doing so, he's seen that there is one key page most writers FORGET to put in their books! In this episode of the Writing Momentum podcast, Chris goes over the essential sections books have--and why there's a one you should include FOR SURE. Links: Post to social media FAST with our favorite social media scheduler, SocialBee, and get 20...

Social Stats That'll Help You Crush the Competition (3/3) 19.10.2022

As authors, we need to build a relationship with our audience to succeed. Marketing, after all, is about relationships! In this episode of the Writing Momentum podcast, Chris and Gena talk about WHY you'd want to use social media...or avoid it completely. Whether you're looking at Facebook, Twitter, Instagram, LinkedIn, TikTok, Pinterest or YouTube, there's a social media platform in your future!...

Let's Choose the BEST Social Media Platform for You (2/3) 12.10.2022

As authors, we need to build a relationship with our audience to succeed. Marketing, after all, is about relationships! In this episode of the Writing Momentum podcast, Chris and Gena talk about how to pick the BEST social media network for your interactions with your audience. Whether you're looking at Facebook, Twitter, Instagram, LinkedIn, TikTok, Pinterest or YouTube, there's a social media pl...

Social Media Statistics for Authors That'll BLOW YOUR MIND (1/3) 05.10.2022

As authors, we need to build a relationship with our audience to succeed. Marketing, after all, is about relationships! In this episode of the Writing Momentum podcast, Chris and Gena share some amazing social media stats and talk about WHY you'd want to use social media...or avoid it completely. Whether you're looking at Facebook, Twitter, Instagram, LinkedIn, TikTok, Pinterest or YouTube, there'...

Book Marketing: The Bottom Line 28.09.2022

Many authors look at publishing traditionally because they don't know how to market their book...but the truth is, even traditional publishers require you to be the number one marketer of your work. On this Writing Momentum podcast, Chris and Gena talk about book marketing for traditional and self-publishers, talking about who's responsible for doing what...and what you can expect. Links: Writing...

How to Bypass Your Peers and Get OUT of the Slush Pile 21.09.2022

Publishers and agents receive THOUSANDS of manuscripts every year...yet only a handful of submissions are published. How can you beat out your competition and get into the top 3% of manuscripts they receive? On this week's Writing Momentum podcast, Chris and Gena discuss what they've learned over the years about getting OUT of the slush pile FAST. Links: Writing Moments - Write with us and give yo...

Our Takeaways from 2022 WriterCon Writer's Conference 14.09.2022

We just returned from the 2022 WriterCon Writer's Conference. It was soooo good! In this Writing Momentum podcast, Chris and Gena share their key takeaways. Links: -  Writing Moments  - Write with us and give your writing momentum!

Lead Magnets for Authors 07.09.2022

On this week's Writing Momentum podcast, Chris and Gena talk about one of the most essential elements for an author's website: The Lead Magnet. In this episode they talk about what a lead magnet is, why you need one, what a lead magnet is NOT, examples of lead magnets and how to deploy one. It's a lead magnet fiesta! Links: Writing Moments  - Write with us and give your writing momentum! Don't for...

The App That's Like Hiring an Entire Social Media Team 01.09.2022

On this week's Writing Momentum podcast, Chris and Gena discuss one of their favorite apps for writers: SocialBee. Chris explains how they set it up, how they use it, and how it's like having an entire social media team at your disposal. If you want to use social media like Facebook, Twitter, Pinterest, LinkedIn and Instagram to promote your book sales and build a relationship with your audience,...

You Have a Story to Tell - with Frank Ball 24.08.2022

Frank Ball is a master storyteller. The director of the North Texas Christian Writers Conference and founder of Story Help Groups, Frank has an extensive career as a ghostwriter, copy editor, graphic designer, and self-publisher. Today, Chris and Gena talk to Frank about his creative approach to storytelling – the SCOOP method, and how you, yes YOU, have a story to tell! Links: Writing Moments  -...

Writing for the Inspirational Market w/Frank Ball 17.08.2022

When it comes to writing for the inspirational market, no one knows it better than Frank Ball. The director of the North Texas Christian Writers Conference and founder of Story Help Groups, Frank has an extensive career as a ghostwriter, copy editor, graphic designer, and self-publisher. Today, Chris and Gena welcome Frank to give us insights into why you might want to write for the Inspirational...

How to Convince the World You're Right (Writing Persuasively) 10.08.2022

Your writing can have MASSIVE influence in other people's lives! Creating compelling writing that challenges people is a challenge in itself – but you can do it with the right preparation. In this episode of the Writing Momentum podcast, Chris and Gena talk the three components every writer must consider when writing an article or book designed to persuade. Links: Writing Moments  - Write with us...

