Wrestlenomics

Brandon Thurston and Chris Gullo discuss PPV buys for AEW Double or Nothing and how much revenue it generated compared to the Revolution, the company's previous pay-per-view event. Plus more on speculation of a WWE sale, TV ratings trends, the most searched for names and companies in wrestling, and news of a lawsuit by IWTV against GCW. Payhip link for Wrestlenomics Pro Wrestling Industry Repo...

Brandon Thurston and Chris Gullo discuss reports that WWE president Nick Khan is pursuing an exclusive working relationship with New Japan Pro-Wrestling. Tony Khan then responded on Friday night ahead of AEW's Double or Nothing pay-per-view event. Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as part of your $5/monthly s...

Brandon Thurston and Chris Gullo discuss the latest in wrestling business news. WWE will return to live events in July, beginning in Texas. More details about AEW's 2022 move to TBS. Plus, the revenues (and costs) related to the Zombie Lumberjack Match. Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as part of your $5/mon...

Brandon Thurston and Chris Gullo discuss AEW's announced return to touring in July. Arena Mexico is reopening to fans as well. Showbuzz Daily may be down but we still have all the viewership numbers. Plus, is Don Callis still an EVP for Impact Wrestling? Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as part of your $5/mo...

AEW Dynamite lead cable in P18-49 viewership on Wednesday this week, with its show headlined by a "Blood and Guts" match, a name coined by Vince McMahon in an earnings conference call. Plus, Dark Side of the Ring season 3 premieres and beats Impact on Thursday night. Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as p...

Brandon Thurston and Chris Gullo discuss how Turner's acquisition of NHL games might affect AEW's Wednesday night timeslot on TNT. We look at the latest in viewership, the popularity of WWE, and online video viewing as April 2021 comes to an end. Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as part of your $5/monthl...

Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as part of your $5/monthly support at patreon.com/wrestlenomics where you can get access to the Wrestlenomics Viewership Spreadsheet, plus many other locked posts including exclusive analysis, data, and reporting. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Fol...

A big week for TV ratings: AEW got its second-highest total audience ever, NXT had its first week in its new permanent Tuesday slot, Raw had a big audience for its post-Mania episode, Miz & Mrs. is back with new episodes, plus Impact and Smackdown. WWE put out its annual proxy statement, disclosing information about executive compensation and ownership. And Brandon stumbles across an SEC filin...

Wrestlemania ticket sales, Undertaker NFTs drop, the Wednesday Night War ends, Nick Khan comments and star development and international expansion. Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 report as part of your $5/monthly support at patreon.com/wrestlenomics where you can get access to the Wrestlenomics Viewership Spreadsheet...

This week's topics, discussed by Brandon Thurston and Chris Gullo: - WWE announces NXT will move to Tuesday nights beginning April 13 on USA Network. - NBCUniversal and WWE have also extended their deal to broadcast NXT on the USA Network. Current terms expire this fall. - ROH COO Joe Koff quantifies viewership - WWE announces DraftKings deal - WWE Q1 earnings report announced for April 22 - W...

Brandon Thurston is joined by Chris Gullo to discuss the latest current events in wrestling business: Wrestlemania ticket sales, WWE Thunderdome moving to Yuengling Center (fka USF Sun Dome) in Tampa, WWE Network launch on Peacock, Impact moving to Thursday, NFL TV deals finalized, the announcement of Rhodes To The Top, AEW is running its first house show, the latest Wrestlenomics survey, plus Goo...

AEW broke its pay-per-view sales record for Revolution last week Sunday, but also delivered a disappointing ending to the show. What does it mean for goodwill? WWE's reportedly looking to put more than 40,000 fans in attendance for each night of Wrestlemania. Will it really happen? Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020...

"How much will NXT viewership increase if it moves to Tuesday? How much would AEW viewership improve if it's unopposed? How much would Impact Wrestling's viewership suffer if it goes head-to-head with NXT? We have examples from August and September that give us some clue. Payhip link for Wrestlenomics Pro Wrestling Industry Report 2020: https://payhip.com/b/69Sp ($6) Or get the 2020 re...

