Work Your Biz Like A Boss

Early in my branding business, I had to decide whether to work with my clients’ competitors. It was a hard decision because if I didn’t, I could lose potential clients. If I decided to, I could undermine my clients’ trust in me. For me, I chose not to work with my clients’ competitors. I give you the reasons in this podcast/blog post. But if you desire to work with anyone and everyone, I give you...

In this latest episode of my Hell Yeah! Life series, we are going to talk about that bridge of incidents you’re facing right now. What’s a bridge of incident? It’s those times in your life when you’re faced with a definition that’s challenging and involves risk. You have a choice to cross the bridge or turn back to what you know. Brand Personality Quiz Launch Your Brand Quick & Easy Digital Ma...

In this episode, I dive in to a client that had an existing brand that was hidden and not working for them. It was my job to uncover why their patrons did business with them and the benefit they received in the course of business. I also learned from the client the absolute necessity of collaborating together. Your clients are full of ideas. You can give them the confidence to execute them and mak...

Are you living your life on your own terms or under someone else’s impositions? In this episode, I share my story of not belonging. Shy kid who transformed into a bully and who then grew into a confident woman (with the occasional butterflies us introverts feel). You one Hell Yeah! life requires authenticity. My hope is that through my story, you will look at your story and make the changes needed...

This is my first episode with my new focus of taking what I do for my clients and translating it into actionable material and steps you can take in your branding, marketing, hiring, and business. And this month we are looking at what the true essence of profitable branding is by examining one of my favorite clients, Coaches Korner. I’m going to take you through the process of rebranding him, a bra...

What are we really doing when we give excuses? The one I hear the most is, “I’m too busy.” Heck! I used to say that all of the time until I realized that I was lying. I wasn’t too busy. I just didn’t want to. In this episode, we’re diving deep into what excuses really are. This is definitely an episode where truth confronts BS. We’re gonna get real! Brand Personality Quiz Launch Your Brand Quick &...

There are two types of business owners: old school and new school. There is mostly one type of employee: new school. But is that really true? In this episode, I show you that as far back as the 1940’s there are three things employees have always wanted + I share two cultures you need to cultivate and combine in the workplace to have outrageously happy team members! Brand Personality Quiz Launch Yo...

I see it all of the time. An entrepreneur or small business hires someone (like me) to manage their social media content and build their website only to find that when they need to hire someone else or desire to take over, they can’t get access to all of their stuff! In this episode, I show you three ways to prevent or fix content hijacking! Brand Personality Quiz Launch Your Brand Quick & Eas...

Would it surprise you that the majority of staff problems is actually not the staff? In 100% of the businesses Sherri has worked with so far, the problems in the staff are due to the owner or management put in place. Whether it’s ignoring problems until an explosion or creating a culture of anger and fear, the buck stops with leadership. In this episode, learn the extremely simple things you can d...

Calling all entrepreneurs and side hustlers! It’s time to talk about delivering your fee to a potential client. There are two cutes to look for that will clue you in on what to do next. Oh, and while we’re at it, I also talk about how to set your fee from the start! If you’ve struggled setting your fee or delivering you free, click the link in the bio for a quick 12 minute listen. It will help you...

We have arrived at the end of our journey. We are full circle back to where I originally started sitting on my couch devastated that I’d have another month of no income. And it was in this setting that I learned a principle that impacted my life in ways I could have never imagined! Learn what it is along with another key that kept me going until that last penny was paid!

It’s time for the nuts and bolts of HOW I paid off my debt fast! Learn how I started off with the snowball but ended up with the avalanche plus two more keys that helped me stay focused. I also answer the question on whether you need to start an ER fund or wait until you pay off your debt!

Guess what! I have another dream to tell you about in chapter three of my series on how I paid off lots and lots of debt fast. This dream is another that changed the direction of my life! I also share with you how I got my business strategy to get us out of debt and what I had to do that caused a lot of soul searching and ego killing! Have you ever had a dream that you knew was super important and...