Why Every Writer Needs a Brand 04.08.2022

"In a Zendesk survey, 87% of consumers said consistent branding across all online and traditional platforms was important." - Oberlo People expect your tone and voice across your website and all channels to be CONSISTENT. In this episode of the Writing Momentum podcast, Chris and Gena talk about how branding can take you and your books to the next level. Links: - [Writing Moments](https://www.writ...

Twitter Q&A: Plot or character? Picture book dummies? 27.07.2022

Twitter is a great source of questions and answers for writers. In this episode, Chris, Gena, and Rene answer more questions from Twitter including: How complete should picture book illustrations be? Do you start brainstorming a new script idea from plot or character How long is too long for an epic novel? Links: Writing Moments  - Write with us and give your writing momentum! twitter.com/writingm...

Questions about Query Letters ... from Twitter 20.07.2022

When it’s time to submit your book to an editor or agent, the best place to start is with a query letter. A query letter is what you send out to gauge interest in a specific book idea. And in this episode, Chris, Gena, and Rene answer questions about Query letters from Twitter including: What should you put in a query letter? Should you query only one genre at a time? Links: Writing Moments  - Wri...

How to Set Up Your Writing Space for Success 13.07.2022

Your writing space is important. It's where you practice your craft and bring your message and story to life. You should feel comfortable and motivated to get your writing done when you're there. In this episode, Chris and Gena discuss how to create a comfortable writing space that keeps you motivated to write. Links: Writing Moments  - Write with us and give your writing momentum!

How to Keep Google Happy with Your Author Newsletter 06.07.2022

How does the Internet view your newsletter? Is it marked as spam or quality content? While some of that depends on your email provider, some is based on your newsletter's format and content. In this episode, Chris and Gena list the three elements that will quickly get your newsletter marked as spam. Links: Episode 5 - How We TRIPLED Our Email Open Rates Writing Moments  - Write with us and give yo...

How to Maximize Your Amazon Author Page 29.06.2022

Every author can have their very own author page on Amazon. It's as easy as going to  https://author.amazon.com  and logging in. But making your page effective is more challenging. In this episode, Chris and Gena talk about how you can maximize your Amazon author page so it's helpful, SEO-friendly, and propped to not only sell books, but also get people into your sales funnel. Links: Writing Momen...

How to Be Seen as an Expert in Your Field 22.06.2022

Many people feel "insufficient" to create courses, but the truth is, YOU are an expert! This week, Chris talks about how to set yourself up as an expert in your field, no matter what it is you want to teach. A special "crossover episode" with the Course Wizards podcast. Links: Writing Moments  - Be the first to give your writing momentum!

Setting INTENTION as a Writer 15.06.2022

Sometimes it's hard to "get in the flow" when it comes to writing. One of the best ways to enter the flow is to set clear intention about what you're going to do when you sit down to write. In this episode of the Writing Momentum podcast, Chris and Gena discuss the power of writing with INTENTION. Links: Writing Moments - Be the first to give your writing momentum!

Write Faster: The Pomodoro Technique for Writers 08.06.2022

One of our favorite techniques for time management in our writing time is using the Pomodoro Technique. In this episode of the Writing Momentum podcast, Chris and Gena discuss how to deal with distractions and how to put the Pomodoro Technique into practice as an author and writer. Links: Writing Moments - Be the first to give your writing momentum!

Why Accountability Can Help You Write More Often 01.06.2022

Chris, Gena and Rene Gutteridge discuss why accountability is so important for writers. We each share what accountability looks like in our careers, how we found it, and the difference it's made. Links: Writing Moments - Be the first to give your writing momentum!

How WE Find Time to Write - with Rene Gutteridge 25.05.2022

Rene Gutteridge joins Chris and Gena to discuss ideas for how writers can find time to write. As busy full-time writers (usually for others), we know how hard it can be to carve out time to write our own work. We discuss strategies that help us succeed in our writing goals, mindset shifts we've learned along the way, and tips that we know have worked for others. If you want to finish your book, bl...

Our First Interview: Screenwriter Rene Gutteridge 18.05.2022

It's our first interview on the podcast! Rene Gutteridge is a professional writer with 24 novels published traditionally, one of was turned into a Hallmark movie, and multiple screenplays, including her latest,  Family Camp,  which is in theaters now. Join us for a conversation about writing, accountability and an introduction to Writing Moments. Links: Writing Moments - Be the first to give your...

7 Tips for Writing an Article for the First Time 11.05.2022

A question from Twitter asked us if we had any tips about writing articles, and we deliver! This week on the Writing Momentum podcast, Chris and Gena share 7 tips for writing an article for the first time. Links: Get Noticed by Agents, Editors and Readers FREE PDF

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