With the U.S. version of the WWE Network set to migrate to NBCU's Peacock on March 18, we revisit, perhaps one last time: Was launching the WWE Network and cannibalizing pay-per-view worth it? Plus, interesting results related to the Wrestlenomics Net Promoter Score, WWE CFO Kristina Salen is interviewed by the Wall Street Journal, and more. Payhip link for Wrestlenomics Pro Wrestling Industry...

With the U.S. version of the WWE Network set to migrate to NBCU's Peacock on March 18, we revisit, perhaps one last time: Was launching the WWE Network and cannibalizing pay-per-view worth it? Plus, interesting results related to the Wrestlenomics Net Promoter Score, WWE CFO Kristina Salen is interviewed by the Wall Street Journal, and more. Payhip link for Wrestlenomics Pro Wrestling Industry...

How does one read TV viewership data in a world of shifty eyeballs? We revisit trends of wider linear TV viewership and compare them to that of wrestling's viewership. New Japan Pro-Wrestling announced a deal recent with Roku. What does it means for NJPW and what does it tell us about their media strategy? Plus, WWE employee morale takes a hit as the company freezes raises and promotions while...

WWE's year began with executive upheaval, faced a pandemic, but still had the most profitable year in its history. Brandon Thurston unpacks the latest WWE earnings report and conference call. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at https://wrestlenomics.com Support on Pa...

WWE deal rights to the WWE Network in the U.S. to NBCUniversal's Peacock. Is it worth it? Could it still be a good idea to offer Wrestlemania as a stand alone pay-per-view? Plus, your questions! Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twitter.com/wrestlenomics Read Brandon's written work at https://wrestlenomics.com Support on...

NBCUniversal announced NBCSN is closing at the end of this year. What does this mean for WWE and NXT in particular? How much revenue does WWE stand to generate for a two-day Wrestlemania with limited capacity at Raymond James Stadium? And finally, what the work of education philosopher Paulo Friere can teach us about the pro wrestling industry. Follow Brandon on Twitter: https://twitter.com/Brando...

Wrestlemania will have fans in attendance, April 10 and 11, at Raymond James Stadium. Former WWE co-presidents George Barrios and Michelle Wilson open investment firm. What's WWE popularity like in India ahead of the Superstar Spectacle program? WWE CFO Kristina Salen was interviewed as part of the Consumer Electronics Show. Who are the most searched-for wrestlers in WWE, AEW, and NJPW? All th...

NJPW has an India TV deal. A media deal in the U.S. and U.K. seems imminent. WWE Raw scores big ratings for its Legends Night program. Vince McMahon has countersued Oliver Luck. What does MLB's apparent downgrade in TV rights fees from ESPN mean for the sports rights market? Linda McMahon contributes millions to her Trump super PAC. Follow Brandon on Twitter: https://twitter.com/BrandonThursto...

This week we explain how the modern wrestling media economy works and just why cable TV gives WWE and AEW so much money for rights fees. Plus, Covid prevalence in Japan and Tokyo are on the rise as Wrestle Kingdom approaches. And WWE Smackdown gets a huge lead-in on Christmas day, followed by normal viewership on New Years Day. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow...

This week's episode opens with some memories about Brodie Lee (Jon Huber). Through a compilation of clips from earlier episodes of Wrestlenomics Radio, we take a look back at the unforgettable year of 2020, the challenges brought by Covid, the changes in the wrestling industry, and more. Follow Brandon on Twitter: https://twitter.com/BrandonThurston Follow Wrestlenomics on Twitter: https://twi...

WWE Raw hit a new viewership low on Monday, but what does it mean in this evolving media landscape? What does it mean for the USA Network? Brandon puts WWE viewership and popularity in context. In case you missed it, former Wrestlenomics co-host and current AEW VP Chris Harrington and Brandon talked about Wednesday night minute-by-minute viewership here: https://www.youtube.com/watch?v=JlMHWoIo35Y...

AEW Dynamite had stronger viewership than the more heavily hyped episode the week before. We analyze the ratings for Impact, AEW Dynamite, and WWE NXT this week. How close is AEW getting to the numbers put up by WWE Raw? Plus: NXT India coming soon, age demographic breakdowns, NXT Takeover reception, the Code of Champions, pure Performance Center projects, and more. Follow Brandon on Twitter: http...