Have you ever had a dream that you knew was important? So important that you knew it could change your life? I had two dreams like that. Both of them were the exact same dream but with different “characters.” Those dreams became my guidebook to getting out of debt and a starting point to changing my relationship with money. Brand Personality Quiz Launch Your Brand Quick & Easy Digital Marketin...

REAL TALK. I’m about to take you on a journey…if you wanna go. I want to warn you, though. There are dark, scary forests, monsters, heroes and heroines, and adventure. And it’s my hope that by you becoming a part of my story, you can experience the same fairy tale ending that I have. What’s the setting? Debt. Wait…don’t go! I know. Money stories can be tough. But I promise that you will learn some...

Building your business can be tough and finances tight. Can I get an amen?! I wanna help! In this episode, I share with you two weird but free marketing strategies that have helped build my business! And if I know you guys, you are servants and will cheerfully embrace these two marketing strategies! Brand Personality Quiz Launch Your Brand Quick & Easy Digital Marketing Cheatsheet

Wealth is built upon principles anyone can use. And one of the greats of wealth and success is Andrew Carnegie. In this podcast, I share with you some research I did on Mr. Carnegie and the principles he lived by. Thy’re so much more than principles for wealth, though, because true success is your whole life not just your finances. Brand Personality Quiz Launch Your Brand Quick & Easy Digital...

Failure is NOT fun. However, it is necessary. Think about it this way. Failure is a normal and required part of Research and Development so the finished product or service is top-notch! Failure is simply feedback. But how do you switch from the gut punch you feel when you fail to embracing the feedback? I tell you how in this episode! Free Resource: Launch Your Brand Brand Personality Quiz Free Ch...

A very important part of our health as business owners is our spiritual health. As a Christian, I take my relationship with God very seriously. And I have found 4 must have apps that help me focus and enjoy my relationship with Father even more! Free Resource: Launch Your Brand Brand Personality Quiz Free Cheatsheet: Quick & Easy Digital Marketing Cheatsheet!

I want to talk about empowerment as an introvert but I’m going to warn you, you might be offended. Have you heard of the phrase, “Fake it until you make it?” Yeah, for an introvert that is the worst thing to tell us to do! Our core is all about authenticity. However, in Amy Cuddy’s fabulous book, “Presence,” she talks about how faking it is exactly what we need to do to rewire our brain. She’s an...

Hope is one of the most powerful emotions we can nurture! And the most dangerous people are those without it. Unfortunately, many reduce hope to a wish or feel like it’s a mysterious myst they’re trying to catch. In my latest blog, you’ll learn that hope is actually a science and how to create hope in literally minutes! Free Resource: Introvert Flavor Quiz

Building or keeping rapport and connection in emails and texts can be extremely difficult because they lack the bulk that makes up good communication—non-verbals. Ninety'-three percent of communications consists of facial expressions, gestures, posture, and tone. All of that is missing in emails and texts. But there are ways to do it, and I show you in this podcast! Free resource: Build Rapport Fa...

Motivation is a myth when it comes to producing lasting change. And if you implement this proven trick I’m giving you in this last podcast, you will triple your chances of success! Free resource: Quick and Easy Digital Marketing Cheatsheet

Eye contact is a trick thing, isn’t it? Some cultures view eye contact as rude. Others, like here in the United States, view lack of eye contact as a sign of deception or as rude. Eye contact is also one of the most important forms of non-verbal communication and a powerful source of social and emotional information. In this podcast learn how to use eye contact to build trust and rapport. Free res...

One of the most common questions I get asked is, “Do I have to post on all social media platforms? I don’t have time for that!” On top of that I get asked if a website is necessary and how to improve Google ranking. So I decided to create a cheatsheet that tells you EXACTLY what you need to do, how often, and what is necessary to have a digital marketing presence and strategy that brings you busin...