WP Builds

This weeks WordPress news - Covering The Week Commencing 13th January 2020

You know how this goes... You have an inbox and it\'s overflowing. You have almost no time in the day to deal with nonsense, but you do read your emails... some of your emails. But which ones? Which emails make the cut and get opened and which ones fall by the wayside, their only purpose in life was just to add a tiny amount to the carbon footprint? Building WordPress websites, you need to advise...

This weeks WordPress news - Covering The Week Commencing 6th January 2020

Why should your WordPress website clients have any confidence in your ability to actually build and deploy their website? After all there are so many competitors to choose from. Is there any way that you can turn disbelief into belief? In another exploration of the \'Watertight Marketing\' book we discuss this subject. Perhaps you\'ve been using testimonials and turning them into case studies. The...

This weeks WordPress news - Covering The Week Commencing 30th December 2019

Have you ever wanted to increase your email list? My guess is that in most cases, the answer is yes! It can be a hard thing to do though right? One way that\'s becoming popular is to offer some kind of prize(s) and raffle them off. The intention is to incentivise your audience to share the contest far and wide and create some kind of viral loop in which people keep coming back and adding new entra...

This weeks WordPress news - Covering The Week Commencing 16th December 2019

What do you do when your WordPress website client says that they are talking to other people about the site that you\'re building... my girlfriend\'s nephew! How do we manage this? Do you just roll with the punches and assume that all will be well. Perhaps you need to ask who these people and what makes them qualified to offer their opinions. You could also put processes in place to make sure that...

This weeks WordPress news - Covering The Week Commencing 9th December 2019

Who wants a hacked website. Anyone... anyone... Bueller! No? It\'s something that nobody wants, to wake up to discover that your WordPress website(s) have been breached and that unexpected things are now happening. Perhaps it\'s benign, but it might be serious. Data has been downloaded and you\'ve got to spend time ameliorating the situation. Ryan Dewhurst is on the podcast today to chat through t...

This weeks WordPress news - Covering The Week Commencing 2nd December 2019

How do your WordPress website clients \'try before they buy\'? What can we do to trust our services and try them out before they part with their money. We share some ideas about that. Because, in the real world, we want to try out all-the-things before we buy them. Shoes, clothes, phones... most things. But was can\'t allow customers to try out the finished website before they are to sign the cont...

This weeks WordPress news - Covering The Week Commencing 25th November 2019

Some things are universal. Something about death and taxes. Another universal is that you will put some kind of contact form on every site that you build. You will though, won\'t you? WP Forms entered a crowded marketplace a few years ago with a simple idea... can we make it faster for users to create their forms, and I think that the answer is a yes! Join Jared Atchison, the founder of WP Forms,...

This weeks WordPress news - Covering The Week Commencing 18th November 2019

This discussion is another based on the book Watertight Marketing by Bryony Thomas which gives us 13 areas where we (or our clients) could be leaking potential business. With this series, we are working our way up an imaginary funnel starting first with our existing customers (Leak #1), then our on-boarding for leads (Leak #2) Now we are looking at Leak #3 – No emotional connection - Your brand or...

This weeks WordPress news - Covering The Week Commencing 11th November 2019

Once in a while you attend an event and the speaker is so eloquent, so immersed in their talk, that you listen with an intensity that it out of the ordinary. Such was a talk given by the guest of the podcast today, Heather Burns. It was at WordCamp London in 2017, and I was in the audience. It was about online privacy, an area that she\'s an expert in. Today we discuss what online privacy actually...

This weeks WordPress news - Covering The Week Commencing 4th November 2019

This is a little mini-series based upon the book \'Watertight Marketing\' by Bryony Thomas. This is about that time in the client / project lifecycle when they (the client) have made some kind of commitment to use your products or services, they might even have signed a contract, but you\'ve not delivered anything yet. It\'s a time when they can still \'get away\' from you. Yes, you might have a c...

This weeks WordPress news - Covering The Week Commencing 28th October 2019

WordPress is a huge community, and in that community there are people who need help and support. WP and UP is a charity that I\'m involved with which offers that help. It\'s a truly great vision, but, as with all things it takes time and money to make it happen. Some of us at WP and UP decided to ride from Berlin to Portugal in 2020 to raise money for the charity. That\'s nice you say, what a joll...

This weeks WordPress news - Covering The Week Commencing 21st October 2019

This episode is really about keeping the WordPress clients that you already have. What\'s the old phrase? Don\'t leave money on the table? Well, that\'s certainly the case for many of us. This is another episode in our mini series and it\'s all about trying to get as much value from and to the clients that you already have. Perhaps you build sites and then just move on not making use of the rappor...

This weeks WordPress news - Covering The Week Commencing 14th October 2019